Travis Makes Money

Amanda Northcutt is a six-time executive with more than 20 years of experience building and optimizing recurring revenue businesses. After leaving her Silicon Valley executive role, Amanda founded Level Up Creators, where she helps consultants and coaches create sustainable, predictable income streams. In just 18 months, Amanda and her team scaled Level Up Creators to a multi-million dollar run rate with no outside funding. Her expertise in the creator economy, recurring revenue, and high-integrity business building makes her a must-listen for anyone serious about designing a business—and life—on their own terms.On this episode we talk about:– Amanda’s journey from Silicon Valley executive to founder of Level Up Creators– The power and potential of recurring revenue business models– How to transition your expertise into a scalable, high-ticket consulting or coaching business– The importance of product quality, retention, and long-term customer relationships over flashy marketing– The reality behind “overnight success” and the grit required to build a sustainable businessTop 3 Takeaways1. Recurring revenue is the holy grail for sustainable, lifestyle-friendly businesses—focus on delivering ongoing value, not just making the sale.2. Building a defensible business requires prioritizing product quality and retention, not just front-end marketing tactics.3. Success is rarely overnight; persistence, resilience, and a willingness to learn from failure are essential for long-term entrepreneurship.Connect with Amanda Northcutt:LinkedIn: https://www.linkedin.com/in/amandanorthcutt/Level Up Creators Website: https://www.levelupcreators.com/Level Up Creators Podcast: https://www.levelupcreators.com/podcastLevel Up Creators Newsletter: https://www.levelupcreators.com/newsletter Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

Dave Asprey joins Travis on this episode of the Travis Makes Money podcast. Widely known as the "Father of Biohacking," Dave is a pioneering entrepreneur, four-time New York Times bestselling author, and the creator of Bulletproof Coffee. He’s built and scaled multiple brands—most notably in the health and longevity space—generating hundreds of millions in revenue. Dave’s unique approach blends Silicon Valley innovation with cutting-edge wellness, making him a leader in both business and personal transformation. His story of overcoming obesity and health issues by applying tech-driven “biohacks” to his own biology has inspired millions and helped launch a global movement. On this episode we talk about: * The five primal drivers that shape human behavior and decision-making—especially for entrepreneurs * How Dave scaled Bulletproof Coffee and created entirely new wellness markets * The critical role of community and authentic friendship in business success and longevity * Why loneliness is a hidden epidemic among entrepreneurs and how to overcome it * Practical frameworks for choosing the right friends, business partners, and team members * The dangers of “category three” and “category four” personalities in your business and life Top 3 Takeaways 1. Your body’s primal operating system drives most decisions—even in business. Learning to reprogram fear, hunger, and other instincts frees up energy and willpower for higher-level thinking and entrepreneurship. 2. Community is a massive lever for both personal well-being and business growth. Authentic connections with like-minded peers are essential for support, innovation, and navigating the unique challenges entrepreneurs face. 3. Choosing the right people is everything. Understanding the four categories of people (win-win, usually win-win, win-lose unknowingly, and win-lose knowingly) can save you millions and prevent emotional and financial setbacks. Notable Quotes * "You think that you're in charge, but your body's in charge and it runs the operating system of all life on the planet." * "If you're allocating energy to anger, fear, loneliness, cravings, it just wastes all the energy that you ought to be putting into your mission, your family, your community." * "Community is how I made biohacking into a $63 billion industry... I don't think you can do the advanced personal development practices by yourself. It does not work." Connect with Dave Asprey: * LinkedIn: Dave Asprey [https://www.linkedin.com/in/asprey]6 [https://www.linkedin.com/in/asprey] * Twitter/X: @daveasprey [https://twitter.com/daveasprey] * Instagram: @dave.asprey [https://www.instagram.com/dave.asprey/] * Website: daveasprey.com [https://daveasprey.com/about/]7 [https://daveasprey.com/about/] * Danger Coffee: [dangercoffee.com] Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

Visit GoHighLevel.com/Travis to try the ultimate all-in-one CRM platform. Alex is the COO and co-founder of GoHighLevel, a billion-dollar marketing and CRM platform that has transformed how agencies and local businesses operate. With a background in tech and entrepreneurship, Robin’s journey spans from running a game server company in college to leading one of the fastest-growing SaaS companies in the world. His unique blend of technical expertise, agency experience, and people-first leadership has made him a respected figure in the SaaS and marketing automation space. On this episode we talk about: * Robin’s path from tech-savvy entrepreneur to GoHighLevel co-founder * How GoHighLevel scaled to 3-4 million users and 1,800+ employees in under seven years * The impact of AI on business operations, jobs, and new opportunities like prompt engineering * The critical role of soft skills-leadership, communication, persuasion-in an AI-driven world * The difference between running an agency as a job versus building a scalable business * Bootstrapping GoHighLevel and the power of organic, product-led growth * Balancing family, priorities, and founder life Top 3 Takeaways 1. Embracing AI and new technology can multiply your team’s impact, but leveraging soft skills like leadership and communication remains irreplaceable. 2. Building a scalable business requires moving beyond “just a job”-focus on systems, recurring revenue, and solving real customer problems. 3. Organic growth, strong partnerships, and listening to your customers are key drivers for sustainable SaaS success Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeRobin Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

Jess Burgio is a podcast mentor, business coach, and the host of "Unscripted," a top 1.5% podcast where she shares raw insights on business strategy, personal growth, and audience expansion. With a background in the beauty industry as a salon owner and hair/makeup artist, Jess has successfully pivoted to helping creators build authentic personal brands and launch their own podcasts. Her unique blend of creative entrepreneurship and practical coaching makes her a standout guest for anyone looking to leverage podcasting for both personal and financial growth. On this episode we talk about: – How Jess transitioned from the beauty industry to podcasting and coaching – The mindset shifts required to break income ceilings in creative industries – Why podcasting is a powerful tool for building personal brands and authority-even with a small audience – Creative ways to monetize a podcast, from sponsorships to selling your own offers – The importance of networking, relationship capital, and the unexpected opportunities that come from podcasting Top 3 Takeaways 1. Podcasting accelerates personal branding and authority: Even if you have a small audience, consistently showing up with a well-produced podcast positions you as an expert and opens doors to new opportunities. 2. Monetization is multi-faceted: Income from podcasting can come directly (sponsorships, free products, guest monetization) or indirectly (selling coaching, courses, or masterminds to listeners who trust you). 3. The real ROI is in relationships and discovery: Podcasting helps you build a powerful network, learn from diverse guests, and uncover new business opportunities you might never have considered. Connect with Jess Burgio: Website: https://www.jessicaburgio.com Instagram: https://www.instagram.com/jessicaburgio/ Podcast: https://www.jessicaburgio.com/podcast Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridge Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

Visit GoHighLevel.com/Travis to try the ultimate all-in-one CRM platform. Varun Vairavan is the co-founder and CTO of GoHighLevel, a leading SaaS platform empowering marketing agencies and businesses to automate and scale their operations. With over a decade of experience in software engineering and product development, Varun’s journey began as a computer whiz in his school years and evolved through roles at Plivo and Adaptavant Technology Solutions before he co-founded GoHighLevel in 2018. Driven by a passion for practical problem-solving and a vision to help small and medium businesses succeed, Varun played a pivotal role in building GoHighLevel from the ground up, focusing on innovative solutions for web directory listings, reputation management, appointment booking, and multi-channel customer engagement. His technical leadership and commitment to customer feedback have been instrumental in transforming GoHighLevel into a global platform serving thousands of agencies and businesses. Based in Qatar, Varun continues to lead GoHighLevel’s engineering and product teams, championing a remote-first culture and pushing the boundaries of CRM and AI-driven business automation. Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridge Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]