The New Flat Rate
In this episode, Danielle Putnam, CEO of The New Flat Rate, dives into why revenue alone doesn’t equal profit and what contractors really need to track to make their businesses sustainable. Using real-world examples, she breaks down the key metrics, like call booking rates, conversion by van, labor-to-revenue ratios, and cost per acquisition, that reveal where money is being lost and how to fix it. Danielle shares simple, actionable steps to track the right numbers weekly, turn data into decisions, and build a business that’s not just bigger, but genuinely profitable. Links and Resources- Website: https://thenewflatrate.com/ [https://thenewflatrate.com/] Get Demo: https://thenewflatrate.com/demo?hsCtaAttrib=192034463396 [https://thenewflatrate.com/demo?hsCtaAttrib=192034463396] Instagram: https://www.instagram.com/thenewflatrate [https://www.instagram.com/thenewflatrate] Facebook: https://www.facebook.com/TheNewFlatRate [https://www.facebook.com/TheNewFlatRate] LinkedIn: https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all [https://www.facebook.com/TheNewFlatRate] YouTube: https://www.youtube.com/@NewFlatRate [https://www.youtube.com/@NewFlatRate] Episode Show Notes: 00:00 Intro 00:43 Know Your Numbers 02:57 The Power of Tracking Your Numbers 04:57 What to Track 10:03 How to Collect Data Effectively 11:46 Using Data to Drive Change 13:03 Tracking For Long Term Success 14:33 Take Action & Know Your Numbers 15:34 Outro
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