AI Won’t Save Your Hotel If You Don’t Know Who You Are (with Vinícius Alkmim)

From Data to Decisions: Turning Insights into Action (with Marius Wehrle)

In this episode, we sit down with Marius Wehrle, founder of Hontolab and BeeCrowdy, to explore how artificial intelligence is transforming the way destinations and tourism organizations access, interpret, and act on data. From location intelligence and visitor behavior analysis to AI agents and the future of travel discovery, Marius shares practical insights on moving beyond data collection toward actionable intelligence. Together, we discuss how tourism stakeholders can leverage AI to make better decisions, improve destination management, and prepare for a future where being AI-readable may be just as important as being visible online.In Season 4, we turn our attention to the future of tourism and hospitality. Through conversations with forward‑thinking leaders, researchers, and innovators, the season explores how the industry can evolve to stay resilient, relevant, and meaningful in the face of profound economic, technological, and societal change. In the Resilient Tourism Podcast Series, we talk with international travel and tourism experts about digital transformation and datafication. Our goal is to inspire you to take action and be part of the movement! 🎯 This podcast is part of the Swiss Resilient Tourism Flagship Project - an initiative funded by Innosuisse to support the datafication of the travel sector in Switzerland to create resilient digitally supported services, business processes and business models. This improved data intelligence strategy will strengthen the competitiveness, resilience and sustainability of the tourism ecosystem in Switzerland. Learn more about the project at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.resilienttourism.ch⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [www.resilienttourism.ch]. This content is produced by the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠EHL Hospitality Business School ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://www.ehl.edu/]with the support of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Innosuisse.⁠ [https://www.innosuisse.ch/inno/en/home.html]

How Digital Experiences Are Changing Cultural Tourism (with Dr. Jessika Weber)

In this episode, Dr. Jessika Weber explores how digital transformation is reshaping cultural tourism far beyond traditional travel experiences. From extended realities to new forms of engagement with heritage and public space, she discusses how technology can support more inclusive, sustainable, and meaningful destinations. A reflective conversation on moving from tourism as consumption to tourism as a shared cultural and societal experience. In Season 4, we turn our attention to the future of tourism and hospitality. Through conversations with forward‑thinking leaders, researchers, and innovators, the season explores how the industry can evolve to stay resilient, relevant, and meaningful in the face of profound economic, technological, and societal change. In the Resilient Tourism Podcast Series, we talk with international travel and tourism experts about digital transformation and datafication. Our goal is to inspire you to take action and be part of the movement! 🎯 This podcast is part of the Swiss Resilient Tourism Flagship Project - an initiative funded by Innosuisse to support the datafication of the travel sector in Switzerland to create resilient digitally supported services, business processes and business models. This improved data intelligence strategy will strengthen the competitiveness, resilience and sustainability of the tourism ecosystem in Switzerland. Learn more about the project at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.resilienttourism.ch⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [www.resilienttourism.ch⁠]. This content is produced by the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠EHL Hospitality Business School ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://www.ehl.edu/]with the support of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Innosuisse. [https://www.innosuisse.ch/inno/en/home.html]

When Guests Stop Searching: Why Brand Visibility Matters More Than Ever (with Matteo de Santis)

In this episode, Matteo de Santis explores how digital transformation is redefining how guests discover and engage with hospitality brands. As AI reshapes search and reduces direct interactions, the conversation highlights why strong brand identity, high‑quality data, and coherent storytelling are becoming key to visibility and performance. A strategic perspective on moving beyond clicks and focusing on what truly creates value for guests. In Season 4, we turn our attention to the future of tourism and hospitality. Through conversations with forward‑thinking leaders, researchers, and innovators, the season explores how the industry can evolve to stay resilient, relevant, and meaningful in the face of profound economic, technological, and societal change. In the Resilient Tourism Podcast Series, we talk with international travel and tourism experts about digital transformation and datafication. Our goal is to inspire you to take action and be part of the movement! 🎯 This podcast is part of the Swiss Resilient Tourism Flagship Project - an initiative funded by Innosuisse to support the datafication of the travel sector in Switzerland to create resilient digitally supported services, business processes and business models. This improved data intelligence strategy will strengthen the competitiveness, resilience and sustainability of the tourism ecosystem in Switzerland. Learn more about the project at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.resilienttourism.ch⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [www.resilienttourism.ch⁠]. This content is produced by the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠EHL Hospitality Business School ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://www.ehl.edu/]with the support of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Innosuisse.⁠ [https://www.innosuisse.ch/inno/en/home.html]

The Problem Isn’t AI — It’s Your Foundations (with Dimitris Serifis)

In this episode, Dimitris Serifis challenges some of the biggest assumptions around technology in hospitality. Drawing on years of experience in digital strategy, he explains why the real issue isn’t a lack of tools, but fragmented systems, inconsistent data, and a broken customer journey. From direct bookings to hyper‑personalisation, the conversation highlights why hospitality must first fix its digital foundations before it can truly benefit from emerging technologies. In Season 4, we turn our attention to the future of tourism and hospitality. Through conversations with forward‑thinking leaders, researchers, and innovators, the season explores how the industry can evolve to stay resilient, relevant, and meaningful in the face of profound economic, technological, and societal change. In the Resilient Tourism Podcast Series, we talk with international travel and tourism experts about digital transformation and datafication. Our goal is to inspire you to take action and be part of the movement! 🎯 This podcast is part of the Swiss Resilient Tourism Flagship Project - an initiative funded by Innosuisse to support the datafication of the travel sector in Switzerland to create resilient digitally supported services, business processes and business models. This improved data intelligence strategy will strengthen the competitiveness, resilience and sustainability of the tourism ecosystem in Switzerland. Learn more about the project at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.resilienttourism.ch⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [www.resilienttourism.ch⁠]. This content is produced by the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠EHL Hospitality Business School ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://www.ehl.edu/]with the support of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Innosuisse. [https://www.innosuisse.ch/inno/en/home.html]

Everyone Will Use AI, But Not Everyone Will Stand Out (with Dominic Millioud)

In this episode, Dominic Millioud discusses why embracing AI is no longer optional in hospitality - but also why it won’t be the real differentiator. Drawing from his experience scaling platforms, leading complex operations, and building hospitality concepts, Dominic explains how data and automation can unlock efficiency, while human connection, empathy, and leadership remain what truly sets brands apart. A conversation about what comes after AI adoption - and how hospitality can still stand out in a world where technology becomes the baseline. In Season 4, we turn our attention to the future of tourism and hospitality. Through conversations with forward‑thinking leaders, researchers, and innovators, the season explores how the industry can evolve to stay resilient, relevant, and meaningful in the face of profound economic, technological, and societal change. In the Resilient Tourism Podcast Series, we talk with international travel and tourism experts about digital transformation and datafication. Our goal is to inspire you to take action and be part of the movement! 🎯 This podcast is part of the Swiss Resilient Tourism Flagship Project - an initiative funded by Innosuisse to support the datafication of the travel sector in Switzerland to create resilient digitally supported services, business processes and business models. This improved data intelligence strategy will strengthen the competitiveness, resilience and sustainability of the tourism ecosystem in Switzerland. Learn more about the project at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.resilienttourism.ch⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [www.resilienttourism.ch⁠]. This content is produced by the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠EHL Hospitality Business School ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://www.ehl.edu/]with the support of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Innosuisse.⁠⁠ [https://www.innosuisse.ch/inno/en/home.html]