Un-Conventionally Speaking
In a world where people can share their thoughts and ideas freely, the professional speaking industry is one that can be easily influenced. Through social media platforms and online resources, anyone can become a speaker and have their work heard by others. This has led to an increase in the number of people looking to make a name for themselves in the speaking world. But with this increase in competition, it has become more important than ever to understand how to best use data and explore your influence as a speaker. In this episode, Kim Seeling Smith speaks with Jon Yeo, who works with TEDxMelbourne. Jon is known for his interest in the psychology of influence over the mechanics of storytelling. According to him, speaking is a compelling way to share your message with the world. He also believes that the most effective speeches are tailored to their audience. By understanding who your listeners are and what they want to hear, you can create a message that truly resonates with them. To do this, you need to be well-prepared and have a clear idea of your goals. WHAT YOU’LL DISCOVER IN THIS EPISODE: 1. Jon’s verbal showreel (01:23) 2. What does Jon do now, speaking or coaching? (05:10) 3. His turning point into becoming a professional speaker (06:38) 4. The importance of message and timing (07:30) 5. The time Jon wanted to give up and what made him not to (09:37) 6. What does Jon do to level up (12:55) 7. Principles that Jon is following (13:49) 8. Jon’s TEDxMelbourne story (15:50) 9. Jon’s experiences when the COVID-19 started (18:20) 10. The future of speaking according to Jon (25:40) 11. What are Jon’s plans this year (29:24) 12. What will participants expect from his Un-Convention session (30:05) 13. Rapid-fire questions with Jon Yeo (30:50) Quotes “To be a great speaker is not about having enough knowledge; it’s about having a lot of traction, connection, and engagement.” -Jon Yeo "Focus on what you love and what drives you and continue to prioritize it." -Jon Yeo "Choices are always a good thing." - Jon Yeo PSA Un-Convention March 25-26, ONLINE If your success depends on leveling up, thinking differently, upskilling, or exploring additional revenue streams, or if you just want to hang out with your tribe, you won’t want to miss this event. 1. 24 World-Class experience leaders 2. 10+ Leading Edge Tech Unpacks 3. 2 days of deep connection, active participation, competitions, and fun! 4. Sessions will include multiple streams but all will be recorded so you don’t miss a minute! 5. 1 Immersive game-changing experience Join us at PSA Un-Convention 2022 - Register Now! [https://www.professionalspeakers.org.au/unconvention2022/] RESOURCES MENTIONED How I Work podcast by Amantha Imber [https://podcasts.apple.com/au/podcast/how-i-work/id1415266924] PSA Un-Convention 2022 [https://www.professionalspeakers.org.au/unconvention2022/] WHERE TO FIND JON YEO 1. Website: https://www.brightstar.net.au/ [https://www.brightstar.net.au/] 2. LinkedIn: https://au.linkedin.com/in/jonyeo [https://au.linkedin.com/in/jonyeo] SHOW SPONSOR This episode is sponsored by Your Podcast Concierge [https://yourpodcastconcierge.com/]. Affordable podcast production for coaches and speakers who want to increase their authority and generate leads from their show. You press record, and let them do the rest. SUBSCRIBE & REVIEW THE UN-CONVENTIONALLY SPEAKING PODCAST Thanks for tuning in to this episode of the Un-Conventionally Speaking podcast. If you have enjoyed this episode, please head over to Apple Podcasts, click the 3 dots in the top right corner of your smartphone screen, follow the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver valuable content but will also help us reach even more amazing entrepreneurs just like you! ABOUT JON YEO Jon works with Leaders and Changemakers to understand the markers for incremental influence. People don't change overnight but our ability to strategically nudge it forward is always available to us. Jon began his work in the mid-90's as a young engineer trying to convince his CEO of the significance of Y2k if it was ignored. While leading TEDxMelbourne, he saw the YouTube data for, "what causes someone to pause, rewind or abandon a TED Talk?" Through his data and exploration of influence, he designed models based on 1st principles, laws of physics and biology and on the assumption that "Everything Should Be Made as Simple as Possible, But No Simpler" (attributed to Einstein) He is more interested in the psychology of influence over the mechanics of storytelling. Known for his ability to articulate the complex simply, Jon works with CEO’s and senior leadership teams to build trust, empathy and engagement. Past clients include Salesforce, SAP, National Australia Bank, Australia Post and Mercer.
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