Outbound Kitchen - B2B Sales Podcast

OK21: I tested 6 AI models for account research: GPT-5 vs. Opus 4.1 vs. the Field (Ranked)

Want the prompt I used for this test? And my AI Prompt Library with 30+ outbound prompts? Upgrade now in my newsletter here. [https://newsletter.outbound.kitchen/p/i-tested-gpt-5-and-opus-41-for-account] -- We’re back. I tested 6 AI models head-to-head (including the two newest) for account research so you can pick the best. - GPT-5 Thinking (NEW) - Claude Opus 4.1 (NEW) - ChatGPT o3 (Previous winner) - Gemini 2.5 Pro - Grok 4 - Perplexity Deep Research Full breakdown: https://newsletter.outbound.kitchen/p/i-tested-gpt-5-and-opus-41-for-account [https://newsletter.outbound.kitchen/p/i-tested-gpt-5-and-opus-41-for-account] -- Chapters: (00:00) Previous results & new models (03:15) ChatGPT-5 Thinking (06:43) Claude Opus 4.1 (09:15) ChatGPT o3 (11:25) Gemini 2.5 Pro (13:48) Grok 4 (16:12) Perplexity Deep Research (19:12) Rankings & Recommendations

[GREATEST HITS] 70. How this SDR converts 27.8% of cold calls into meetings in the SaaS industry - Teddy Frank, Ex-Senior SDR @ Atrium

⁠⁠⁠⁠📫 Subscribe to the Outbound Kitchen newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://outboundkitchen.substack.com/p/cold-email-deconstruction-craft-messages] --- Ask: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Submit your questions here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://tally.so/r/mJpXdJ] (anonymous) -- In this episode, we'll discuss: - The different outbound sequences Teddy uses - His cold-calling framework - How to use your analytics and reports to improve your results Teddy Frank was a top-performing SDR @ Atrium Teddy set a record for the most outbound meetings booked in a quarter (Q1 - 77 meetings). In Q1, he booked 50 meetings via cold calling, with a conversation-to-meeting booked rate of 27.7%. Connect with Teddy on LinkedIn ⁠https://www.linkedin.com/in/teddy-frank-690b501b7⁠ [⁠https://www.linkedin.com/in/teddy-frank-690b501b7⁠] Here’s a bit more info about Teddy's accounts and buyer personas: - Personas -> 2nd Level+ Sales and RevOps Leaders (occasionally SalesDev) - Industries -> Software Development, IT Services / Consulting, Computer / Network Security - Org Size -> 51+ folks in sales org (ranges from 300 - 10k employees) ---- 📬 For more prospecting and sales development tips, join 3,911 SDRs getting the SDR Game newsletter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sdrgame.substack.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with me on LinkedIn: Elric Legloire ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/elriclegloire⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/elriclegloire⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ---- Chapters (00:00) Top SDR (03:54) Defining Top Tier Accounts (07:18) Handling Objections and Referrals (10:13) Call Calling Strategies for Booking Meetings (11:10) Philosophy for Booking Meetings with Directors and VPs (12:05) Structuring the Cold Call Pitch (14:24) Using Relevant Statements and Assumptions (15:22) Pain and Solution Statements in the Pitch (18:47) Going for the Close in the Pitch (20:15) Handling Objections and Sending More Information (21:39) Asking for a Specific Follow-Up Time (22:38) Handling Objections to Booking a Meeting (25:05) Researching Prospects and Private Equity Companies (26:30) Understanding the Challenges of Rev Ops Leaders (28:59) Using Research to Improve the Pitch (30:54) Using Analytics to Improve Conversion Rates (32:50) Calling After 5 PM for Better Results (40:59) Advice for New SDRs Get full access to Outbound Kitchen at ⁠outboundkitchen.substack.com/subscribe

[GREATEST HITS] OK3: How to use Perplexity AI for outbound and account research

⁠⁠⁠⁠📫 Subscribe to the Outbound Kitchen newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://outboundkitchen.substack.com/p/cold-email-deconstruction-craft-messages] --- ⁠Grab the prompts we used in this episode here https://elriclegloire.gumroad.com/l/PerplexityAIprompts --- When you're ready ⁠⁠⁠📫 Subscribe to the newsletter⁠⁠⁠ [https://outboundkitchen.substack.com/p/cold-email-deconstruction-craft-messages] ⁠⁠⁠👨‍🍳 Want to work with me? Send me a DM⁠⁠ [https://www.linkedin.com/in/elriclegloire/] --- Connect with me ⁠⁠⁠📌 Connect on LinkedIn⁠⁠⁠ [https://www.linkedin.com/in/elriclegloire/] ⁠⁠⁠📹 Subscribe on YouTube ⁠⁠⁠ [https://www.youtube.com/@ElricLegloireOutbound] ⁠⁠⁠🐦 Connect on X ⁠⁠ [https://x.com/elriclegloire] Chapters (00:00) Overwhelmed by Research? (01:04) 3 Reasons to Choose Perplexity Over GPT or Google (02:02) How NOT to Use Perplexity (02:55) Using Perplexity for Effective Account Research (03:27) Example 1: Researching a Private Company (Nooks) (10:30) Example 2: Researching a Public Company (Eventbrite) Get full access to Outbound Kitchen at ⁠outboundkitchen.substack.com/subscribe [https://outboundkitchen.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_4]

[GREATEST HITS] 42: The 3 Outbound Pillars: How Tito Bohrt Built 70+ SDR Teams and Sourced Over $100M in Revenue - Tito Bohrt, CEO of Altisales

⁠⁠⁠⁠📫 Subscribe to the Outbound Kitchen newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://outboundkitchen.substack.com/p/cold-email-deconstruction-craft-messages] --- Ask: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Submit your questions here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://tally.so/r/mJpXdJ] (anonymous) --- 3 things you'll learn in this episode, the 3 pillars of successful sales development: - Targeting - Outreach Health - Messaging Tito Bohrt is the CEO of Altisales Tito's results: - Has built 70+ SDR teams from the ground up - Sourced over $100M in revenue for his clients. Connect with Tito: ⁠⁠https://www.linkedin.com/in/titobohrt/⁠ [https://www.linkedin.com/in/titobohrt/⁠] Looking for an SDR job? ⁠https://www.altisales.com/careers⁠ [https://www.altisales.com/careers⁠] --- 📬 For more prospecting and sales development tips, join 3,301 SDRs getting the SDR Game newsletter here: ⁠⁠⁠⁠⁠⁠⁠https://sdrgame.substack.com/⁠⁠⁠⁠⁠⁠ Connect with me on LinkedIn: Elric Legloire ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/elriclegloire/⁠⁠⁠⁠ --- Timestamps: (0:00) Meet the CEO Behind 70+ SDR Team Success Stories (0:54) Multichannel outreach: what’s working today (2:16) Boosting SDR Team Connect Rates (6:49) Crafting Precision: Account Targeting and Scoring Demystified (11:57) Navigating Buyer Personas (15:43) Unlocking Pain Points: Deciphering Prospect Challenges (18:25) Lead Distribution Pitfalls: Two Missteps Costing You Big (23:40) The Pulse of Effective Outreach (25:11) The Ideal Number of Sequences (27:55) When Should You Tweak Your Sequences (30:46) Understanding Statistical Significance in Sales (33:00) Reflection: Tito's Greatest Misstep in Messaging (36:12) 3 Sales Books Transforming Tito’s What He Learned Sales Journey (38:29) Tito's Evolution: what he learned from the Last 5 Years (40:39) Empowering SDRs: Tips from the Frontline Get full access to Outbound Kitchen at ⁠outboundkitchen.substack.com/subscribe [⁠outboundkitchen.substack.com/subscribe]

[GREATEST HITS] 62. The 10 Rules for Outbound of this Outbound Expert: Harry Sims, GTM @ Common Room (ex-Scratchpad)

⁠⁠⁠⁠📫 Subscribe to the Outbound Kitchen newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://outboundkitchen.substack.com/p/cold-email-deconstruction-craft-messages] --- Ask: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Submit your questions here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://tally.so/r/mJpXdJ] (anonymous) --- 3 things you'll learn about outbound sales in 2024: - The 10 rules of outbound - What's working for Harry - What I'm working on with outbound at a previous company --- Harry Sims is the SDR Leader at Scratchpad. Harry has been working in sales for the past 12 years and leading/building SDR teams for the past 7 years. Connect with Harry on LinkedIn ⁠https://www.linkedin.com/in/outbound-works/ [https://www.linkedin.com/in/harry-sims77777/] Subscribe to Harry's newsletter: ⁠https://www.personal-prospecting.com/⁠ [https://www.personal-prospecting.com/] --- 📬 For more prospecting and sales development tips, join 3,712 SDRs getting the SDR Game newsletter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sdrgame.substack.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://podcasters.spotify.com/pod/dashboard/episode/%E2%81%A0%E2%81%A0%E2%81%A0https://sdrgame.substack.com/%E2%81%A0%E2%81%A0%E2%81%A0] Connect with me on LinkedIn: Elric Legloire ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/elriclegloire/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ [https://www.linkedin.com/in/elriclegloire/%E2%81%A0] --- Chapter (00:00) Outbound sales expert (01:24) The Limitations of Playbooks and the Need for Autonomy (06:07) Educating Prospects and the Importance of the First Meeting (07:34) Understanding the Prospect's Awareness and Education Level (08:32) Targeting the Buyer and Business for Effective Outbound (10:30) Using Lawsuits and Technographic Data for Targeting (12:28) The Importance of Targeting in Outbound (20:06) Generating Ideas for Messaging through Customer Feedback (23:27) Gathering Insights from Customer Calls and Interviews (26:49) Using Champion Data and Referrals for Targeting (30:11) Tracking and Enriching Data for Effective Outbound (32:32) The Experimental Nature of Outbound and the Future of Personalization Get full access to Outbound Kitchen at ⁠outboundkitchen.substack.com/subscribe [https://outboundkitchen.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_4]