Because It's There

The true definition of 'adventure' is an endeavor you embark upon when you don't know the outcome. In the spirit of long lost Everest pioneer George Mallory, who was told that no human being could ever climb Mount Everest, we tip our caps to the people who dare go where few others dare. Mallory was once asked "Why climb Everest?". He is famously credited to have answered "Because it's there."We all have an Everest: whether on land, sea, air, space or, quite simply, the mind, we say 'go find it'.