The JOY CEO

The JOY CEO

Episode 49 - How to Build Your Personal Brand Without Feeling Fake | PR & Visibility Strategy with Kate Haranis

40 min · 29 de abr de 2026
portada del episodio Episode 49 - How to Build Your Personal Brand Without Feeling Fake | PR & Visibility Strategy with Kate Haranis

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Summary: In this strategic and empowering conversation, Lori sits down with Kate Haranis—a reputation and public relations strategist—to unpack what it really means to be visible in a way that feels aligned, intentional, and impactful. Kate shares how her work centers on helping leaders “tell better stories” so their external reputation reflects their true value—not a curated or performative version of success. Drawing from her experience across nonprofits, PR agencies, and Fortune 500 companies, she breaks down how visibility isn’t about being the loudest in the room—it’s about showing up in the right rooms, with clarity and purpose. This episode is a must-listen if you’ve ever felt stuck being “known” only within your inner circle or unsure how to step into a bigger conversation without losing authenticity. It’s not about chasing attention—it’s about building a reputation that opens doors. If you’re ready to be seen for your real work—and leverage that visibility for growth—this episode will show you how. 🔑 Key Takeaways: Visibility Is a Strategy—Not a Personality Trait You don’t need to be loud, viral, or everywhere. The key is being intentional about where and how you show up. Audience follow-up → Where am I currently visible—and is it aligned with where I want to go? Start With What You Want to Be Known For Before jumping into platforms or tactics, define your reputation goals and what opportunities that visibility will unlock. Audience follow-up → What do I want people to associate with my name—and why does it matter? Build Signature Ideas, Not Just Content Strong reputations are built on clear, repeatable ideas that position you as a thought leader—not scattered posts. Audience follow-up → What are 1–2 ideas I can consistently speak about and own? Don’t Get Stuck in the “Tactics First” Trap Jumping straight into posting or pitching without a clear narrative leads to misalignment and burnout. Strategy comes first. Audience follow-up → Am I creating content with intention—or just to stay visible? Your Inner Circle Isn’t Enough Being well-known in your current environment doesn’t always translate to new opportunities. Growth requires expanding your audience. Audience follow-up → Who needs to know about my work that currently doesn’t? Authenticity Doesn’t Mean Staying Small Showing up as yourself doesn’t mean playing it safe. Growth often requires stretching—but not abandoning who you are. Audience follow-up → What would it look like to expand my visibility without feeling like I’m “performing”? 🔎 Mentioned in the Episode: * PR Hype Girl – Kate’s platform offering tools and resources to help founders and leaders build their visibility and reputation * LinkedIn Strategy Example – A leader leveraging LinkedIn to turn experience into a consulting business * Women’s Health Founder Story – Using visibility to shape a broader industry conversation, not just promote a product ✨ Reflection Prompts: * Where am I relying on being “known” instead of being visible? * What story am I currently telling—and is it aligned with where I want to go? * Am I choosing visibility strategically… or avoiding it altogether? 🧠 Who This Episode Is For: * Founders and entrepreneurs ready to expand their visibility * Corporate leaders who want to own and shape their professional narrative * Women who want to grow their influence without sacrificing authenticity * Professionals looking to build a reputation that creates new opportunities 📩 WANT TO GO DEEPER? Follow Lori on https://www.linkedin.com/in/loripineLinkedIn [https://www.linkedin.com/in/loripine] to continue the conversation Book a Leadership Strategy Call with Lori: https://www.loripine.com/discovery-callloripine.com [http://loripine.com] Check out Kate Haranis website: https://www.prhypegirl.com/ [https://www.prhypegirl.com/] 🎧 Subscribe to The Joy CEO Podcast ⭐️ Leave a review [https://podcasts.apple.com/us/podcast/the-joy-ceo/id1817292260] to help other heart-centered leaders find the show 📲 Share this episode with someone who’s navigating pressure and wants to do it with more grace

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54 episodios

episode Episode 53: Why Independent Women Feel Lonely | The Leadership Power of Community artwork

Episode 53: Why Independent Women Feel Lonely | The Leadership Power of Community

Summary: In this episode, I reflect on the hidden cost of wearing independence as a badge of honor and why I’ve come to believe community is essential for sustainable leadership. After years of moving cities for corporate opportunities and believing strength meant handling everything on my own, I realized my independence had quietly turned into isolation. I share the moments that forced me to confront the limits of “doing it all yourself,” from not knowing who to list as an emergency contact for my children to navigating divorce and the sudden loss of my mother. This conversation is an invitation to rethink what strength really looks like and why meaningful connection—not isolation—is what truly supports ambitious women. 🔑 Key Takeaways: INDEPENDENCE ISN’T THE SAME AS STRENGTH For years, I believed being self-sufficient meant I was successful. But over time, I realized independence can become a coping mechanism that disconnects us from the support we actually need. Audience follow-up → Where in your life have you mistaken isolation for strength? AMBITION WITHOUT COMMUNITY BECOMES UNSUSTAINABLE I share how relocating seven times for career advancement slowly eroded my sense of rootedness and belonging. Audience follow-up → What relationships or communities have you unintentionally sacrificed in pursuit of success? THE EMERGENCY CONTACT MOMENT CHANGED EVERYTHING One of the most confronting moments came when I realized I didn’t know who I could list as an emergency contact for my children. That question exposed just how alone I had become. Audience follow-up → If life became difficult tomorrow, who could you truly call for support? COMMUNITY EXPANDS WHAT FEELS POSSIBLE Real connection doesn’t weaken ambition—it strengthens it. Being around women who see you fully creates safety, perspective, and possibility. Audience follow-up → Who in your life makes you feel more like yourself when you’re around them? YOU DESERVE TO BE SEEN BEYOND YOUR RESUME So many accomplished women are celebrated for what they produce while quietly feeling unseen in who they are. I believe we need spaces where honesty matters more than performance. Audience follow-up → Where are you craving deeper connection—not networking, but genuine belonging? 🔎 Mentioned in the Episode: THE CONNECT A peer community Lori created for ambitious, accomplished women seeking honest conversations, meaningful support, and deeper connection beyond surface-level networking. LORI’S CORPORATE RELOCATIONS Over the course of her corporate career, Lori relocated seven different times in pursuit of advancement and opportunity—an experience that shaped both her ambition and her loneliness. THE TURNING POINT The combination of divorce and the sudden loss of Lori’s mother forced her to reevaluate what true support, resilience, and leadership really mean. ✨ Reflection Prompts: * What have you been carrying alone because you thought you “should” be able to? * When was the last time you felt genuinely supported? * Are you building a successful life—or a connected one? * What would change if you stopped treating vulnerability like weakness? 🧠 Who This Episode Is For: * Ambitious women who feel lonely despite their success * Leaders navigating life transitions, grief, or burnout * Professionals craving deeper connection and community * Women redefining what strength and leadership look like * Anyone tired of carrying the weight of independence alone 📩 WANT TO GO DEEPER? Follow Lori on https://www.linkedin.com/in/loripineLinkedIn [https://www.linkedin.com/in/loripine] to continue the conversation * Book a Leadership Strategy Call with Lori: https://www.loripine.com/discovery-callloripine.com [https://www.loripine.com/discovery-call] 🎧 Subscribe to The Joy CEO Podcast ⭐️ Leave a review [https://podcasts.apple.com/us/podcast/the-joy-ceo/id1817292260] to help other heart-centered leaders find the show 📲 Share this episode with someone who’s navigating pressure and wants to do it with more grace

27 de may de 202619 min
episode Episode 52: One Year of the Joy CEO Podcast: 6 Leadership Lessons on Joy, Growth & Momentum artwork

Episode 52: One Year of the Joy CEO Podcast: 6 Leadership Lessons on Joy, Growth & Momentum

SUMMARY: In this special one-year anniversary episode of the Joy CEO Podcast, I’m reflecting on what it’s meant to show up consistently for 52 straight weeks of long-form conversations around leadership, growth, joy, and becoming the woman you’re meant to be. I share why I started this podcast in the first place: to create a space where you could truly get to know me, my coaching philosophy, and the work I care deeply about. This episode is more personal, conversational, and completely off-script as I walk through six leadership lessons that have shaped me this past year. From learning that growth happens faster through people—not isolation—to redefining joy as something we already carry within us, these lessons have impacted how I lead, work, and live. I also talk about why careers are rarely linear, how adopting an athlete’s mindset changed my perspective on resilience, and why challenging yourself beyond your comfort zone is necessary for growth. If you’ve been feeling stuck, overwhelmed by figuring everything out alone, or disconnected from joy, I hope this episode reminds you that you don’t have to have all the answers to move forward. 🔑 Key Takeaways: “WHO, NOT HOW” CHANGED THE WAY I GROW One of the biggest lessons I’ve learned is that I don’t need to have every answer myself. Growth happens faster when I stop obsessing over the “how” and start finding the right people to support, guide, and collaborate with me. Audience follow-up → Where are you trying to do everything alone instead of asking for support? JOY ISN’T SOMETHING I HAVE TO EARN For so long, I thought joy came after the achievement, the milestone, or the success. But I’ve learned that love, joy, and fulfillment already exist within us—we don’t have to prove ourselves worthy of experiencing them. Audience follow-up → What would change if you stopped delaying joy until “someday”? I WANT TO LEAD PEOPLE FIRST The older I get, the more I believe leadership is about making people feel seen, valued, and safe. Whether in business or everyday life, people remember how you made them feel. Audience follow-up → Who in your life could feel more appreciated or acknowledged by you this week? MY CAREER HASN’T BEEN LINEAR—AND THAT’S OKAY I’ve had pivots, unexpected turns, and moments where things didn’t go according to plan. This year reminded me that careers and personal growth are rarely straight lines, and sometimes the detours shape us the most. Audience follow-up → What if your current transition is leading you somewhere better than you expected? ADOPTING AN ATHLETE’S MINDSET CHANGED ME I talk about how sports and athletic discipline influenced the way I approach leadership, consistency, and resilience. Leadership isn’t about perfection—it’s about showing up, practicing, and learning how to work as part of a team. Audience follow-up → What habits are helping you build resilience in your daily life? GROWTH REQUIRES ME TO CHALLENGE MYSELF Some of the biggest breakthroughs in my life came from doing things that felt uncomfortable or bigger than I thought I was ready for. I’ve learned that growth often lives on the other side of challenge—and that I don’t have to navigate it alone. Audience follow-up → What challenge have you been avoiding because it feels too big or uncertain? 🔎 Mentioned in the Episode: * Celebrating 52 episodes and one full year of the Joy CEO Podcast * Why I committed to weekly long-form content * The “Who Not How” mindset and asking for support * Leadership through connection, joy, and resilience * Lessons from athletics and teamwork applied to business and life * The importance of embracing pivots and personal growth ✨ Reflection Prompts: * Where am I making things harder by trying to do everything myself? * What does joy look like for me outside of achievement? * How do I want people to feel after interacting with me? * Am I resisting change—or allowing myself to evolve? * What challenge could help me grow into the next version of myself? 🧠 Who This Episode Is For: * Women navigating career pivots or reinvention * Entrepreneurs and leaders craving more joy and alignment * High achievers learning to ask for support * Professionals rebuilding confidence after setbacks * Anyone wanting leadership lessons grounded in connection, growth, and humanity ⏱ Episode Breakdown: 00:00 Anniversary Kickoff 00:48 Why I Started 03:06 Who Not How 06:53 Love And Joy 08:20 People First 09:39 Careers Aren't Linear 11:37 Find The Athlete 13:25 Challenge Yourself 14:48 Wrap Up And Next Steps 📩 WANT TO GO DEEPER? Follow Lori on https://www.linkedin.com/in/loripineLinkedIn [https://www.linkedin.com/in/loripine] to continue the conversation * Book a Leadership Strategy Call with Lori: https://www.loripine.com/discovery-callloripine.com [https://www.loripine.com/discovery-call] 🎧 Subscribe to The Joy CEO Podcast ⭐️ Leave a review [https://podcasts.apple.com/us/podcast/the-joy-ceo/id1817292260] to help other heart-centered leaders find the show 📲 Share this episode with someone who’s navigating pressure and wants to do it with more grace

20 de may de 202616 min
episode Episode 51: Divorce, Identity & Reclaiming Your Power: How to Stop People Pleasing with Kara Francis artwork

Episode 51: Divorce, Identity & Reclaiming Your Power: How to Stop People Pleasing with Kara Francis

SUMMARY: In this honest and deeply empowering conversation, Lori sits down with divorce and relationship coach Kara Francis to talk about what really happens when women stop living the life they’re “supposed” to live—and start choosing themselves instead. Kara shares how witnessing her sister’s divorce first inspired her to become a divorce attorney, and how years later, her own divorce pushed her into a profound identity reckoning. After realizing many women didn’t just need legal guidance—but emotional support, clarity, and healing—she transitioned from law into coaching. Together, Lori and Kara unpack the fear, grief, people-pleasing, and identity loss that often come with unhappy marriages and major life transitions. Kara walks listeners through her four-phase coaching framework and explains why reclaiming your truth is often the first step toward reclaiming your power. This episode is a powerful reminder that you don’t need permission to want a different life—and that choosing yourself doesn’t make you selfish. It makes you honest. 🔑 KEY TAKEAWAYS: YOUR IDENTITY CAN GET LOST INSIDE “SUPPOSED TO” Kara shares how years of people-pleasing and following a traditional life script left her disconnected from herself before her divorce. Audience follow-up → Where in your life are you making choices based on expectation instead of truth? DIVORCE IS EMOTIONAL—NOT JUST LEGAL As a former attorney, Kara realized many women weren’t struggling most with paperwork—they were struggling with fear, shame, grief, and uncertainty. Audience follow-up → What kind of emotional support do you need during hard transitions that logic alone can’t solve? FEAR USUALLY CENTERS AROUND KIDS AND FINANCES Kara explains that the two biggest fears women often face when considering divorce are: * “Will my kids be okay?” * “Will I be financially okay?” She shares why clarity and support matter more than having every answer figured out upfront. Audience follow-up → Are you waiting to feel 100% certain before allowing yourself to make a decision? YOU DON’T NEED A “BAD” PARTNER TO LEAVE One of the most powerful parts of the conversation centers around women feeling guilty for leaving relationships that look “fine” from the outside. Kara reminds listeners that unhappiness, disconnection, or losing yourself are valid reasons to reevaluate your relationship. Audience follow-up → Have you been minimizing your own needs because someone else isn’t “bad enough” to justify change? RECLAIMING YOUR POWER HAPPENS IN PHASES Kara walks through her four-phase coaching framework: 1. Own Your Reality 2. Return to Your Truth 3. Reclaim Your Power 4. Move Forward in Wholeness She explains why healing isn’t about becoming someone new—it’s about reconnecting with who you already are. Audience follow-up → Which phase are you currently in right now? STAYING SMALL IN RELATIONSHIPS DOESN’T MEAN YOU’RE WEAK Many high-achieving women feel confident professionally but small, silenced, or disconnected inside their relationships. Kara explains how self-abandonment can quietly happen over time—and why awareness is the first step toward change. Audience follow-up → Where have you learned to shrink yourself to maintain peace or approval? 🔎 MENTIONED IN THE EPISODE: * Kara’s transition from divorce attorney to coach after recognizing the emotional gaps in traditional divorce support * Her personal divorce journey during 2020 and major move from Chicago to New York City * The emotional toll of people-pleasing and losing your sense of self in relationships * Kara’s four-phase coaching framework for navigating divorce and identity rebuilding * Listener Q&A about long-term unhappy marriages, “good” partners, and fear around leaving * The importance of building support, clarity, and self-trust before making major life decisions ✨ REFLECTION PROMPTS: * What truth about your life have you been avoiding? * Are you making decisions from fear—or from alignment? * Where have you confused keeping the peace with keeping yourself? * What would choosing yourself actually look like right now? * If you fully trusted yourself, what decision would become clearer? 🧠 WHO THIS EPISODE IS FOR: * Women navigating divorce, separation, or relationship uncertainty * High-achieving women struggling with people-pleasing or identity loss * Anyone feeling disconnected from themselves inside a relationship * Women questioning whether they’re allowed to want something different * Listeners rebuilding confidence, self-trust, and emotional clarity after major life transitions 📩 WANT TO GO DEEPER? Follow Lori on https://www.linkedin.com/in/loripineLinkedIn [https://www.linkedin.com/in/loripine] to continue the conversation Book a Leadership Strategy Call with Lori: https://www.loripine.com/discovery-callloripine.com [http://loripine.com] Connect with Kara Francis on her Website [http://karafranciscoaching.com/], Instagram [https://www.instagram.com/karafranciscoach/] 🎧 Subscribe to The Joy CEO Podcast ⭐️ Leave a review [https://podcasts.apple.com/us/podcast/the-joy-ceo/id1817292260] to help other heart-centered leaders find the show 📲 Share this episode with someone who’s navigating pressure and wants to do it with more grace

13 de may de 202642 min
episode Episode 50: Stop Overachieving, Start Being Seen artwork

Episode 50: Stop Overachieving, Start Being Seen

Summary: In this deeply personal solo episode, I’m pulling back the curtain on what visibility really requires—and why it’s not just about strategy, but identity. I share a defining moment from my childhood that shaped how I learned to be seen, and how that experience quietly turned into a “vow” to stay safe by overachieving instead of fully expressing myself. If you’ve ever found yourself doing all the right things but still holding back your voice, this episode will likely hit close to home. I walk you through how your brain is trying to protect you (even when it’s keeping you small), and introduce one of my favorite tools—the “hula hoop” concept—to help you separate what’s actually yours to carry from what isn’t. Most importantly, I offer three simple but powerful shifts that will help you own your narrative before anyone else does—so you can stop waiting to be recognized and start showing up as the leader you already are. This isn’t about becoming more visible by doing more. It’s about becoming more visible by deciding who you are before the room does. 🔑 Key Takeaways: Visibility Is an Identity Practice I’ve learned that being seen isn’t just about speaking up—it’s about who you believe you are when you do. When your identity feels safe, your visibility becomes natural. 👉 Audience follow-up: Where in your life are you still tying your visibility to validation instead of self-trust? The “Vows” You Didn’t Know You Made I share how a childhood moment shaped the way I showed up for years—and how many of us create invisible rules about staying safe by not being fully seen. 👉 Audience follow-up: What’s a moment from your past that may have influenced how you show up today? Your Brain Is Trying to Protect You That hesitation you feel? It’s not weakness—it’s protection. But what once kept you safe might now be keeping you small. 👉 Audience follow-up: Where might your protection patterns be holding you back from real visibility? The Hula Hoop Concept I use this tool to remind myself what’s in my control—and what’s not. Other people’s opinions live outside the hoop, but the meaning I assign to them stays inside. 👉 Audience follow-up: What are you currently carrying that doesn’t belong in your “hula hoop”? Own Your Narrative Before Anyone Else Does I break down three simple moves: name what you’re bringing, decide who you’re there for, and choose what it means about you—before anyone else gets to decide. 👉 Audience follow-up: Before your next meeting, how can you intentionally define your role and voice? Visibility That Compounds Every time you show up as yourself, it builds. Real visibility isn’t a one-time act—it’s something that grows with every honest expression. 👉 Audience follow-up: What’s one small way you can show up more fully this week? 🔎 Mentioned in the Episode: The “hula hoop” framework for boundaries and control How identity shapes visibility more than strategy ever will The concept of “protective patterns” and overachievement Three practical moves to own your voice and narrative ✨ Reflection Prompts: Where am I performing instead of expressing? What story have I been letting others write about me? What would it look like to decide who I am before I walk into the room? 🧠 Who This Episode Is For: Ambitious women who are doing all the right things—but still feel unseen Leaders ready to stop overperforming and start expressing Professionals navigating visibility, confidence, and self-trust Anyone who wants to own their voice, story, and presence—fully and unapologetically 📩 WANT TO GO DEEPER? Follow Lori on https://www.linkedin.com/in/loripineLinkedIn [https://www.linkedin.com/in/loripine] to continue the conversation * Book a Leadership Strategy Call with Lori: https://www.loripine.com/discovery-callloripine.com [https://www.loripine.com/discovery-call] 🎧 Subscribe to The Joy CEO Podcast ⭐️ Leave a review [https://podcasts.apple.com/us/podcast/the-joy-ceo/id1817292260] to help other heart-centered leaders find the show 📲 Share this episode with someone who’s navigating pressure and wants to do it with more grace

6 de may de 202629 min
episode Episode 49 - How to Build Your Personal Brand Without Feeling Fake | PR & Visibility Strategy with Kate Haranis artwork

Episode 49 - How to Build Your Personal Brand Without Feeling Fake | PR & Visibility Strategy with Kate Haranis

Summary: In this strategic and empowering conversation, Lori sits down with Kate Haranis—a reputation and public relations strategist—to unpack what it really means to be visible in a way that feels aligned, intentional, and impactful. Kate shares how her work centers on helping leaders “tell better stories” so their external reputation reflects their true value—not a curated or performative version of success. Drawing from her experience across nonprofits, PR agencies, and Fortune 500 companies, she breaks down how visibility isn’t about being the loudest in the room—it’s about showing up in the right rooms, with clarity and purpose. This episode is a must-listen if you’ve ever felt stuck being “known” only within your inner circle or unsure how to step into a bigger conversation without losing authenticity. It’s not about chasing attention—it’s about building a reputation that opens doors. If you’re ready to be seen for your real work—and leverage that visibility for growth—this episode will show you how. 🔑 Key Takeaways: Visibility Is a Strategy—Not a Personality Trait You don’t need to be loud, viral, or everywhere. The key is being intentional about where and how you show up. Audience follow-up → Where am I currently visible—and is it aligned with where I want to go? Start With What You Want to Be Known For Before jumping into platforms or tactics, define your reputation goals and what opportunities that visibility will unlock. Audience follow-up → What do I want people to associate with my name—and why does it matter? Build Signature Ideas, Not Just Content Strong reputations are built on clear, repeatable ideas that position you as a thought leader—not scattered posts. Audience follow-up → What are 1–2 ideas I can consistently speak about and own? Don’t Get Stuck in the “Tactics First” Trap Jumping straight into posting or pitching without a clear narrative leads to misalignment and burnout. Strategy comes first. Audience follow-up → Am I creating content with intention—or just to stay visible? Your Inner Circle Isn’t Enough Being well-known in your current environment doesn’t always translate to new opportunities. Growth requires expanding your audience. Audience follow-up → Who needs to know about my work that currently doesn’t? Authenticity Doesn’t Mean Staying Small Showing up as yourself doesn’t mean playing it safe. Growth often requires stretching—but not abandoning who you are. Audience follow-up → What would it look like to expand my visibility without feeling like I’m “performing”? 🔎 Mentioned in the Episode: * PR Hype Girl – Kate’s platform offering tools and resources to help founders and leaders build their visibility and reputation * LinkedIn Strategy Example – A leader leveraging LinkedIn to turn experience into a consulting business * Women’s Health Founder Story – Using visibility to shape a broader industry conversation, not just promote a product ✨ Reflection Prompts: * Where am I relying on being “known” instead of being visible? * What story am I currently telling—and is it aligned with where I want to go? * Am I choosing visibility strategically… or avoiding it altogether? 🧠 Who This Episode Is For: * Founders and entrepreneurs ready to expand their visibility * Corporate leaders who want to own and shape their professional narrative * Women who want to grow their influence without sacrificing authenticity * Professionals looking to build a reputation that creates new opportunities 📩 WANT TO GO DEEPER? Follow Lori on https://www.linkedin.com/in/loripineLinkedIn [https://www.linkedin.com/in/loripine] to continue the conversation Book a Leadership Strategy Call with Lori: https://www.loripine.com/discovery-callloripine.com [http://loripine.com] Check out Kate Haranis website: https://www.prhypegirl.com/ [https://www.prhypegirl.com/] 🎧 Subscribe to The Joy CEO Podcast ⭐️ Leave a review [https://podcasts.apple.com/us/podcast/the-joy-ceo/id1817292260] to help other heart-centered leaders find the show 📲 Share this episode with someone who’s navigating pressure and wants to do it with more grace

29 de abr de 202640 min