40. Creating an Instagram Content Strategy That Works for You with Hayley Trejo

41. Food Blog Series, Part 1: Are websites still relevant for food creators in this social media savvy world?

There’s no denying that social media has become the go-to way to connect, and the food blog industry is no exception. As a foodie, I love to check out content from my favorite food creators every chance I get! During my lunch break, I’ll often pull up cooking videos on YouTube. When I’m waiting for my dog to finish with her vet appointment, I’ll scroll through food blogger Instagram reels, saving any yummy recipe videos that catch my eye. With so much potential reach on these social platforms, it’s easy to doubt if food blog websites are still relevant. But ignoring your website is a missed opportunity to enhance your community’s experience with your content. Let me explain why. - Blog with full shownotes & links mentioned: https://mayapalmerdesigns.com/2022/10/19/are-food-blog-websites-still-relevant/ [https://mayapalmerdesigns.com/2022/10/19/are-food-blog-websites-still-relevant/] Connect with Maya - Website: https://mayapalmerdesigns.com/ [https://mayapalmerdesigns.com/] - Instagram: https://www.instagram.com/mayapalmerdesigns/ [https://www.instagram.com/mayapalmerdesigns/]

40. Creating an Instagram Content Strategy That Works for You with Hayley Trejo

In this episode, Hayley Trejo joins me on the show to chat about the current landscape of social media (especially Instagram)! She shares her experiences working as a social media manager. We also chat about how to deal with the frustrations that many online business owners have been feeling lately due to changes with the platform. Hayley shares how you can create content that you're passionate about, while working with the algorithm. I also loved Hayley's business tip about creating a strategy call offer for clients who aren't yet ready to book your full services! So be sure to listen out for that part! - Blog post with full show notes: https://mayapalmerdesigns.com/2022/10/12/creating-an-instagram-content-strategy-that-works-for-you/ [https://mayapalmerdesigns.com/2022/10/12/creating-an-instagram-content-strategy-that-works-for-you/] CONNECT WITH HAYLEY Social Media Management: * Instagram: @hayleytrjocreative  [https://www.instagram.com/hayleytrejocreative/] * Website: hayleytrejocreative.com [https://hayleytrejocreative.com/] Personal Brand: * Instagram: @hayleytrejo [https://www.instagram.com/hayleytrejo/] * TikTok: @hayleytrejo [https://www.tiktok.com/@hayleytrejo] CONNECT WITH MAYA * Instagram: @mayapalmerdesigns [https://www.instagram.com/mayapalmerdesigns/] * Website: mayapalmerdesigns.com [https://mayapalmerdesigns.com/]

39. How TikTok is Influencing Content on Other Platforms + Getting Inspiration for Your Own Content

I don't have a TikTok, but I hear about what's popular all the time! Most of my favorite creators to follow on other platforms like YouTube and Instagram get topic inspiration from TikTok. The other day, I even saw a cheese brand turn a popular TikTok recipe into a video pin for Pinterest! In this episode, I chat about my observations on TikTok content carrying over to other platforms, and how you can get content inspiration for your business! - Blog Version of Shownotes: https://mayapalmerdesigns.com/2022/10/05/how-tiktok-is-influencing-content-on-other-platforms/ [https://mayapalmerdesigns.com/2022/10/05/how-tiktok-is-influencing-content-on-other-platforms/] Connect with Maya: - Instagram: https://www.instagram.com/mayapalmerdesigns [https://www.instagram.com/mayapalmerdesigns/]/ - Website: https://mayapalmerdesigns.com/ [https://mayapalmerdesigns.com/]

38. Customer Service Lessons from my Instacart Shopping Experience

Have you ever used Instacart?! I'm new to it, but there's something so satisfying about being able to browse your grocery store's inventory from your phone, make your selections, and then have your order conveniently delivered to your door. Recently, I had two amazing Instacart shopping experiences that got me thinking...can we apply this to our creative businesses? Tune in to hear what two Instacart shoppers taught me about customer service! Want to give Instacart a try? Use my code MPALMER166D8 to get $20 off your first order! Connect with Maya: - Website: https://mayapalmerdesigns.com/ [https://mayapalmerdesigns.com/] - Instagram: https://www.instagram.com/mayapalmerdesigns/ [https://www.instagram.com/mayapalmerdesigns/]

37. Encouragement for Believing in What's Possible as a Business Owner

In this short and sweet solo episode, I'm sharing candidly about how embracing a mindset of choosing to believe in what's possible can help us reach our goals. Recently, I hit a big revenue goal in my business - despite not having the "perfect scenario" of everything that I thought I would need in place to achieve it. Let's chat about learning to let go of the perfectionism, self-doubt, and other mindset blocks that can so often hold us back! - Blog with shownotes: https://mayapalmerdesigns.com/2022/09/14/business-goals-encouragement/ [https://mayapalmerdesigns.com/2022/09/14/business-goals-encouragement/] Connect with Maya: - Instagram: @mayapalmerdesigns [https://www.instagram.com/mayapalmerdesigns/] - Website: https://mayapalmerdesigns.com/ [https://mayapalmerdesigns.com/] Enjoying the podcast? It'd mean so much to me if you would leave a rating and review on Apple Podcasts! You can also share it with a friend. This helps the podcast reach more people who might enjoy it, too!