FETE Episode 25: Guest Interview with Creative and Strategic Director’s Amanda and Bryan of Yellowyoyo

FETE Episode 25: Guest Interview with Creative and Strategic Director’s Amanda and Bryan of Yellowyoyo

Host Katy Berrill is joined by Amanda and Bryan Wright, co-founders of brand and strategy agency Yellowyoyo, to unpack what entrepreneurship really looks like over the long haul. They share how their creative careers led to building a business that’s now 27 years in, why great branding goes far beyond a “pretty logo,” and how referrals, processes, and trusted relationships keep a small team resilient through change (including lockdown). Expect honest reflections on pricing, saying no, building a pipeline, and why every founder needs a “polestar” for where they’re heading.

FETE Episode 24: Life on the Solar-Coaster!

In this energising episode of FETE: From Employee to Entrepreneur – Stories to Inspire, host Katy Berrill sits down with solar entrepreneur Danny Hirst, founder and Managing Director of Greenway Solar. Danny’s business journey has been anything but linear, more like a solar-coaster with twists, turns and unexpected drops. From life-changing accidents, to walking out of a job on principle, to surviving a government policy that wiped out 75% of the industry overnight… Danny shares a raw, honest look at what resilience in entrepreneurship really looks like. Together, Katy and Danny dive into: ✨ How an accident changed the course of Danny’s career ✨ The shocking sales tactics that made him quit after two weeks ✨ Launching Greenway Solar just months before the industry collapsed ✨ The importance of values, gut instinct and hiring the right people ✨ Why small businesses win through agility ✨ The evolution of solar tech, scaling smartly, and embracing AI ✨ What Danny wishes he’d done in the first 3 months of starting up ✨ The power of community, networking and surrounding yourself with the right support Whether you’re just starting your entrepreneurial journey or deep into the trenches, this episode is packed with wisdom, warmth, and real-world lessons from a business owner who has weathered every storm the industry could throw at him. If you’ve ever wondered what it truly takes to ride out the highs and lows of business, this one’s for you.

FETE: Stories to Inspire Episode 23 - How to set life changing goals

In this reflective solo episode of FETE: Stories to Inspire, host Katy Berrill takes you behind the scenes of her end-of-year reset. With November in full swing and winter germs in tow, Katy shares the intentional process she uses to close out the year, clear mental and physical clutter, and create space for meaningful goal-setting. Katy walks through her three-part framework, Review, Reflect, Regroup, exploring how looking back with honesty and curiosity can shape a more aligned year ahead. She talks about why slowing down matters, how to avoid rushing into January with misaligned goals, and why grounding yourself first leads to more powerful, purposeful planning. You’ll hear: * Katy’s personal year-end routines and why her business shuts down each December * The importance of reviewing what worked, what didn’t, and what surprised you * How to reflect without pressure and allow clarity to unfold * The concept of regrouping both mentally and physically * How to create a 12-month vision based on who you want to become, not just what you want to achieve * Key areas to consider when shaping goals, from money and wellbeing to relationships, business, fun, and personal growth Katy also shares upcoming resources including a video walkthrough and a downloadable worksheet to help you reset, plan, and move into the new year with intention. If you're ready to end the year with clarity and step into the next one with confidence, this episode is your guide.

Episode 22 - Taking a break promotes growth

In this episode of FETE: Stories to Inspire, host Katy Berrill explores one of the most overlooked parts of entrepreneurship, taking a break. When you work for yourself, there’s no HR department reminding you to use your annual leave or plan your holidays. You are the system. Katy shares honest insights and practical strategies on how to create a structure that supports your well-being, prevent burnout, and keep your creativity flowing, even when stepping away feels impossible. From planning holidays around school terms to embracing flexible work during busy seasons, Katy walks through how she’s learned to balance business growth with family life and self-care. You’ll discover why rest isn’t a luxury, it’s a business strategy. Whether you’re in your first year of business or scaling with a team, this episode will inspire you to: ✨ Schedule breaks with intention, not guilt. ✨ Reconnect with your “why” when the workload feels endless. ✨ Build systems that allow you to truly switch off. ✨ Avoid burnout and rediscover joy in your business journey. Because when you rest, your business grows.

FETE: Episode 21- From Corporate Comms to Creative Freedom with Emma Rundle

In this week’s episode of FETE: From Employee to Entrepreneur - Stories to Inspire, host Katy Berrill sits down with Emma Rundle, founder of Melting Pot Creations, to explore what it really takes to step out of the corporate world and build a business that works around your life, not the other way around. Emma shares her fascinating journey from accountant to copywriter, and how two decades in corporate communications laid the foundation for her thriving business today. She opens up about the realities of leaving the 9–5 for flexibility, the identity shift that comes with motherhood, and the lessons learned from 11 years in business, from finding your niche to saying “no” with confidence. If you’ve ever wondered what life could look like beyond your corporate role, or you’re craving stories from women who’ve made the leap, this episode will give you practical insights, reassurance, and the reminder that it is possible to create a business that fits around your life and values. 🎧 Tune in for honest reflections on: * Balancing motherhood and ambition * How to find (and refine) your niche * Building confidence to charge your worth * The power of community and connection in business