EP22 - What Pet Owners Actually Want To See On Your Social Media

EP25 - 5 Crucial Conversations Every Veterinary Leader Needs to Have

Send us a question to be featured on the podcast! [https://www.buzzsprout.com/2557719/fan_mail/new] In this episode of The VetPractice Playbook, we dive into one of the most uncomfortable — yet essential — parts of veterinary leadership: having difficult conversations. Whether it’s addressing compensation concerns, managing poor performance, confronting negativity, protecting clinic culture, or setting boundaries to prevent burnout, avoiding these conversations often creates bigger problems for teams and practices alike. We break down why so many veterinary leaders hesitate to have these discussions, the hidden costs of avoidance, and how unresolved tension can slowly impact morale, accountability, and workplace culture. Most importantly, we share practical ways to approach tough conversations with clarity, confidence, and empathy so leaders can create healthier teams and stronger clinics. Free Resources On Our Website: https://vetpracticepro.com/ Join Our Free Circle Community: https://tinyurl.com/2rh95fv5 Instagram: https://www.instagram.com/vetpracticepro/ TikTok: https://www.tiktok.com/@vetpracticepro YouTube: https://www.youtube.com/@VetPracticePro Timestamps 00:00 Intro 01:44 The Cost of Avoiding Crucial Conversations 05:01 Conversation #1: Pay and Compensation 11:38 Conversation #2: Performance Management 14:40 Conversation #3: Attitude and Negativity 19:41 Conversation #4: Clinic Culture 22:49 Conversation #5: Boundaries and Burnout 24:41 Outro

EP24 - Why Veterinary Managers Should Stop Doing Tech Work

Send us a question to be featured on the podcast! [https://www.buzzsprout.com/2557719/fan_mail/new] In this episode of The VetPractice Playbook, we tackle a challenge that quietly impacts countless veterinary clinics: managers and practice owners getting pulled into technician work. While stepping in may feel helpful in the moment, it often comes at the expense of leadership, strategy, and long-term clinic growth. We discuss why so many veterinary leaders fall into this pattern, the hidden operational and financial costs it creates, and how role confusion can keep practices stuck in reactive mode. Most importantly, we walk through a practical solution: conducting a simple time audit to uncover where your energy is really going and how to start reclaiming time for true leadership responsibilities. Free Resources On Our Website: https://vetpracticepro.com/ Join Our Free Circle Community: https://tinyurl.com/2rh95fv5 Instagram: https://www.instagram.com/vetpracticepro/ TikTok: https://www.tiktok.com/@vetpracticepro YouTube: https://www.youtube.com/@VetPracticePro Timestamps 00:00 Intro 02:13 Stop Doing Tech Work 05:51 Impact on the Team 07:41 The Hidden and Financial Cost 10:10 What If The Work Doesn't Get Done? 12:10 Importance of Role Clarity 14:40 Fixing the Problem with Time Audits 18:51 Outro

EP23 - 4 Content Ideas Any Clinic Can Use For Social Media

Send us a question to be featured on the podcast! [https://www.buzzsprout.com/2557719/fan_mail/new] Struggling to figure out what to post on your clinic’s social media? You’re not alone and the good news is, you don’t need to reinvent the wheel to show up consistently and effectively. In this episode, we break down 4 simple, proven content ideas that any veterinary clinic can start using right away... no complicated strategy or big production required. Whether you’re a solo doctor, a growing multi-doctor practice, or somewhere in between, these ideas are designed to help you connect with pet owners, build trust, and stay top-of-mind in your community. Free Resources On Our Website: https://vetpracticepro.com/ Join Our Free Circle Community: https://tinyurl.com/2rh95fv5 Instagram: https://www.instagram.com/vetpracticepro/ TikTok: https://www.tiktok.com/@vetpracticepro YouTube: https://www.youtube.com/@VetPracticePro Timestamps 00:00 Intro 03:07 Avoiding the "Post and Ghost" 05:32 Negative Reviews and Comments 08:31 Content Idea #1: Asking Staff Unhinged Questions 13:17 Content Idea #2: The Pet's Perspective 14:45 Content Idea #3: Exam Room Improv 15:59 Content Idea #4: Filming Real Appointments 18:25 Cameras vs Smartphones 21:00 Outro

EP22 - What Pet Owners Actually Want To See On Your Social Media

Send us a question to be featured on the podcast! [https://www.buzzsprout.com/2557719/fan_mail/new] Are your veterinary clinic’s social media posts falling flat? You’re not alone. In this episode of The VetPractice Playbook, we break down what pet owners actually want to see on your social media and why most veterinary practices are missing the mark. If you’ve ever wondered why your engagement is low, why new clients aren’t finding you, or why posting feels like a waste of time, this conversation will change how you approach content entirely. The truth is, successful veterinary social media isn’t about posting more. It’s about posting with purpose and building trust before clients ever walk through your doors. Free Resources On Our Website: https://vetpracticepro.com/ Join Our Free Circle Community: https://tinyurl.com/2rh95fv5 Instagram: https://www.instagram.com/vetpracticepro/ TikTok: https://www.tiktok.com/@vetpracticepro YouTube: https://www.youtube.com/@VetPracticePro Timestamps  00:00 Intro 01:38 Social Media Struggles 03:18 The Biggest Misconception in Vet Clinic Social Media 06:03 Showcasing Core Values and Clinic Identity 08:45 Getting Started on Social Media 11:51 Coming Up With Ideas for Content 15:52 Don't Bash the Pet Owners 19:00 Closing Points 20:25 Outro

EP21 - The Veterinary KPIs Every Practice Needs to Track for Growth and Profitability

Send us a question to be featured on the podcast! [https://www.buzzsprout.com/2557719/fan_mail/new] In this episode, we break down the numbers that truly drive success in veterinary practice and why relying on financial guesswork can quietly hold your clinic back. From average transaction charge to compliance rates, we walk through five essential key performance indicators (KPIs) every veterinary team should be tracking consistently. These metrics aren’t just numbers on a report. They’re powerful tools that shape better decisions, improve patient care, and create a more efficient, profitable practice.  If you’ve ever felt unsure about your numbers or wondered what you should be paying attention to, this episode is your starting point.  Free Resources On Our Website: https://vetpracticepro.com/ Join Our Free Circle Community: https://tinyurl.com/2rh95fv5 Instagram: https://www.instagram.com/vetpracticepro/ TikTok: https://www.tiktok.com/@vetpracticepro YouTube: https://www.youtube.com/@VetPracticePro Timestamps 00:00 Intro 02:00 Dangers of Financial Guesswork 05:47 Why Do KPI's Matter? 08:53 KPI #1: Average Transaction Charge 11:27 KPI #2: Transaction Count (Visits Per Day) 14:36 KPI #3: Revenue Per Doctor 17:26 KPI #4: Compliance Rates 18:26 KPI #5: Labor Costs Percentage 20:13 Common Mistakes to Avoid 23:27 Outro