Putting It Together

Putting It Together

Always be looking for opportunities or subjects for follow up. This allows you to appear to be really connected to your potential client; to be the person who is constantly thinking about their problems, and how to solve them because you are!

Exactly What Is “Follow Up”

Follow up emails, recordings or articles are the ridiculously obvious place to include a call to action, yet it’s surprising how many people fail to remember this! Your readers and fans are not mind readers.

Understanding The Follow Up Profits

You create a digital information product, and work hard towards your product launch. You announce it to your list. You’ve even done quite a bit of legwork in advance and promoted it via email, Twitter, Facebook, article marketing and guest blogging… and maybe even a guest interview on a web radio show. The big day comes. You’re quite pleased with the sales. But they trickle off within the first month - perhaps even the first week or two and after that, you’re lucky if you make $100 a month on your product. There’s something wrong with the scenario here: Most likely the lack of a follow up plan.