The Marketing Brief

Robert & Brian Chat Media Buying in the AI-era and How to Define your Super Consumers (S1 E18)

18 min · 26 mei 2026
aflevering Robert & Brian Chat Media Buying in the AI-era and How to Define your Super Consumers (S1 E18) artwork

Beschrijving

The conversation with Robert Brill from Brill Media covers the challenges and transformations in media buying, the impact of AI on creative development, the importance of understanding the super consumer, the significance of levels of awareness in marketing, and the exciting developments in AI and personal life. Key takeaways include the commoditization of media buying, the role of targeting in creative development, the importance of understanding the super consumer, the impact of AI on marketing, and the significance of levels of awareness in messaging.

Reacties

0

Wees de eerste die een reactie plaatst

Meld je nu aan en word lid van de The Marketing Brief community!

Probeer gratis

Probeer 14 dagen gratis

€ 9,99 / maand na proefperiode. · Elk moment opzegbaar.

  • Podcasts die je alleen op Podimo hoort
  • 20 uur luisterboeken / maand
  • Gratis podcasts

Alle afleveringen

28 afleveringen