Ep 32. Your client journey is missing a few steps

Ep 32. Your client journey is missing a few steps

This week I’m talking about auditing your client journey, because I keep seeing the same gaps where people are missing out on potential revenue. I break the journey into five stages: cold leads, warm leads, hot leads, current clients, and past clients, and I share what to look for at each point. If you want help mapping and simplifying all of this, I share how we do it inside my 1:1 offer, Momentum. 00:53 Why audit journeys 03:16 Five journey stages 07:46 Cold lead clarity 10:53 Warm lead nurture 13:52 Hot lead conversion 23:16 Nurture current clients 26:32 Past clients referrals ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum ✨ Access the free Revenue Reality Check Calc + Audit → https://emilienutley.myflodesk.com/revenue

Ep 31. Simplify your business and profit

In this episode I share how to simplify an online business that’s become a franken-business from too many strategies, offers, and platforms – stressing that the only things that really matter are you and your client. 00:20 The Franken Business Problem 03:03 Simplify Your Marketing 09:07 One Core Focus 14:15 Hit Your Revenue Goal 16:49 Experiment and Repeat 19:03 One Client Journey ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum ✨ Access the free Revenue Reality Check Calc + Audit → https://emilienutley.myflodesk.com/revenue

Ep 30. Do you have a marketing problem?

In today’s episode I’m unpacking a question I think most business owners need to hear: do you actually have a marketing problem, or is something else broken underneath? I share why I don’t see marketing conferences as the solution when most of us already “know the stuff” but aren’t doing the do, and why marketing should come at the end, not the beginning. Instead of starting with content and hoping for sales, I walk through flipping the process: set a revenue goal, build and price offers to hit that goal, use conversion rates and audience data, and then market based on what the numbers tell you. 01:59 Do You Really Need Marketing 03:06 Marketing Comes Last 06:06 Flip the Business Order 09:28 Audience and Offer Fit 13:11 Pricing and Sales Math 16:45 Data Driven Marketing ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum ✨ Access the free Revenue Reality Check Calc + Audit → https://emilienutley.myflodesk.com/revenue

Ep 29. Full time income on part time hours

In this episode I break down how I built a full-time income on part-time hours, starting in 2022 after having my son and returning to a part-time council job I hated while juggling limited childcare, postpartum depression, and undiagnosed ADHD. In late 2023 I hired a business coach and relaunched from my old finance account (25k followers) to a new brand and Instagram where only 10% followed. Within three months I replaced my corp salary, was fully booked, then launched a £15k offer, leading to consistent 5k months, a 2k take-home, and a predictable income model I now teach inside Momentum. 00:00 Welcome Back 03:06 Back To Work Juggle 08:12 Relaunch From Scratch 13:43 Replace Salary Fast 18:46 Booked Out Chaos 20:06 First Group Launch Win 23:05 Financial Foundations Method ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum ✨ Access the free Revenue Reality Check Calc + Audit → https://emilienutley.myflodesk.com/revenue

Ep 28. Changing your stance on something

In this episode I talk about why changing your stance in business can feel scary and why it actually shows growth and leadership. I share a real example from my own messaging and explain that my work hasn’t changed, just the packaging, and I reflect on people-pleasing, sales mindset, and staying open to new perspectives while holding nuance. 00:00 Welcome and premise 00:32 Why stance affects revenue 02:22 The consistency contradiction 05:21 Repositioning and messaging 07:13 Selling what people want 09:35 Owning business strategist role 10:56 Fear of being called out 12:45 People pleasing and money mindset 15:36 Why changing views matters 18:14 Nuance and leadership 22:06 Wrap up and next episode ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum ✨ Access the free Revenue Reality Check Calc + Audit → https://emilienutley.myflodesk.com/revenue