Ekabo Home Financial Freedom Mastermind Podcast
🌟 The 1% Rule Is Dead — Here's What Replaced It 🌟 Welcome to the Ekabo Home Financial Freedom Mastermind Webinar! In this session, host Niyi Adewole breaks down why the most popular rule in real estate investing no longer works in top markets, and reveals the new rule his team uses to filter hundreds of deals down to the ones that actually cash flow. 🔥 Quote of the Day: "Most people don't fail because the deals aren't out there. Most people fail because they overcomplicate their first move." — Niyi Adewole, Ekabo Home 💡 What This Means: New investors get so caught up in LLCs, fix and flips, and complex strategies that they never buy the long-term rental that would have actually built their wealth. Stop overthinking, get back to the fundamentals, and use simple math to move fast. 🎙️ What You'll Learn: 1. Where the 1% Rule Came From and Why It Worked: Born out of the BiggerPockets community in the 2010s, the 1% rule gave investors a fast way to filter deals without building a 12-tab spreadsheet — if a property rents for 1% of its purchase price per month, it's worth a second look. 2. Why the 1% Rule Is Mostly Dead in Top Markets: In Atlanta — the 6th largest metro in the country with 6.5 million people and 37 Fortune 1000 companies — home prices have accelerated far beyond what the 1% rule can realistically capture. A clean 1% deal on the Atlanta MLS lasts about 3 days before it's gone, and if it looks too good, there's usually a catch. 3. The 0.8% Rule — Atlanta's New Standard: After running thousands of deals, Niyi's team landed on a new rule of thumb. If a property rents for 0.8% of its purchase price per month, it's worth pursuing. On a $300,000 home, that's $2,400 per month — double Atlanta's average market price-to-rent ratio of 0.4%. 4. A Real $800K Quadplex Deal — Walked Through Live: Niyi walks through an actual deal using the BiggerPockets calculator — $800K purchase price, 20% down, 7.3% interest rate, $8,000 in taxes, $3,000 in insurance, and reserves for repairs, CapEx, and vacancy. Day one cash flow came in at $263 per month with an additional $832 being set aside monthly. 5. How the Deal Grew From $6,400 to $8,500 Per Month: The previous owners hadn't raised rents in over a decade. Niyi updated two units, converted them to short-term rentals temporarily, and steadily raised rents on the rest. Today the same property pulls in $8,500 per month on the same mortgage — with comparable properties now selling between $960K and $1M. 🏡 Key Takeaways: ➤ Stop Overcomplicating Your First Deal — LLCs, fix and flips, subject-to deals — that's noise. Buy a long-term rental or house hack that pencils and get in the game. ➤ 0.8% Is Your New Screening Shield — If you're still chasing 1% in Atlanta, you'll never find anything. Use 0.8% to identify real deals fast. ➤ 0.8% Is the Start, Not the End — Credits, rate buy-downs, and negotiation can push a deal even closer to true 1% cash flow on your actual basis. ⚛️ Why This Matters: With AI reshaping the job market and economic uncertainty continuing to grow, owning real estate is one of the most reliable hedges available. People will always need somewhere to live. If you run your numbers right and buy the right properties, this is an asset class that has stood the test of time for hundreds of years — and it's available to you right now, with less money than you think, in any market you choose. 🗓️ Tune in every Wednesday at 7 PM Eastern! Don’t miss out on our journey toward financial freedom through smart investments. 👉 Hit that subscribe button and turn on notifications so you never miss an update! Let’s unlock your potential together! Our Links ➣ Financial Freedom Mastermind Facebook Group - https://www.facebook.com/groups/53083... ➣ Peer Space Host Referral Link https://www.peerspace.com/referrals/g... ➣ AirBNB Host Referral Link https://www.airbnb.com/r/niyia41 ➣ Ekabo Home Network (IG, Youtube, Email) https://linktr.ee/ekabohome Niyi Adewole is a licensed realtor in Georgia, brokered by EXP Realty. Feel free to reach out at Niyi.Adewole@exprealty.com if you would like to work with an investor friendly real estate agent.
163 episodes
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