the human enterprise
Jim Kalbach (@jimkalbach) is one of the co-creators of Customer Experience (CX) and Journey Mapping. He's author of "Mapping Experiences" and current head of CX at the incredible online collaborative platform Mural. In this Episode we talking about why visualization is an important strategic and tactical tool, and how the companies with the best customer experiences use it to define their brand and delight their customers.
10 episodios
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