Impel Forward Podcast
In this episode, we sit down with Mavis Peaks, owner of Skrimp Shack, to break down one of the most powerful business turnarounds you’ll hear. When she took over, the location had a 2.9-star rating. Through leadership, strategy, and consistency, she transformed it into a 4.9-star business. We dive into: • How she identified what was broken in the business • The exact changes she made to improve customer experience • The mindset required to turn around a struggling franchise • Lessons on leadership, branding, and operations • The real truth about owning and scaling a food franchise
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