Easy Does It with Lise Cartwright
In this episode, Lise explains how entrepreneurs can use collaborations as a powerful alternative to social media for visibility, sharing insights from her experience with 45 collaborations in the past year. She breaks down the difference between visibility and discoverability, while providing a strategic framework for leveraging collaborative opportunities. Key topics covered: • The distinction between visibility (intentional outreach) and discoverability (search-based) • How one collaboration can replace 30 days of social media content • Essential steps for choosing the right collaboration opportunities • Creating an effective funnel strategy for collaboration-based leads Resource mentioned: The $1K Lab membership program at hustleandgroove.com/the1klab [https://hustleandgroove.com/the1klab]
37 episodes
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