Freedom and Glory - Tales of American Spirit
Rick Webb shares how his father, backed by his mother’s support, built Waco from one locomotive and eight team members into a diversified supply chain services company operating 47 short line railroads and serving 3,500+ customers across North America and Australia. He explains how an evergreen 1983 contract with a Louisiana paper mill—cancelable with 30 days’ notice—taught Waco to differentiate through daily customer service rather than assets, and how listening to customers drove pivots from railcar repair to industrial switching, terminals, logistics, and broader supply chain solutions. Webb emphasizes valuing customers and team members through tools, training, safety, and culture, including Waco University’s servant-leadership approach, praise-before-discipline mindset, and Dan Smith’s “no asshole rule,” while reflecting on tough times like near-missed payrolls and the 2008–2010 downturn. 00:00 Meet Rick Webb 01:00 Family Leap of Faith 02:39 First Customer Forever 05:46 Customer First DNA 08:49 Building Team Culture 11:35 Pivoting With Customers 13:06 Bar Lessons on Service 15:58 Surviving Tight Times 17:47 Supply Chain Value Engine 22:47 Terminal Expansion Hard Lesson 25:56 Where Value Is Made 26:48 No Plan Just Customers 28:43 Waco U Culture Training 31:02 Flip The Org Chart 34:05 Trust Tools And Praise 37:38 All In For The Future 40:28 Letting Go As CEO 42:25 No Asshole Rule 45:25 Closing Thanks And Laughs
20 episodes
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