The DTA Podcast
In this episode, Amy is joined by Marie Berry, the founder of YVO [https://www.instagram.com/yvowarrior/] — a women's wellness brand focused on bone health. It all started with an osteopenia diagnosis; Marie was active, athletic, doing triathlons and playing tennis, but a scan revealed something that didn't add up: her bone density was way lower than it should be for her age. So, she started walking with a weighted vest to build bone strength and the trend exploded. Women were asking which vest to use, and Marie realized none of them were designed for female bodies. So she built one herself—and in the process, accidentally created a thriving community of 600+ women walking weekly across the US. Join us for this episode where Marie talks about bone health, what the fitness industry got wrong about women's bodies, and how her indigenous roots shaped the brand she's building. Key Components: * The osteopenia diagnosis that didn't make sense, and how a very active woman discovered something was wrong and what that led her to research. * Existing weighted vests weren't designed for women: From spine curvature to where the weight sits to actually being washable, Marie figured out what was missing. * A thirty day challenge with friends that became 600+ women walking together. * Reconnecting with her Bolivian roots and what that has to do with the brand: The indigenous identity that shaped everything—from the name to the warrior energy woven into the design. "Find out who you are and do it on purpose. And it's easy to listen to it, but it's hard to internalize, and I think I understand it now." Connect with Marie on Instagram [https://www.instagram.com/marieberry008/] Check out YVO and join The Warrior Tribe [https://yvowarrior.com/] 👉 Click here to join the movement at downthereaware.org [https://www.downthereaware.org/] 🩲 Subscribe, like, and share to show us you care! 🤘 Podcast produced by Binge-Worthy Studio For informational and entertainment purposes only — not medical advice. We're here to get loud, not to play doctor.
14 episodios
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