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[Español] Fintech Americas Series with Veritran

13 min · 14 de may de 2026
Portada del episodio [Español] Fintech Americas Series with Veritran

Descripción

In Episode 6 of the Fintech Americas series, we sit down with Marcelo Fondacaro, CCO of Veritran — recorded live at Fintech Americas Miami.Veritran is a global tech company devoted to simplifying banking experiences. With more than 20 years of experience and a presence in 16 countries, Veritran is proud to be a key strategic partner for leading clients across Latin America, North America, and Europe. In this conversation Marcelo shares the philosophy that has guided Veritran since day one: create solutions with purpose.He also shares his take on AI — why he's not afraid of it, how Veritran is using it to automate repetitive tasks and personalize user experiences, and why the real danger is never the technology itself. And after 10 years attending Fintech Americas, he leaves us with a simple observation: the venue keeps getting smaller — because the industry keeps getting bigger.🎙️ Featured Guest: Marcelo Fondacaro | CCO, VeritranLinkedIn: https://www.linkedin.com/in/marcelofondacaroVeritran: www.veritran.comConnect with us:Instagram & LinkedIn: @SquareRootMarketingWebsite: www.squarerootmarketing.com

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29 episodios

episode [Español] Fintech Americas Series with N5 Now artwork

[Español] Fintech Americas Series with N5 Now

In this episode of our Fintech Americas series, we sit down with Julián Colombo, CEO of N5 Now — a software company built specifically for the banking industry, recorded live at Fintech Americas Miami.Julián shares the story behind the name N5, breaks down what it really means to build banking software in the AI era — "building castles with bricks that change size every day" — and gives us his honest perspective on where the future of customer experience in financial services is headed. We also get into how banking has taken its long-awaited technological step, the opportunities and challenges ahead for innovation, and what financial inclusion means when technology actually gets it right.🎙️ Featured Guest: Julián Colombo | CEO, N5 Now LinkedIn: https://www.linkedin.com/in/juliancolombo/ N5 Now: www.n5now.comConnect with us: Instagram & LinkedIn: @SquareRootMarketing Website: www.squarerootmarketing.com

1 de jun de 202611 min
episode [Español] Fintech Americas Series with Play Digital Consulting artwork

[Español] Fintech Americas Series with Play Digital Consulting

In Episode 7 of the Fintech Americas series, we uncork the conversation with Francisco Gómez, Director of Play Digital Consulting — part of the LEGO Group — recorded live at Fintech Americas Miami.Frank breaks down composable banking the LEGO way, shares his honest take on the AI hype cycle, and makes the case for why the next generation of customers won't adapt to the bank, it's the other way around. And yes, there's a moment where a toy company leveled up the game for a veteran banking architect. That story is in here too.🎙️ Featured Guest: Francisco Gómez | Director, Play Digital Consulting LinkedIn: https://www.linkedin.com/in/frankgves/ Play Digital Consulting: https://www.linkedin.com/company/playdigitalconsulting/ Connect with us: Instagram & LinkedIn: @SquareRootMarketing Website: www.squarerootmarketing.com

29 de may de 202612 min
episode [Español] Fintech Americas Series with Veritran artwork

[Español] Fintech Americas Series with Veritran

In Episode 6 of the Fintech Americas series, we sit down with Marcelo Fondacaro, CCO of Veritran — recorded live at Fintech Americas Miami.Veritran is a global tech company devoted to simplifying banking experiences. With more than 20 years of experience and a presence in 16 countries, Veritran is proud to be a key strategic partner for leading clients across Latin America, North America, and Europe. In this conversation Marcelo shares the philosophy that has guided Veritran since day one: create solutions with purpose.He also shares his take on AI — why he's not afraid of it, how Veritran is using it to automate repetitive tasks and personalize user experiences, and why the real danger is never the technology itself. And after 10 years attending Fintech Americas, he leaves us with a simple observation: the venue keeps getting smaller — because the industry keeps getting bigger.🎙️ Featured Guest: Marcelo Fondacaro | CCO, VeritranLinkedIn: https://www.linkedin.com/in/marcelofondacaroVeritran: www.veritran.comConnect with us:Instagram & LinkedIn: @SquareRootMarketingWebsite: www.squarerootmarketing.com

14 de may de 202613 min
episode [Español] Fintech Americas Series with Mercantil Seguros artwork

[Español] Fintech Americas Series with Mercantil Seguros

In Episode 5 of the Fintech Americas series, we sit downwith Vickmar Martínez, Technology Manager at Mercantil Seguros — recorded live at Fintech Americas Miami, where her team received two awards on the same day. Hear Vickmar share the story behind Merse, their multichannel AI-powered virtual assistant that reduced customer service demand by 40%, and the commercialization platform launched in Panama that achieved 70% market penetration. We also get into why AI deployed in silos only delivers 6% optimization, what it really means to embed intelligence at the core of a business, and why her philosophy on technology has always been simple: don't sell clients the products you have — sell them the ones they need. 🎙️ Featured Guest:Vickmar Martínez | Technology Manager, Mercantil Seguros LinkedIn: https://www.linkedin.com/in/vickmar-mart%C3%ADnez [https://www.linkedin.com/in/vickmar-mart%C3%ADnez]Mercantil Seguros: https://www.linkedin.com/company/mercantil-seguros/ [https://www.linkedin.com/company/mercantil-seguros/] Connect with us: Instagram & LinkedIn:@SquareRootMarketing Website: www.squarerootmarketing.com [http://www.squarerootmarketing.com]

13 de may de 202612 min
episode First In Line Mini Series: From Struggle to C-Suite artwork

First In Line Mini Series: From Struggle to C-Suite

We're launching a very special three-episode series with our guest Felicia Travaillot — "Felixandra, The Great" — CMO, industry leader, mom, and a role model for women building their path in the corporate world.In this first episode, Andrea Padilla and Felicia uncork the story of how Feli went from a fresh-out-of-college marketing associate to a seat in the C-Suite of a fintech — with no mentors, no instruction manual, and no roadmap to follow.This episode is for every woman who has ever wondered "how do other women get where they are?" — the short answer is that they're also figuring it out as they go. Fake it 'til you make it, but with a plan.👩‍💼 Guest: Felicia Travaillot, CMO🎤 Hosted by: Andrea Padilla, CEO & Founder of Square Root Marketing📍 Connect with Felicia on LinkedIn, Instagram, and TikTok, where she's launching a series on women's health and perimenopause (which we'll dive into in Episode 3!).🎧 Subscribe so you don't miss Episodes 2 and 3 of this series.

11 de may de 202640 min