Q4D - Questions for Designers | Conversations on Design, Leadership, and Creative Practice
In this episode of Questions for Designers (Q4D), Max Beach speaks with Blair Hasty, Founder and Director of Industrial Design at Crafted By, about what it takes to move design upstream and earn a seat at the strategic table. Drawing from over 20 years of experience across in-house leadership and consultancy, Blair shares how designers can shift from execution to influence, the realities of working across disciplines, and the lessons learned from both successful and failed projects. They also discuss how design leadership evolves, what clients actually value, and how designers can position themselves to have greater impact earlier in the process.
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