Connection Experiment by Coach Academy
In this episode of The Connection Experiment, host Nathalie Blais sits down with Alex Green, CMO at Butterfield and Robinson, a Canadian active luxury travel company, and a recent graduate of Canada Coach Academy's executive and performance coaching program. Alex opens up about why a busy senior executive with two decades of career momentum decided to invest in coach training, what surprised him most about the experience, and how the skills have shown up almost immediately in a brand new role he started just six weeks before this recording. Throughout the conversation, Alex shares his honest take on the hardest part of shifting from a fixer mindset to a coach mindset when you have built an entire career on having answers and moving fast. He talks about the unexpected depth of connection that formed within his cohort, the surprising amount of work the program required, and why he still considers it more transformational than he ever anticipated. He also offers sharp, practical advice for coaches building their brands, drawn from his own experience as a senior marketer, including why your niche matters more than your logo, and why the referral will always be your best marketing. Whether you are a senior leader exploring coaching as a career accelerant or someone wondering if the program is worth the commitment, Alex gives you the unfiltered version. Ready to find out what coaching skills can unlock in your career and your life? Learn more at Canada Coach Academy [https://canadacoachacademy.com/].
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