How To Cut It in the Hairdressing Industry

EP388: James Earnshaw & Jordanna Cobella – Hair Innovations Led (What Hairdressers Need to Know)

34 min · 20. apr. 2026
episode EP388: James Earnshaw & Jordanna Cobella – Hair Innovations Led (What Hairdressers Need to Know) cover

Description

In this weeks episode we go behind the scenes of hair colour innovation in a podcast partnership with Wella Professionals UKI [https://wella.com]. We’re joined by James Earnshaw [https://howtocutit.com/the-career-of-a-content-hairdresser-with-james-earnshaw/](Global Wella Professionals Ambassador) and Jordanna Cobella [https://howtocutit.com/wella-colour-blocking/] (award-winning salon owner and Wella Colour and Trends Ambassador) and together they’ll be breaking down what really happens when hairdressers help shape professional hair products. They’ll be talking BlondorPlex [https://www.wella.com/professional/en-EN/hair-color/blondor/blondorplex/1000#/?_k=gyspuo]developments, Ultimate Colour [https://www.wella.com/professional/en-GB/products/collections/hair-care/ultimate-color], and the real-world feedback that changes formulas, speeds up services, and improves consistency behind the chair. You’ll hear how to translate “new tech” into simple client language, protect your results between visits, and position professional products without awkward selling. If you want stronger blonding [https://howtocutit.com/daisy-goord-hair-salon-plymouth/] outcomes, cleaner toning workflows, and a smarter way to explain fade, maintenance, and pricing—this episode is packed with practical takeaways you can use in the salon straight away. Hit play and enjoy!     CHAPTERS * 3:08: Behind the Scenes with Wella Professionals * 3:16: Insights from R&D Development * 6:32: Collaboration for Product Innovation * 9:38: Creating Unique Toner Shades * 18:45: Bridging Science and Hairdressing * 21:42: The Importance of Client Communication * 22:54: Packaging and Pricing Strategies * 25:25: Understanding Color Longevity * 28:29: The Evolution of Hairdressing Careers     RESOURCES FROM TODAYS EPISODE: FOR MORE ON BLONDORPLEX CLICK HERE [https://www.wella.com/professional/en-EN/hair-color/blondor/blondorplex/1000#/?_k=qgpf2p] FOR MORE ON ULTIMATE COLOR CLICK HERE [https://www.wella.com/professional/en-US/products/collections/hair-care/ultimate-color] VISIT WELLA STORE HERE [https://www.wella.com/professional/en-GB] WELLA EDUCATION CLICK HERE [https://education.wella.com/] CONNECT WITH WELLA PROFESSIONALS UKI ON INSTAGRAM @WELLAPROFESSIONALSUKI [https://instagram.com/wellaprofessionalsuki] FOLLOW WELLA PROFESSIONALS UKI ON TIKTOK @HOUSEOFWELLAUKI [https://www.tiktok.com/@houseofwellauki] WATCH THE PODCAST INTERVIEW ON YOUTUBE HERE @HOWTOCUTIT [https://youtu.be/E7b_skhD7wI?si=wLTBkVOh6JKr0IkL] CONNECT WITH HOW TO CUT IT ON INSTAGRAM @HOWTOCUTIT [https://instagram.com/howtocutit] FOLLOW HOW TO CUT IT ON TIKTOK @HOWTOCUTIT [https://www.tiktok.com/@howtocutit]

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423 episodes

episode EP394: Hair Colour Ingredient Truths with Wella’s Ursus Schweitzer artwork

EP394: Hair Colour Ingredient Truths with Wella’s Ursus Schweitzer

Are scary ingredient headlines warping your colour decisions? In this episode brought to you by Wella Professionals UKI [https://wella.com/], we’re joined by Ursus Schweitzer—an R&D connector who bridges the lab and the salon floor. He observes how products [https://howtocutit.com/inside-wellas-rd/]are really used, then translates complex chemistry [https://howtocutit.com/inside-wellas-rd/] into clear, salon-ready truths. Ursus cuts through the noise and decode what’s really inside the bottle so you can make smarter choices and educate clients with confidence. You’ll learn how to separate study-based evidence from clickbait, why full formulations and purpose-built systems (including alkalizers) matter more than single “hero” or “villain” ingredients, how credible sourcing, biodegradability, and sustainability guide modern development, and practical ways to translate science into salon language. An episode perfect for hairdressers and salon owners who are ready to swap noise for knowledge. Hit play!   ----------------------------------------   CHAPTERS * 6:32: Why Ingredients Matter Now * 10:54: Ammonia Versus MEA * 16:15: The Truth About Controversial Ingredients * 21:06: Talking Confidence With Clients * 23:08: Busting Ammonia Myths * 26:05: Responding To Ingredient Concerns * 28:24: The Future Of Formulation * 33:13: Curiosity Over Caution   * ---------------------------------------- RESOURCES * FOR MORE ON WELLA EDUCATION CLICK HERE [https://education.wella.com/] * VISIT WELLA STORE HERE [https://www.wella.com/professional/en-GB] * CONNECT WITH WELLA PROFESSIONALS UKI ON INSTAGRAM @WELLAPROFESSIONALSUKI [https://instagram.com/wellaprofessionalsuki]

7. juli 202637 min
episode EP394: Hair Colour Ingredient Truths with Wella’s Ursus Schweitzer artwork

EP394: Hair Colour Ingredient Truths with Wella’s Ursus Schweitzer

Are scary ingredient headlines warping your colour decisions? In this episode brought to you by Wella Professionals UKI [https://wella.com/], we’re joined by Ursus Schweitzer—an R&D connector who bridges the lab and the salon floor. He observes how products [https://howtocutit.com/inside-wellas-rd/]are really used, then translates complex chemistry [https://howtocutit.com/inside-wellas-rd/] into clear, salon-ready truths. Ursus cuts through the noise and decode what’s really inside the bottle so you can make smarter choices and educate clients with confidence. You’ll learn how to separate study-based evidence from clickbait, why full formulations and purpose-built systems (including alkalizers) matter more than single “hero” or “villain” ingredients, how credible sourcing, biodegradability, and sustainability guide modern development, and practical ways to translate science into salon language. An episode perfect for hairdressers and salon owners who are ready to swap noise for knowledge. Hit play!   ----------------------------------------   CHAPTERS * 6:32: Why Ingredients Matter Now * 10:54: Ammonia Versus MEA * 16:15: The Truth About Controversial Ingredients * 21:06: Talking Confidence With Clients * 23:08: Busting Ammonia Myths * 26:05: Responding To Ingredient Concerns * 28:24: The Future Of Formulation * 33:13: Curiosity Over Caution   * ---------------------------------------- RESOURCES * FOR MORE ON WELLA EDUCATION CLICK HERE [https://education.wella.com/] * VISIT WELLA STORE HERE [https://www.wella.com/professional/en-GB] * CONNECT WITH WELLA PROFESSIONALS UKI ON INSTAGRAM @WELLAPROFESSIONALSUKI [https://instagram.com/wellaprofessionalsuki]

7. juli 202637 min
episode EP394: Hair Colour Ingredient Truths with Wella’s Ursus Schweitzer artwork

EP394: Hair Colour Ingredient Truths with Wella’s Ursus Schweitzer

Are scary ingredient headlines warping your colour decisions? In this episode brought to you by Wella Professionals UKI [https://wella.com/], we’re joined by Ursus Schweitzer—an R&D connector who bridges the lab and the salon floor. He observes how products [https://howtocutit.com/inside-wellas-rd/]are really used, then translates complex chemistry [https://howtocutit.com/inside-wellas-rd/] into clear, salon-ready truths. Ursus cuts through the noise and decode what’s really inside the bottle so you can make smarter choices and educate clients with confidence. You’ll learn how to separate study-based evidence from clickbait, why full formulations and purpose-built systems (including alkalizers) matter more than single “hero” or “villain” ingredients, how credible sourcing, biodegradability, and sustainability guide modern development, and practical ways to translate science into salon language. An episode perfect for hairdressers and salon owners who are ready to swap noise for knowledge. Hit play!   ----------------------------------------   CHAPTERS * 6:32: Why Ingredients Matter Now * 10:54: Ammonia Versus MEA * 16:15: The Truth About Controversial Ingredients * 21:06: Talking Confidence With Clients * 23:08: Busting Ammonia Myths * 26:05: Responding To Ingredient Concerns * 28:24: The Future Of Formulation * 33:13: Curiosity Over Caution   * ---------------------------------------- RESOURCES * FOR MORE ON WELLA EDUCATION CLICK HERE [https://education.wella.com/] * VISIT WELLA STORE HERE [https://www.wella.com/professional/en-GB] * CONNECT WITH WELLA PROFESSIONALS UKI ON INSTAGRAM @WELLAPROFESSIONALSUKI [https://instagram.com/wellaprofessionalsuki]

6. juli 202637 min
episode EP394: Hair Colour Ingredient Truths with Ursus Schweitzer artwork

EP394: Hair Colour Ingredient Truths with Ursus Schweitzer

Are scary ingredient headlines warping your colour decisions? In this episode brought to you by Wella Professionals UKI [https://wella.com/], we’re joined by Ursus Schweitzer—an R&D Product Developer who bridges the lab and the salon floor. He observes how products [https://howtocutit.com/inside-wellas-rd/] are really used, then translates complex chemistry [https://howtocutit.com/inside-wellas-rd/] into clear, salon-ready truths. Ursus cuts through the noise and decode what’s really inside the bottle so you can make smarter choices and educate clients with confidence. You’ll learn how to separate study-based evidence from clickbait, why full formulations and purpose-built systems (including alkalisers) matter more than single “hero” or “villain” ingredients, how credible sourcing, biodegradability, and sustainability guide modern development, and practical ways to translate science into salon language. An episode perfect for hairdressers and salon owners who are ready to swap noise for knowledge. Hit play!   CHAPTERS * 6:32: Why Ingredients Matter Now * 10:54: Ammonia Versus MEA * 16:15: The Truth About Controversial Ingredients * 21:06: Talking Confidence With Clients * 23:08: Busting Ammonia Myths * 26:05: Responding To Ingredient Concerns * 28:24: The Future Of Formulation * 33:13: Curiosity Over Caution   RESOURCES * FOR MORE ON WELLA EDUCATION CLICK HERE [https://education.wella.com/] * VISIT WELLA STORE HERE [https://www.wella.com/professional/en-GB] * CONNECT WITH WELLA PROFESSIONALS UKI ON INSTAGRAM @WELLAPROFESSIONALSUKI [https://instagram.com/wellaprofessionalsuki]

29. juni 202637 min
episode EP393: Stop Guessing Hair Colour—You’re Gambling with People’s Hair, with Samantha Blues artwork

EP393: Stop Guessing Hair Colour—You’re Gambling with People’s Hair, with Samantha Blues

What if colour work could be approached less like guesswork and more like investigation? In this episode I’m joined by Samantha Blues, founder of Colour Science Investigation, who explains her crime-scene-style framework for helping stylists move from guessing to predicting in colour. Samantha discusses why many stylists are taught to focus on the finished look rather than what is happening inside the hair, and why hair reading, residue, underlying pigment and consultation questions are essential. She also covers toners, colour correction and the limits of relying on formulas alone, saying the goal is to build confidence, structure and better client communication. Hit Play!   CHAPTERS * 5:03: Why the Industry Fails Stylists * 10:10: Toning Without Panic * 12:24: Samantha’s Personal Turning Point * 14:43: What Makes Great Colour * 15:44: Stronger Consultations, Better Results * 18:19: Hidden Colour Problems Exposed * 20:15: Simplifying the Science * 22:24: Inside the Six-Week Course * 22:56: Why This Course Matters * 25:27: Finding Time to Learn * 27:11: Confidence, Loyalty, and Pricing Power * 30:10: Facing Embarrassment and Learning * 31:22: Brand Neutral and Accessible * 33:09: Why Guessing Leads to Disaster     EPISODE RESOURCES * FOR ALL COURSES AND MORE WITH SAMANTHA BLUES VISIT HERE [https://stan.store/samanthablues] * CONNECT WITH SAMANTHA ON INSTAGRAM @SAMANTHABLUESCOLOURCOACH [https://instagram.com/SAMANTHABLUESCOLOURCOACH] * DISCOVER TODAY SPONSORS KERATIN COMPLEX PRODUCTS HERE [https://keratincomplex.co.uk/] * TICKETS TO HAIRCON CLICK HERE [https://haircon.co.uk/] USE CODE HTCI10 FOR 10% DISCOUNT

8. juni 202637 min