MAKE // BREAK, a Survival Guide for Creatives, Hosted by Lance Marwood
Episode 019 – Mark Winters | MAKE // BREAK Mark Winters is a Texas-based singer-songwriter, poet, and former aerospace engineer who traded rocket science for rock with a positive vibe. Since his 2019 debut Slipstream, he's released four albums, built a loyal fanbase of over 36K monthly Spotify listeners, and launched his own label, Bernoulli Records. Now midway through a 107-date Good Vibes Highway Tour across the US and Canada, Mark is doing it all independently: writing, booking, touring, and looking forward to sharing some extra protons while out on the road. In this episode of MAKE // BREAK, he unpacks what it means to start a music career later in life, the unglamorous systems behind sustainable DIY touring, and why positivity is a strategy, not a cliché. Building your own systems like Mark? THE V1LLAG3 is the room where you show the work. ↓ link at the bottom. 👀 What you'll hear * Hear how Mark Winters left aerospace engineering to chase the music business and build Bernoulli Records from scratch * Learn the Instagram discipline host Lance Marwood and Mark dissect for organic growth without follow-for-follow gimmicks * Unpack the booking timeline, venue myths, and community-first systems behind a 107-date Good Vibes Highway run * Steal the two-week sprint method Mark uses to A/B test reels and find his highest converting content * Wrestle with AI, AGI, and what it means to be human alongside a former rocket scientist turned songwriter * Decide when ambition becomes hobby and how to know whether to push, pivot, or step away 🕰️ Chapters 00:00 Meet Mark Winters and Bernoulli Records 01:24 Booking a 107-date DIY tour 02:42 Industry illusions vs the reality of artist development 06:43 Why venues don't deliver community 08:13 Email capture and converting cover gigs to fans 10:24 Picking Instagram as the home base 14:45 The brutal discipline of judging your own content 16:15 Two-week sprint method for testing reels 25:39 The physics of positivity 30:00 AI, AGI, and what it means to be human 39:23 When to push, pivot, or quit 49:05 Good Vibes Highway Tour close 🔗 Guest Links https://markwintersmusic.com [https://markwintersmusic.com] https://www.instagram.com/markwintersmusic/ [https://www.instagram.com/markwintersmusic/] https://www.tiktok.com/@markwintersmusic [https://www.tiktok.com/@markwintersmusic] https://www.youtube.com/c/markwintersmusic [https://www.youtube.com/c/markwintersmusic] 🔗 MAKE // BREAK & Host Links https://open.spotify.com/show/5GDOUd909p7ir2W74M9teg?si=cbc7e01e13ba4a20 [https://open.spotify.com/show/5GDOUd909p7ir2W74M9teg?si=cbc7e01e13ba4a20] https://instagram.com/lowkeyhellish [https://instagram.com/lowkeyhellish] https://tiktok.com/@lowkeyhellish [https://tiktok.com/@lowkeyhellish] 🏘️ THE V1LLAG3 // the paid community from your host The room I built because I couldn't find it. The first readers your work has been waiting for. Wed Live 90min with Lance & Chris. 7 frameworks V13 uses with $1,500–$3,000/mo retainer clients. Bio, EPK, profile & website teardowns. Founding 50: $49/mo locked for life · [38 spots left] $79 Standard after. Full refund if your 4th Wednesday hasn't earned it. JOIN HERE [https://www.skool.com/v13-7161] 🔗 V13 Media Links https://v13.net [https://v13.net] Subscribe for new MAKE // BREAK episodes and drop a comment about your own home-base platform versus your discovery channels. #MakeBreak #Winters #DIYTouring
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