Teeing Up the Future with LPL & The PGA of America: An Exclusive Interview with CEO Terry Clark

Teeing Up the Future with LPL & The PGA of America: An Exclusive Interview with CEO Terry Clark

In this special episode of If You Could, recorded at The PGA of America headquarters in Frisco, Texas, Matt and Taryn sit down with PGA of America CEO Terry Clark and LPL Chief Marketing Officer Christa Carone to explore a bold new partnership—and the bigger vision behind it. Terry shares his perspective on leading an organization into its next chapter, what it means to be “legacy forward,” and why the future of golf is being shaped far beyond the professional stage. From the rise of recreational play to the critical role PGA professionals play in communities across the country, this conversation dives into the momentum behind one of the fastest-growing sports today. Then, Christa pulls back the curtain on how LPL is thinking about brand, experience, and connection—bringing this partnership to life in a way that not only elevates awareness, but creates meaningful moments for advisors and those they serve. Together, they unpack the surprising parallels between golf professionals and financial advisors, the power of partnership to unlock growth, and what it really takes to build something bigger—on and off the course. Follow Matt on LinkedIn here [https://www.linkedin.com/in/matthew-enyedi/]! Follow Taryn on LinkedIn here [https://www.linkedin.com/in/taryn-huget-97936653/]!

Navigating the IPO Frenzy: SpaceX, AI, and the Patient Investor

Mega-cap IPOs have officially blasted off—but is this a new frontier or a repeat of the dot-com bubble? In this episode of If You Could, Adam Turnquist, Chief Technical Strategist at LPL Research, joins hosts Matt and Taryn to unpack the frenzy surrounding the record-breaking SpaceX IPO and what to expect from upcoming tech giants like OpenAI and Anthropic. Adam breaks down how today's mature, revenue-generating companies differ from historical bubbles and explains the volatile dynamics of supply and demand during lockup expirations. Whether you're ready to invest or watching from the sidelines, this episode offers vital context on why patience is a virtue in this explosive new IPO market. Follow Matt on LinkedIn here [https://www.linkedin.com/in/matthew-enyedi/]! Follow Taryn on LinkedIn here [https://www.linkedin.com/in/taryn-huget-97936653/]! For more LPL Research on IPOs in 2026, click here! [https://www.lpl.com/content/dam/edam/research/publications/beyond-the-numbers/beyond-the-numbers-ipo.pdf]

When AI learns to hack: What every advisor needs to know

From the early days of “you’ve got mail” to today’s AI-powered cyberattacks, the digital world has evolved—and so have the risks. In this episode, we sit down with Chief Information Security Officer Renana Friedlich to unpack the new reality of cybersecurity: a fast-moving, high-stakes battleground where threats are more frequent, more sophisticated, and closer to home than ever before. What was once a concern for large enterprises is now a daily risk for businesses of every size—and even a single click can bring operations to a halt. With AI accelerating both attacks and defenses, the window between vulnerability and exploitation has shrunk from years to mere hours, raising the stakes for everyone. You’ll hear real-world stories of ransomware attacks, the emotional and financial impact of breaches, and why many organizations aren’t prepared for what’s coming next. But this isn’t about fear—it’s about action. We explore how layered defenses, smart habits, and the right partners can make all the difference in protecting your business, your clients, and your future. Follow Matt on LinkedIn here [https://www.linkedin.com/in/matthew-enyedi/]! Follow Taryn on LinkedIn here [https://www.linkedin.com/in/taryn-huget-97936653/]!

Reinventing Succession: How Marc Freedman Rewrote the Rules

What if succession wasn’t an ending—but your next growth move? When Marc Freedman came to LPL looking for a succession solution that didn’t yet exist, he didn’t just find one—he helped build it. As the first advisor to not just utilize but help co-create LPL’s Liquidity & Succession program, Marc turned a personal need into a path others can now follow. In this episode, Marc shares how selling his practice unlocked more freedom, impact, and opportunity than he expected. You’ll hear how he ensured a seamless transition for his clients, why stepping away from day-to-day operations expanded his influence, and how he redesigned his life to prioritize family, community, and mentorship—without stepping away from growth. A must listen for every advisor, even if you’re not ready to step away. Marc offers practical, hard-earned insights on timing the decision, understanding profitability, and building a succession strategy that benefits you, your clients, and your legacy. Follow Matt on LinkedIn here [https://www.linkedin.com/in/matthew-enyedi/]! Follow Taryn on LinkedIn here [https://www.linkedin.com/in/taryn-huget-97936653/]!

How to Win & Serve in Silicon Valley, the Epicenter of Competitive Wealth

Serving high-net-worth clients in Silicon Valley isn’t for the faint of heart—it’s one of the most competitive arenas in wealth management. Matt is joined by guest co-host Ken Hullings and special guest Matt Weaver of Fremont Bank to unpack how he built a $500M advisory practice from scratch and what it takes to win in this fast-paced market. Matt shares what it really takes to win tech executives and business owners, why trust and judgment matter more than performance, and how leading with planning, tax strategy, and strong bank partnerships can drive sustainable growth in even the most competitive markets. Whether you’re targeting affluent clients or scaling your practice, this episode offers a behind-the-scenes look at what drives success at the highest levels. Follow Matt on LinkedIn here [https://www.linkedin.com/in/matthew-enyedi/]!