Poet Business Institute
Are you an artist or poet who feels like "business" is a dirty word? In this video, we dive into four common myths that hold creatives back from reaching their full potential and achieving financial independence.We often hear that selling cheapens art or that "real" artists shouldn't have to market themselves. But the truth is, if you believe your work can improve people's lives, you have a responsibility to get it in front of them. Join us as we refute these misconceptions and explore how to view business as an act of generosity toward your audience.In this video, we cover:The Psychology of Pricing: Why charging for your art actually enriches the story and connects you with the right audience.Marketing as Advocacy: Why your role as an artist includes getting your work seen by those who need it most.The Myth of "Good Work" Finding its Way: How to stand out in an abundant world by leaning into your unique "Blue Ocean."Business without Manipulation: How to serve the "smallest viable audience" with integrity and choice.Resources For Your Poetry Business: The Semester Playlist: A free guide on this channel to help you start living on your own terms: https://www.youtube.com/watch?v=aq8WM0VbKq4&list=PLdlbw-VbM6baqZYsq__SRZU9AABsNUQ5C&index=16The Semester Workbook: Coming soon! A practical guide to help you achieve creative and financial independence.00:00 - Introduction: Addressing negativity towards business in art00:27 - Refutation 1: Does selling cheapen the art?01:28 - The psychology of buying and what it says about the consumer03:51 - Refutation 2: Do "real" artists need to market themselves?04:24 - Identifying your audience: Creating for yourself vs. others05:47 - The responsibility of the artist to advocate for their work06:26 - Refutation 3: If my work is good enough, will people find it?08:09 - Exploring the "Blue Ocean" concept for unique artistic positioning09:39 - Refutation 4: Is business inherently manipulative?10:45 - Serving the "smallest viable audience" through generosity12:36 - Conclusion and resources for creative independenceWelcome to the Poet Business Institute series, where we discuss the needs and considerations involved in living on poetry. Whether it is understanding basic business principles or mindsets, creating a poetry offer to give to the world, or understanding what's involved in starting a poetry career, the Poet Business Institute is here to bring you closer to your artistic life goals.#poetry #poetbusinessinstitute #diversesdiVERSES was founded by poet Geoff Anderson in Columbus, Ohio to help writers achieve creative and financial independenceGet a free audio/mp3/podcast version at https://open.spotify.com/show/4vAdMbaunOPziRoovm0K5PWrite with us at the Substation! www.diversespoetry.com/aboutsubstation
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