Not Just Revenue

Ep 30. Do you have a marketing problem?

25 min · 15. juni 2026
episode Ep 30. Do you have a marketing problem? cover

Beskrivelse

In today’s episode I’m unpacking a question I think most business owners need to hear: do you actually have a marketing problem, or is something else broken underneath? I share why I don’t see marketing conferences as the solution when most of us already “know the stuff” but aren’t doing the do, and why marketing should come at the end, not the beginning. Instead of starting with content and hoping for sales, I walk through flipping the process: set a revenue goal, build and price offers to hit that goal, use conversion rates and audience data, and then market based on what the numbers tell you. 01:59 Do You Really Need Marketing 03:06 Marketing Comes Last 06:06 Flip the Business Order 09:28 Audience and Offer Fit 13:11 Pricing and Sales Math 16:45 Data Driven Marketing ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum

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Alle episoder

31 Episoder

episode Ep 30. Do you have a marketing problem? cover

Ep 30. Do you have a marketing problem?

In today’s episode I’m unpacking a question I think most business owners need to hear: do you actually have a marketing problem, or is something else broken underneath? I share why I don’t see marketing conferences as the solution when most of us already “know the stuff” but aren’t doing the do, and why marketing should come at the end, not the beginning. Instead of starting with content and hoping for sales, I walk through flipping the process: set a revenue goal, build and price offers to hit that goal, use conversion rates and audience data, and then market based on what the numbers tell you. 01:59 Do You Really Need Marketing 03:06 Marketing Comes Last 06:06 Flip the Business Order 09:28 Audience and Offer Fit 13:11 Pricing and Sales Math 16:45 Data Driven Marketing ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum

15. juni 202625 min
episode Ep 29. Full time income on part time hours cover

Ep 29. Full time income on part time hours

In this episode I break down how I built a full-time income on part-time hours, starting in 2022 after having my son and returning to a part-time council job I hated while juggling limited childcare, postpartum depression, and undiagnosed ADHD. In late 2023 I hired a business coach and relaunched from my old finance account (25k followers) to a new brand and Instagram where only 10% followed. Within three months I replaced my corp salary, was fully booked, then launched a £15k offer, leading to consistent 5k months, a 2k take-home, and a predictable income model I now teach inside Momentum. 00:00 Welcome Back 03:06 Back To Work Juggle 08:12 Relaunch From Scratch 13:43 Replace Salary Fast 18:46 Booked Out Chaos 20:06 First Group Launch Win 23:05 Financial Foundations Method ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum

8. juni 202629 min
episode Ep 28. Changing your stance on something cover

Ep 28. Changing your stance on something

In this episode I talk about why changing your stance in business can feel scary and why it actually shows growth and leadership. I share a real example from my own messaging and explain that my work hasn’t changed, just the packaging, and I reflect on people-pleasing, sales mindset, and staying open to new perspectives while holding nuance. 00:00 Welcome and premise 00:32 Why stance affects revenue 02:22 The consistency contradiction 05:21 Repositioning and messaging 07:13 Selling what people want 09:35 Owning business strategist role 10:56 Fear of being called out 12:45 People pleasing and money mindset 15:36 Why changing views matters 18:14 Nuance and leadership 22:06 Wrap up and next episode ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum

1. juni 202625 min
episode Ep 27. From tap happy to 5-figure savings cover

Ep 27. From tap happy to 5-figure savings

In this episode I share a client story about what happens when you’re earning enough on paper but still feel like you’re constantly scrambling. M was bringing in around £3k–£3.5k profit a month on retainers, yet kept dipping into business funds and savings. Within six months she had five figures saved (even after a month-long holiday), and by spring 2026 she’s had the baby she was saving for. 01:26 Money Missing Mystery 04:02 Financial Audit Reveal 05:43 Joyful Spending Reframe 06:44 Shame Accountability Loop 08:30 ADHD Spending Tangent 11:38 Goal Ten Thousand Saved 13:58 Fixing Monzo Pots 14:45 Three Account System 15:34 Realistic Budget Plan 17:33 Results Five Figures 19:10 Baby Milestone Payoff 21:05 If This Is You ✨ Apply for 1:1 Mentorship → https://emilienutley.co.uk/momentum

26. mai 202622 min