CRMs – Customer Relationships Matter

Creating HIPAA-Compliant Web Solutions

In this episode of the Parker Web Partner Show, Darryl Parker talks with Jim Gorham from HIPAAtizer about providing HIPAA-compliant solutions for web developers and agencies. Jim shares his transition from being a pharmacist to the business world and explains the importance of HIPAA compliance in handling protected health information (PHI) on websites. They discuss the responsibilities and liabilities of business associate agreements, the implementation of HIPAA-compliant components on websites, and how to simplify the process while adapting to client requirements.    Chapters: 0:00 - Introduction 02:18 - Business Associate Agreements 05:08 - Website HIPAA Compliance 06:54 - Data Security Measures 07:30 - User Data Protection 08:56 - Form Conversion Service 11:11 - Client Process Adaptation 12:25 - Simplified Development Solutions   If you run any type of creative agency (ad agencies, digital marketing agencies, social media agencies, etc.) we would love to hear from you. What are some of the challenges you see in your world?    Contact information: Darryl Parker Parker Web https://www.linkedin.com/in/darrylnparker/ [https://www.linkedin.com/in/darrylnparker/] https://www.parkerweb.com/ [https://www.parkerweb.com/]   Jim Gorham HIPAAtizer https://www.hipaatizer.com/ [https://www.hipaatizer.com/]

How to Use Advisory Boards to Rapidly Grow Revenue

In this episode of the Parker Web Partner Show, host Darryl Parker sat down with Nancy Mayer, author of The Advisory Board Playbook. Nancy discussed the intricacies of advisory boards, the impact they can have on small businesses, and practical steps for setting up and running an effective advisory board. She also provided valuable insights on how to select advisors, the importance of professional facilitation, and various types of advisory boards.   0:00 - Introduction   0:35 - The Importance of Advisory Boards    6:55 - Choosing the Right Advisors    12:11 - Compensation and Incentives for Advisors    16:26 - The Role of Professional Facilitation    21:33 - Types of Advisory Boards    You can order Nancy’s book here - https://www.amazon.com/Advisory-Board-Playbook-Nancy-Mayer/dp/1513693433 [https://www.amazon.com/Advisory-Board-Playbook-Nancy-Mayer/dp/1513693433]   If you run any type of creative agency (ad agencies, digital marketing agencies, social media agencies, etc.) we would love to hear from you. What are some of the challenges you see in your world?    Contact information: Darryl Parker Parker Web https://www.linkedin.com/in/darrylnparker/ [https://www.linkedin.com/in/darrylnparker/] https://www.parkerweb.com/ [https://www.parkerweb.com/]   Nancy Mayer Advisory Board Builder https://www.linkedin.com/in/nancymayer13/ [https://www.linkedin.com/in/nancymayer13/] https://advisoryboardbuilder.com/ [https://advisoryboardbuilder.com/] https://www.amazon.com/Advisory-Board-Playbook-Nancy-Mayer/dp/1513693433 [https://www.amazon.com/Advisory-Board-Playbook-Nancy-Mayer/dp/1513693433]

Is Creating a Process Worth the Effort?

Welcome to the Parker Web Partner Show, where we provide creative solutions for creative agencies.   In this episode, Darryl and Caleb from Parker Web, and Merrill, podcast producer from Smith Douglass Associates, talk about the power of processes. They discussed the significance of process in establishing structure, rhythm, and consistency in work, as well as creating organizational clarity, building products, transferring knowledge, and creating value within an organization.    Special guest Kyle Battis of NH Strategic Marketing then joined the conversation. He and Darryl spoke about the importance of process mapping, documenting and systemizing sales and advertising processes, and having processes and training in place to address gaps in knowledge.    Key Takeaways    0:00 – Introduction   0:52 – The Importance of Structured Processes    4:54 – Documentation and Adaptation   6:00 – Customer and Task Management Systems    16:53 – Process Creation and Evaluation    18:05 – Processes in Business Valuation    22:34 – Processes in Recruitment and Onboarding   27:20 – Choosing What to Include in a Process   If you run any type of creative agency (ad agencies, digital marketing agencies, social media agencies, etc.) we would love to hear from you. What are some of the challenges you see in your world?        Contact information: Darryl Parker Parker Web https://www.linkedin.com/in/darrylnparker/ [https://www.linkedin.com/in/darrylnparker/] https://www.parkerweb.com/ [https://www.parkerweb.com/]   Merrill Loechner Smith Douglass Associates https://www.linkedin.com/in/merrillloechner/ [https://www.linkedin.com/in/merrillloechner/] https://smithdouglass.com/ [https://smithdouglass.com/]   Caleb Parsons Parker Web https://www.parkerweb.com/   Kyle Battis NH Strategic Marketing https://www.linkedin.com/in/kyle-battis/ [https://www.linkedin.com/in/kyle-battis/] https://nhstrategicmarketing.com/ [https://nhstrategicmarketing.com/]

Build Your Brand with Kate DiLeo

Welcome to the Parker Web Partner Show, where we provide creative solutions for creative agencies.   This week we have a special announcement from Darryl Parker of Parker Web and Kate DiLeo of The Brand Trifecta.   Kate, a Parker Web partner, is hosting a revenue acceleration event in Minneapolis where companies can build their brand messaging and sales assets in just three days. This event aims to provide a more immersive and hands-on experience compared to typical conferences. Participants will have the opportunity to work with experts and receive immediate results. The event also includes curated networking sessions and special activities like tequila tastings and fireside chats. The dates for the event are August 14th-16th, November 20th-22nd, and December 4th-6th. Takeaways: ·         The revenue acceleration event offers a unique opportunity for companies to build their brand messaging and sales assets in just three days. ·         It provides a more immersive and hands-on experience compared to traditional conferences. ·         Participants will have the chance to work with experts and receive immediate results. ·         Curated networking sessions and special activities enhance the learning and relationship-building experience. For more information visit the event website here - https://katedileo.com/events/ [https://katedileo.com/events/] If you run any type of creative agency (ad agencies, digital marketing agencies, social media agencies, etc.) we would love to hear from you. What are some of the challenges you see in your world?    Contact information: Darryl Parker Parker Web darryl@parkerweb.com [darryl@parkerweb.com] https://www.parkerweb.com/ [https://www.parkerweb.com/]   Kate DiLeo The Brand Trifecta https://www.linkedin.com/in/katedileo/ [https://www.linkedin.com/in/katedileo/] https://katedileo.com [https://katedileo.com]

CRMs – Customer Relationships Matter

Welcome to the Parker Web Partner Show, where we provide creative solutions for creative agencies.   This week, the topic of the show is Customer Relationship Management (CRM) systems. These programs are so much more than simple customer contact databases. With the right CRM you can track marketing campaigns, sales processes, invoicing, customer service needs, and more.    00:00 – Introductions and overview. 01:04 – Developers Desk: Connecting your CRM to your website and customization. 03:41 – The Corner Office: When is the right time to look into a CRM system? 07:51 – Roundtable: Today we welcome Lidiane Mocko from CRM Growth Strategy. We spoke about how CRMs work, why they’re so important, some pitfalls to avoid, and what to look for when you’re ready to begin using one. We also share our favorite digital tools and applications. 38:22 – Wrap Up: Reviewing everything we covered today.   If you run any type of creative agency (ad agencies, digital marketing agencies, social media agencies, etc.) we would love to hear from you. What are some of the challenges you see in your world?    Links mentioned in the show: WordPress - https://wordpress.com/ [https://wordpress.com/] HubSpot - https://www.hubspot.com/ [https://www.hubspot.com/] OptinMonster - https://optinmonster.com/ [https://optinmonster.com/] ActiveCampaign - https://www.activecampaign.com/ [https://www.activecampaign.com/] Salesforce - https://www.salesforce.com/ [https://www.salesforce.com/] Zapier - https://zapier.com/ [https://zapier.com/] Clockify - https://clockify.me/ [https://clockify.me/] Calendly - https://calendly.com/ [https://calendly.com/]   Contact information: Darryl Parker Parker Web darryl@parkerweb.com [darryl@parkerweb.com] https://www.parkerweb.com/ [https://www.parkerweb.com/]   Merrill Loechner Smith Douglass Associates mll@smithdouglass.com [mll@smithdouglass.com] https://smithdouglass.com/ [https://smithdouglass.com/]   Caleb Parsons Parker Web caleb@parkerweb.com [caleb@parkerweb.com] https://www.parkerweb.com/ [https://www.parkerweb.com/]   Lidiane Mocko  CRM Growth Strategy  lidiane.mocko@crmgrowthstrategy.com [lidiane.mocko@crmgrowthstrategy.com] https://crmgrowthstrategy.com/ [https://crmgrowthstrategy.com/]