Inside PayPal Ads: How Transaction Data Is Changing Advertising | Freddy Porges

Inside PayPal Ads: How Transaction Data Is Changing Advertising | Freddy Porges

How PayPal is building an ad platform powered by transaction data. In this episode of the Just One Thing podcast, Freddy Porges (Lead Product Manager, PayPal Ads) breaks down how transaction data, closed-loop measurement, and shoppable ads are reshaping performance marketing.

Mastering AI in Marketing: Practical Strategies from Lauren Farber

In this engaging interview, Lauren Farber shares her extensive experience in media, business operations, and AI integration. Discover practical insights on leveraging AI tools like ChatGPT, Claude, and Gemini for marketing, data analysis, and workflow automation, along with industry trends and strategic advice.

The Rise of Roblox: Insights from Voldex’s Harry Bienenstock

In this conversation, Dennis and Harry Bienenstock discuss Harry's journey in the gaming industry, focusing on his role at Voldex and the growth of the Roblox platform. They explore Harry's transition from user acquisition to becoming the VP of Growth, the importance of partnerships, and the need for a data-driven culture in gaming. Harry shares insights on career growth, the significance of a growth mindset, and the risks and rewards of joining a startup.

Former SoFI Marketing Director Stacy Wakefield Talks Navigating the Hustle of Growth Marketing Consulting

In this conversation, Dennis Mink and Stacy Wakefield discuss the intricacies of growth marketing consulting, focusing on the challenges faced by consultants, the importance of understanding client needs, and the critical role of positioning in marketing strategies. They explore the significance of data-driven experimentation and the impact of AI tools on productivity. Stacy shares insights from her past experiences and emphasizes the value of building a supportive network for collaboration and thought leadership.

App Growth Summit Founder Louis Tanguay’s Blueprint for Building a Global Event Brand

This conversation explores the evolution of sales strategies, emphasizing the importance of building authentic connections and avoiding outdated tactics. The discussion highlights the role of team dynamics in networking and the necessity of personalization in modern sales approaches.