Fitness Business University Podcast

Click below to join us May 2–3, 2025 at Perform Better Headquarters in Rhode Island for an exclusive 2-day event: https://www.performbetter.com/2025-Business-Secrets-for-Gym-Owners-May-2-3-2025/  [https://www.performbetter.com/2025-Business-Secrets-for-Gym-Owners-May-2-3-2025/]   In this lively and real-talk episode of Ask Vince, Leo and Vince dive deep into the nitty gritty of business ownership, culture-building, and personal growth—with some solid laughs and stories along the way (including breaking into Fenway Park!). From hiring the right team to dealing with burnout, Vince brings candid advice gym owners need to hear—especially when excuses like “the economy” creep in. This one’s packed with practical mindset shifts and reminders that if your gym’s struggling…it might just be you. And that’s actually good news—because you can fix you.   Key Topics Discussed Culture Starts With You Your gym’s culture reflects your personal development. Improve yourself, and you’ll see the culture follow. Hiring Based on Values, Not Just Skills Vince shares how hiring for relationships and cultural fit beats resumes and degrees every time. The Myth of Work-Life Balance Especially in the early years, balance is earned—not given. Stop pretending you can build something great working part-time. Excuses Like the Economy Are Crutches Blaming external factors is easy. Ownership, accountability, and adaptability are what create success. Family, Kids, and the Legacy of Work Vince reflects on raising kids while growing businesses and the importance of showing your children what hard work looks like—through both presence and persistence.   Click below to join us May 2–3, 2025 at Perform Better Headquarters in Rhode Island for an exclusive 2-day event: https://www.performbetter.com/2025-Business-Secrets-for-Gym-Owners-May-2-3-2025/  [https://www.performbetter.com/2025-Business-Secrets-for-Gym-Owners-May-2-3-2025/] If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com [www.vincegabriele.com]or book a call by CLICKING HERE! [https://app.reclaim.ai/m/meetwithtom/discovery-call-with-spftom]

To get the details for our July Mastermind Meeting with Zingerman's Founder Ari Weinzweig, email Tom@vincegabriele.com [tom@vincegabriele.com].   In this episode of The Business Secrets for Gym Owners podcast, Uncle Vinny shares game-changing insights from his longtime mentor and friend, Ari Weinzweig, the founder of Zingerman's Deli. Ari took a small Jewish deli in Ann Arbor, Michigan, and grew it into an $80 million empire spanning multiple businesses — and his lessons are directly applicable to running a successful gym. Vinny dives deep into three of the most valuable business lessons he learned from Ari: the four stages of business growth, the recipe for outstanding customer service, and the power of creating a clear vision for your business. This episode is packed with actionable insights that will help you take your gym to the next level. Key Points Covered: The Four Stages of Business Growth – Vinny outlines the four stages that every business goes through: Creating, Building, Prime, and Scale. He explains the challenges and opportunities at each stage and what it takes to level up. The Recipe for Great Customer Service – Learn Zingerman’s simple but powerful three-step system for providing exceptional customer service: Find out what the customer wants, get it for them, and exceed their expectations. How to Write a Powerful Vision – Discover the difference between a mission and a vision, and why creating a clear, compelling vision for your gym’s future is crucial for long-term success. The Importance of Leadership and Delegation – Transitioning from working in your business to working on your business requires building a strong team and elevating leaders within your organization. Lessons from a Multi-Million Dollar Business – Vinny explains how the principles that built Zingerman's into an $80 million business can be applied to growing and scaling your gym. To get the details for our July Mastermind Meeting with Zingerman's Founder Ari Weinzweig, email Tom@vincegabriele.com. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com [www.vincegabriele.com]or book a call by CLICKING HERE! [https://app.reclaim.ai/m/meetwithtom/discovery-call-with-spftom]

👉 To get the info for our July Mastermind, email tom@vincegabriele.com [tom@vincegabriele.com]   In this episode of Business Secrets for Gym Owners with Uncle Vinny, Vince reflects on the incredible success of the SPF Mastermind event and the key lessons that came out of it. From mindset shifts to business growth strategies, Vince dives deep into the tools that gym owners need to thrive. He shares behind-the-scenes stories from the event, including how a legal challenge forced a last-minute rebrand and how that challenge became a valuable learning opportunity. This episode is packed with actionable advice and motivation to help gym owners tackle their biggest business challenges head-on.   5 KEY TOPICS DISCUSSED: Immunity to Criticism – Vince explains why the higher you climb, the more criticism you face—and how to build mental toughness to keep moving forward despite negative feedback. The Four Key Business Numbers – The four metrics that drive business growth: lead generation, conversion rate, client sign-ups, and retention. Focusing on these ensures consistent, scalable success. Deconstruction of a Million-Dollar Gym Owner – Vince breaks down the habits, mindset, and business practices of the 28 gym owners in his group who have crossed the seven-figure mark. Creating Playbooks for Success – Carly from Synergy teaches how to create detailed playbooks for marketing and retention campaigns to simplify execution and ensure consistency. Turning Setbacks into Opportunities – How Vince turned a last-minute legal challenge over the event name into a marketing win—and how gym owners can use setbacks as fuel for growth. 👉 To get the info for our July Mastermind, email tom@vincegabriele.com [tom@vincegabriele.com] If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com [www.vincegabriele.com]or book a call by CLICKING HERE! [https://app.reclaim.ai/m/meetwithtom/discovery-call-with-spftom]

Book a free strategy call now and discover the exact steps to generate more leads, convert more members, and scale your gym faster. Click Here: https://calendly.com/spf-leo/spf-mastermind-discovery-call   In this episode, Vince discusses the four essential components to focus on when growing a gym. He emphasizes that consistent, incremental growth (even just +1 or +2 members a month) can lead to massive long-term success. Vince identifies the common mistakes gym owners make, such as wasting time on "fake work" that doesn’t drive new memberships or retention. He breaks down growth into four critical "buckets" and explains why knowing your key metrics in each bucket is essential for success. Vince encourages gym owners to focus on strategic rather than tactical solutions and to own their numbers to make informed business decisions.   Top 5 Key Points: Get Enough Leads * Lead generation is the foundation of growth. * Gym owners often mistake a tactical problem (like needing better Facebook ads) for a strategic issue. * The key is figuring out who owns the marketing and whether they understand, want, and have the capacity to handle it. Improve Lead-to-Consultation Conversion * Conversion from lead to consultation should be between 20% and 30%. * If you have 100 leads and only 5 consultations, it’s a process issue, not a lead issue. * Gym owners often misdiagnose this problem due to lack of data tracking. Boost Consultation-to-Membership Conversion * To convert consultations into paying members, get clarity on their current situation and their desired future. * Ask the game-changing question: "Why don’t you have that now?" * Understanding their gap allows you to position your offer as the solution. Retention is Key * Retention should be below 5% attrition; anything higher signals a problem. * An 8% attrition rate creates a "leaky bucket" situation, making it hard to sustain growth. * Fixing retention without even increasing leads or conversion can transform a business. Know Your Numbers and Stay Focused * Tracking leads, conversion rates, and retention creates a simple but effective business plan. * Focus on improving these core metrics instead of getting distracted by side projects (like juice bars or merchandise). * If you're under 100 members, the priority is always on increasing members and retaining them.   Book a free strategy call now and discover the exact steps to generate more leads, convert more members, and scale your gym faster. Click Here: https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com [www.vincegabriele.com]or book a call by CLICKING HERE! [https://app.reclaim.ai/m/meetwithtom/discovery-call-with-spftom]

Click the link below to see the Agenda for Gym Business Raw [https://drive.google.com/file/d/1noqfvY46-dtmLWd1_u65N3U4ckTVLBxH/view?usp=sharing]  https://drive.google.com/file/d/1noqfvY46-dtmLWd1_u65N3U4ckTVLBxH/view?usp=sharing [https://drive.google.com/file/d/1noqfvY46-dtmLWd1_u65N3U4ckTVLBxH/view?usp=sharing] and then Click here to get your virtual seats now! [https://buy.stripe.com/fZe3eP33taew0uI8xy]   In this episode of the FBU Podcast, Vince sits down with Dr. Wood, founder of the Inspired Performance Institute, to discuss how unresolved trauma impacts performance, business success, and overall well-being. Dr. Wood explains how trauma—both major and minor emotional concussions—creates inflammation, disrupts the nervous system, and holds people back from reaching their true potential. He shares groundbreaking insights on how rewiring the brain can help business owners, athletes, and high performers break through self-imposed limitations. Using real-life case studies, including professional athletes and entrepreneurs, Dr. Wood demonstrates how his methods have led to record-breaking performances and financial success.   TOP 5 KEY POINTS DISCUSSED: The Hidden Impact of Trauma on Performance * Trauma, even in subtle forms like childhood criticism or self-doubt, keeps the brain in a fight-or-flight state. This unresolved stress affects decision-making, business success, and physical health. Brainwave Optimization for High Performance * Dr. Wood explains the four brainwave states—Beta (high stress), Alpha (relaxed focus), Theta (processing state), and Delta (deep recovery). Rewiring the brain to operate in Alpha can unlock peak performance in business and athletics. The Mind-Body Connection in Business and Fitness * Many gym owners and personal trainers unknowingly mask their own trauma through physical training. Dr. Wood emphasizes how trauma resolution can lead to better business decisions, improved client results, and personal breakthroughs. Real-Life Transformations Through Trauma Work * Stories include a marathon runner breaking world records post-treatment, a high-level banker overcoming financial self-sabotage, and Dr. Wood’s own daughter eliminating autoimmune diseases after addressing childhood trauma. Breaking Limiting Beliefs to Unlock the Next Level of Success * Entrepreneurs often hit ceilings due to deep-seated fears and limiting beliefs from past experiences. Addressing these mental roadblocks allows for business growth, financial success, and personal fulfillment.   Click the link below to see the Agenda for Gym Business Raw [https://drive.google.com/file/d/1noqfvY46-dtmLWd1_u65N3U4ckTVLBxH/view?usp=sharing] https://drive.google.com/file/d/1noqfvY46-dtmLWd1_u65N3U4ckTVLBxH/view?usp=sharing [https://drive.google.com/file/d/1noqfvY46-dtmLWd1_u65N3U4ckTVLBxH/view?usp=sharing] and then Click here to get your virtual seats now! [https://buy.stripe.com/fZe3eP33taew0uI8xy] If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com [www.vincegabriele.com]or book a call by CLICKING HERE! [https://app.reclaim.ai/m/meetwithtom/discovery-call-with-spftom]