The Rebel Instinct

Don't be a 'spreadsheet marketer:' Justin Keller shares creative Rebel Instinct (Ep. 15 | Act-On Software)

18 min · 22 de mar de 2023
Portada del episodio Don't be a 'spreadsheet marketer:' Justin Keller shares creative Rebel Instinct (Ep. 15 | Act-On Software)

Descripción

Afraid for your marketing job in this tough economy? Trying to push metrics above bold campaigns? Not on Justin Keller's watch. As VP of Revenue Marketing at Drift, he is reminding marketers everywhere that their power lies in creativity and storytelling – now more than ever.   From blowing shit up, to making music that defies the mainstream, he shares how he fights the self doubt to drive meaningful pipeline in often buttoned-up B2B spaces. Join co-hosts Suzy Balk and Galen Ettlin of Act-On Software to hear Keller's advice and Rebel Instinct.  And follow The Rebel Instinct Podcast for more: https://anchor.fm/act-on-software Youtube playlist: https://www.youtube.com/playlist?list=PLbTIGLLkX7WTo5Lx4UV2OfTZC3YPVahPZ

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17 episodios

episode Don't be a 'spreadsheet marketer:' Justin Keller shares creative Rebel Instinct (Ep. 15 | Act-On Software) artwork

Don't be a 'spreadsheet marketer:' Justin Keller shares creative Rebel Instinct (Ep. 15 | Act-On Software)

Afraid for your marketing job in this tough economy? Trying to push metrics above bold campaigns? Not on Justin Keller's watch. As VP of Revenue Marketing at Drift, he is reminding marketers everywhere that their power lies in creativity and storytelling – now more than ever.   From blowing shit up, to making music that defies the mainstream, he shares how he fights the self doubt to drive meaningful pipeline in often buttoned-up B2B spaces. Join co-hosts Suzy Balk and Galen Ettlin of Act-On Software to hear Keller's advice and Rebel Instinct.  And follow The Rebel Instinct Podcast for more: https://anchor.fm/act-on-software Youtube playlist: https://www.youtube.com/playlist?list=PLbTIGLLkX7WTo5Lx4UV2OfTZC3YPVahPZ

22 de mar de 202318 min
episode Rebellious Creativity in an Uncertain Economy: Jamie Roberts' Rebel Instinct for tricky job hunts and career pivots (Act-On Software | Ep. 14) artwork

Rebellious Creativity in an Uncertain Economy: Jamie Roberts' Rebel Instinct for tricky job hunts and career pivots (Act-On Software | Ep. 14)

Stop telling career lies to yourself! Be authentic! Stand out! Jamie Roberts knows creative people can feel stifled, especially when looking for the right job in a topsy-turvy economy. But she isn't afraid to be the bright pink flamingo in the sea of green shamrocks. Roberts is the CEO/founder of Rock That Creative Job™, which offers career support, inspiration and guidance to creatives all over the world to help find clarity and confidence. Jamie is an award-winning Sr. Creative Director & Designer who spent 20 years in a range of design and leadership roles. She shares with Act-On Software host Galen Ettlin how people can regain control of their careers and their creative spark at work. Linkedin: www.linkedin.com/in/jamie-roberts-rtcj/ Instagram: @rockthatcreativejob Podcast: https://podcasts.apple.com/us/podcast/rock-that-creative-job/id1657810275 YouTube: www.youtube.com/c/RockThatCreativeJob Follow The Rebel Instinct Podcast for more: https://anchor.fm/act-on-software Youtube playlist: https://www.youtube.com/playlist?list=PLbTIGLLkX7WTo5Lx4UV2OfTZC3YPVahPZ

2 de mar de 202333 min
episode UI/UX guru Gessica Tortolano whips major brands into shape (Rebel Instinct Podcast by Act-On Software | Ep. 13) artwork

UI/UX guru Gessica Tortolano whips major brands into shape (Rebel Instinct Podcast by Act-On Software | Ep. 13)

Self checkout, but nowhere to put your bags? Renting a car, but you have to stand in a long line? Online forms, but they don't autofill? Not on Gessica's watch. User experience is everywhere, and designs make or break that experience. Gessica Tortolano (https://www.linkedin.com/in/gessicatortolano), Director at Slalom, helps major brands reevaluate how to make those experiences better across physical and digital platforms and across cultures. One size does NOT fit all, honey! Join hosts Casey Munck and Galen Ettlin of Act-On Software, and follow The Rebel Instinct Podcast for more: https://anchor.fm/act-on-software Youtube playlist: https://www.youtube.com/playlist?list=PLbTIGLLkX7WTo5Lx4UV2OfTZC3YPVahPZ

14 de feb de 202320 min