Profounders Series 2025 Episode 3 - Misunderstood Sh*t From The AV Industry

A Profound Sit Down With... - Tim Walters from Boomcloud Consulting

In this episode of A Profound Sit Down, Kevin Busza, COO of Profound Technologies, sits down with Tim Walters, Founder and CEO of Boomcloud Consulting, to break down what it really takes to build predictable, scalable revenue. From the realities of hiring salespeople too early to the importance of building a structured sales “machine,” Tim shares practical insights on why most companies struggle with growth—and how to fix it. The conversation dives into cold outreach, CRM strategy, sales training, and the balance between marketing and sales execution, all through the lens of real-world experience. Whether you’re a small business owner trying to figure out your first sales hire or a mid-sized company looking to optimize your revenue engine, this discussion is packed with actionable takeaways. Key topics include: Building a predictable sales pipeline Why most sales hires fail (and how to avoid it) The role of coldoutreach in modern sales CRM and data-driven decision making Sales training, structure, and accountability How AI is impacting sales and marketing Creating long-term, sustainable growth strategies If you’re serious about scaling your business, this is a conversation you don’t want to miss.  Boomcloud – https://goboomcloud.com [https://goboomcloud.com]  Profound Technologies – https://profound-tech.com [https://profound-tech.com] Stay curious. Stay consistent. Keep building.

Profounders Series 2025 Episode 3 - Misunderstood Sh*t From The AV Industry

We're closing out 2025 with the last conversation in this years Profounders Series. Are all AV products really the same? Is bigger always better when choosing a technology partner? And why do “cheap and easy” solutions so often turn into expensive headaches? In this episode, we bust some of the biggest misconceptions in the AV and conferencing industry—from brand myths and cookie cutter systems to the real difference between consumer grade gear and commercial grade solutions. We break down why device management matters, how ecosystems can limit (or unlock) flexibility, and when paying a little more upfront can save you a lot down the road. We also dive into the truth about large national integrators vs. focused, expert teams and why service, relationships, and long-term reliability often outweigh flashy pricing. If you’ve ever wondered why a system “should work” but doesn’t… this conversation is for you.   🎯 Reliability 🎯 Total cost of ownership 🎯 Smart design over shortcuts   Because when your meeting starts, the tech should just work.

A Profound Sit Down With... - Katie Scott from Pontem Tech Partners

What does it really take to turn technology investments into real business outcomes? 🤔 In this episode of A Profound Sit Down, host Kevin Busza, COO of Profound Technologies, sits down with Katie Scott, Founder & CEO of Pontem Tech Partners, for a candid, insightful conversation about the intersection of technology, customer experience, and execution. Together, they unpack why so many organizations regret technology purchases, how misalignment between business and IT derails even the best strategies, and why execution—not slide decks—is where transformation actually happens. Katie shares how Pontem bridges strategy and execution, why vendor neutrality matters, and how cloud contact centers, AI, and data are reshaping revenue, employee experience, and customer trust. You’ll also hear about: Why customer experience IS the business The real impact of AI agents, data, and knowledge management How IT and business leaders can finally get aligned Lessons from the MidAtlantic Forum and its peer-driven leadership model What it takes to future-proof your workforce in an AI-driven world If you’re a CXO, IT leader, or business decision maker navigating AI, cloud technology, or customer experience strategy, this conversation is packed with practical insights you won’t want to miss. Tune in and learn how alignment—not just technology—drives lasting results.

Profounders Series 2025 Episode 2 - Pay Smart Now, or Pay Smart Later

Transforming conference rooms isn’t just about the gear—it’s about strategy, support, and choosing the right partner. In this episode of The Profounders Series, we sit down to unpack some of the biggest hidden costs and misconceptions around video conferencing solutions: total cost of ownership, switching costs, ROI, BYOD vs appliance mode, maintenance, and why choosing the wrong integrator can cost you BIG. We share real-world examples, hard-earned lessons, and what most organizations miss when building collaboration spaces. From design and engineering to service, support, and the rise of AI-powered meeting rooms—we cover what actually drives long-term success. If you’re planning a conference room upgrade, running an IT department, or just tired of systems that “never worked right from day one,” this conversation will save you money, headaches, and frustration. Whether you’re outfitting a simple huddle room, a training center, or a large enterprise deployment—this episode will change how you think about conference room technology. Visit www.profound-tech.com to learn more!

Profounders Series 2025 Episode 1 - Conferencing Ain't Easy...

In today’s episode, we’re tackling one of the most confusing topics in the modern conferencing world: What’s the REAL difference between Appliance Mode and BYOD (Bring Your Own Device)? We dive deep into the questions we hear from customers every day—misconceptions, frustrations, and the ever-growing challenge of interoperability between platforms like Teams, Zoom, Google Meet, etc. Our team breaks down: What “appliance mode” actually means Why BYOD became necessary (and why it’s both loved and hated) The messy politics behind platform interoperability Real-world limitations when mixing Teams and Zoom The pros, cons, and user-experience trade-offs Whether BYOD is old school or still essential today How Zoom and Teams are slowly improving cross-platform support Practical strategies to choose the right setup for your organization If you've ever wondered why joining a meeting has to be this complicated—or how to design a room system that just works—this episode is for you. Like, subscribe, and join the conversation! What’s YOUR conferencing setup: Appliance? BYOD? Something in between?