Beyond the Numbers with Bev Wakefield

Grow on Your Terms S03 E11

7 min · 15. apr. 2026
episode Grow on Your Terms S03 E11 cover

Description

More clients. More revenue. More staff. More pressure. In this episode of Beyond the Numbers, Bev challenges the idea that bigger automatically means better. She shares why most businesses don’t hit a revenue ceiling, they hit a capacity ceiling, and how chasing growth without intention can quietly erode your profit, energy and freedom. Through the Visionary, Deliverer and Generalist model, she breaks down where most founders get stuck and what it really takes to grow sustainably. Because the goal is not expansion at any cost. It is building better margins, better systems and better capacity so your business supports your life. Growth on your terms is not about doing more. It is about designing smarter.

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42 episodes

episode Leadership Is Not About Being Liked, It’s About Getting the Best From People S04 E01 artwork

Leadership Is Not About Being Liked, It’s About Getting the Best From People S04 E01

Season 4 opens with a big one. In this first episode, Bev is joined by executive coach and Tough Talk Mentor Cheryl Thompson for a bumper conversation for business owners who need their people at their best if they want to scale, grow and stop carrying everything themselves. Cheryl shares why leadership is not about being liked, why being clear can be kinder than being comfortable, and why the conversations leaders avoid often become the problems their teams have to carry. From founder bottlenecks and unclear expectations to high performers with poor behaviours, values, communication, accountability and the pressure on women in leadership, this episode explores what it really takes to build a team that can perform without everything depending on the business owner. Because growth does not just need more clients, more revenue or more staff. It needs people who understand what good looks like, leaders who are willing to have honest conversations, and a culture strong enough to support the next stage of the business. Great teams are not built by avoiding the hard bits. They are built through clarity, trust and conversations that move people forward.

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