
MVP - THE MASTERS' VOICE PODCAST - MEDIABRIEF
Podcast af Pavan R Chawla
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MVP, The Master's Voice Podcast features expert conversations with the Most Valuable Players / Professionals / People from media, marketing and other areas of industry, in conversation with Pavan R Chawla, Founder Editor of MediaBrief.com. These are MVP conversations with actionable insights and learnings.
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127 episoder
Send us a text [https://www.buzzsprout.com/twilio/text_messages/848632/open_sms] In this episode of MVP – The Master’s Voice Podcast, host Pavan R Chawla speaks with Industry captain Arun Nanda – Managing Trustee of Adhata Trust; Former Executive Director & President – Mahindra & Mahindra Ltd; Former Chairman – Mahindra Holidays & Resorts (I) Ltd and Mahindra Lifespace Developers Ltd. Arun shares invaluable leadership learnings from his journey at Mahindra & Mahindra Ltd, the influence of Keshub Mahindra and Anand Mahindra, and his transition into social impact through the NGO he founded and leads, Adhata Trust — a pioneering responsible initiative focused on Positive Aging, dignity, and ending elder isolation in India. Key discussion themes include: * Leadership through trust and empowerment * Purpose beyond profit * Building inclusive communities for the elderly * Tackling social inequality and the AI era * The joy of giving and mentoring future generations Listen now for a rare blend of corporate wisdom and grassroots action. Want to pitch someone to be featured? We have two podcast series: MVP - The Master's Voice Podcast [https://mediabrief.com/category/podcasts/mvp-the-masters-voice-podcast/], and MediaCast [https://mediabrief.com/category/podcasts/mediacast/]. Both are published by MediaBrief.com [https://mediabrief.com/]. So, if you want to pitch someone to be considered for our podcasts, here's how you can do it: * First, follow us on Facebook [https://www.facebook.com/MediaBriefDotCom/], Twitter [https://twitter.com/MediaBrief_/], Linkedin [https://www.linkedin.com/company/mediabriefdotcom/], Instagram [https://www.instagram.com/mediabriefdotcom/]. * Then, write to us at pavan [at] mediabrief dot com and alliances [at] mediabrief dot com, and also share links to your profiles that are following us. Connecting socially is something we believe in and advocate. So go ahead. Reach out. We're happy, social souls.

Send us a text [https://www.buzzsprout.com/twilio/text_messages/848632/open_sms] Mumbai Mirror is back. In this episode of MVP – The Master’s Voice Podcast, host Pavan R Chawla is joined by Surinder Chawla, President – Response at Bennett Coleman & Company Ltd. (BCCL), to discuss the revival of Mumbai Mirror as a daily newspaper. From editorial direction to ad sales strategies, Surinder shares how the newspaper plans to rebuild a loyal readership and serve Mumbai with a strong hyper-local lens. In this episode: – What led to the decision to relaunch Mumbai Mirror as a daily – Editorial vision: “Bolder, better, badder” – New editor Krishna Kumar Padmanaman’s leadership – Localised content, civic coverage, reader-first journalism – Ad sales and pricing strategy for MSMEs and neighbourhood advertisers – Trust, credibility, and countering misinformation – Why Surinder believes in the lasting value of print – His leadership lessons from over three decades in BFSI and media Mumbai Mirror returns to reconnect with its readers — not just through nostalgia, but with purpose, voice, and clear relevance in 2024 and beyond. Listen now to this episode of MVP – The Master’s Voice Podcast. Want to pitch someone to be featured? We have two podcast series: MVP - The Master's Voice Podcast [https://mediabrief.com/category/podcasts/mvp-the-masters-voice-podcast/], and MediaCast [https://mediabrief.com/category/podcasts/mediacast/]. Both are published by MediaBrief.com [https://mediabrief.com/]. So, if you want to pitch someone to be considered for our podcasts, here's how you can do it: * First, follow us on Facebook [https://www.facebook.com/MediaBriefDotCom/], Twitter [https://twitter.com/MediaBrief_/], Linkedin [https://www.linkedin.com/company/mediabriefdotcom/], Instagram [https://www.instagram.com/mediabriefdotcom/]. * Then, write to us at pavan [at] mediabrief dot com and alliances [at] mediabrief dot com, and also share links to your profiles that are following us. Connecting socially is something we believe in and advocate. So go ahead. Reach out. We're happy, social souls.

Send us a text [https://www.buzzsprout.com/twilio/text_messages/848632/open_sms] Ajay Kakar of Adani Group joins Pavan R Chawla for a deep, honest masterclass on brand integrity, storytelling, creativity, and marketing’s future. In this powerful episode of MVP – The Master’s Voice Podcast from MediaBrief.com, host Pavan R Chawla sits down with Ajay Kakar, Head of Corporate Branding at the Adani Group, for an honest, nuanced conversation on branding, marketing, and the future of the industry. Ajay brings decades of experience from his impactful stints at Ogilvy, Reliance, and the Aditya Birla Group, and now leads branding at one of India’s most prominent corporate groups. He reflects on his journey from the world of finance into advertising and marketing, offering invaluable insights into how brand custodians must think beyond just campaigns and focus on sustained storytelling and brand purpose. The episode explores the evolution of corporate branding, especially in the context of legacy and infrastructure sectors. Ajay highlights how true brand connect is built not through showmanship, but through relevance, empathy, and integrity — all brought to life through compelling stories like Adani’s Pehle Pankha Phir Bijli campaign. Ajay speaks passionately about GoaFest, describing it as India’s answer to Cannes and a melting pot of creative exchange, collaboration, and recognition. He offers a clear-eyed view on the state of measurement in marketing, calling for a unified, outcome-focused approach that helps marketers prove real business impact. The conversation also delves into the impact of AI in creativity, where Ajay warns against using AI as a substitute for human insight. Instead, he urges professionals to use AI responsibly — as a tool, not a crutch — while keeping human emotion and judgment at the core. Ajay also addresses the fragmentation of the marketing and advertising ecosystem, noting how silos have diluted brand coherence. He underscores the need for unified thinking across media, creative, and digital disciplines to drive true brand impact. For young professionals, Ajay offers sincere advice: enter the industry only if you’re driven by passion, not just paychecks. The industry is demanding but deeply rewarding for those who want to create meaningful change. This episode is a must-listen for brand leaders, creative professionals, marketers, and students alike — a compelling masterclass in brand strategy, creative integrity, and purposeful communication from one of the most respected voices in Indian marketing. Want to pitch someone to be featured? We have two podcast series: MVP - The Master's Voice Podcast [https://mediabrief.com/category/podcasts/mvp-the-masters-voice-podcast/], and MediaCast [https://mediabrief.com/category/podcasts/mediacast/]. Both are published by MediaBrief.com [https://mediabrief.com/]. So, if you want to pitch someone to be considered for our podcasts, here's how you can do it: * First, follow us on Facebook [https://www.facebook.com/MediaBriefDotCom/], Twitter [https://twitter.com/MediaBrief_/], Linkedin [https://www.linkedin.com/company/mediabriefdotcom/], Instagram [https://www.instagram.com/mediabriefdotcom/]. * Then, write to us at pavan [at] mediabrief dot com and alliances [at] mediabrief dot com, and also share links to your profiles that are following us. Connecting socially is something we believe in and advocate. So go ahead. Reach out. We're happy, social souls.

Send us a text [https://www.buzzsprout.com/twilio/text_messages/848632/open_sms] In this, the 127th episode of the award-winning MVP – The Master’s Voice Podcast, host Pavan R Chawla speaks with Dr. Ram Kumar Kakani, Director of the prestigious Indian Institute of Management (IIM) Raipur. A globally respected academic and institutional leader, Dr. Ram shares how IIM Raipur is shaping purpose-driven leaders through a future-ready, values-based approach to management education. He reflects on his leadership philosophy — rooted in the long view — with a powerful metaphor: > “Treat the decision-making of a higher education institution like nurturing a tree that lives for 300 years.” The conversation explores IIM Raipur’s remarkable evolution — from a new institution in 2010 to a top-ranked IIM today — driven by academic excellence, innovation, and inclusivity. Dr. Ram outlines how the institute integrates AI and analytics into the curriculum while championing human judgment, empathy, and cross-cultural understanding, preparing students for leadership in a technology-driven world. He discusses IIM Raipur’s focus on entrepreneurship, building “business owners, not just job seekers,” and highlights how democratic governance, diversity, and ethical reputation management are central to the institute’s DNA. This candid, insightful conversation also reflects Dr. Ram’s humility, as he credits his teams, mentors, and collaborators for IIM Raipur’s progress and promise. A must-listen for anyone passionate about leadership, higher education, and the role of management institutions in shaping society. Thanks for your time. Want to pitch someone to be featured? We have two podcast series: MVP - The Master's Voice Podcast [https://mediabrief.com/category/podcasts/mvp-the-masters-voice-podcast/], and MediaCast [https://mediabrief.com/category/podcasts/mediacast/]. Both are published by MediaBrief.com [https://mediabrief.com/]. So, if you want to pitch someone to be considered for our podcasts, here's how you can do it: * First, follow us on Facebook [https://www.facebook.com/MediaBriefDotCom/], Twitter [https://twitter.com/MediaBrief_/], Linkedin [https://www.linkedin.com/company/mediabriefdotcom/], Instagram [https://www.instagram.com/mediabriefdotcom/]. * Then, write to us at pavan [at] mediabrief dot com and alliances [at] mediabrief dot com, and also share links to your profiles that are following us. Connecting socially is something we believe in and advocate. So go ahead. Reach out. We're happy, social souls.

Send us a text [https://www.buzzsprout.com/twilio/text_messages/848632/open_sms] This, episode 126 of the award-winning MVP – The Master’s Voice Podcast from Mediabrief.com, has host Pavan R Chawla speakingwith Prasanth Kumar (PK), CEO of GroupM South Asia. Their chat (shot at GroupM in Mumbai on 7th March) charts PK’s remarkable journey from a spirited young student to becoming one of India’s most influential media leaders. PK also speaks about the key trends shaping India’s dynamic media and advertising ecosystem, and much more. Reflecting on his childhood, PK says he was affectionately dubbed ‘Ashant’ for his mischief in school, yet credits those early years—shaped by his mother (a teacher), his older brother, and close-knit friends—with instilling in him the values of curiosity, effort, discipline, and gratitude. He traces his professional path through early roles at Pepsi, The Hindu, Rediff, and McCann before joining GroupM in 2004, where he’s spent more than two decades contributing to the evolution of India’s media and advertising ecosystem. PK reflects upon values that shaped his life -- from curiosity to gratitude, and how he brought them into his leadership at GroupM. We dive into the latest This Year, Next Year (TYNY) 2025 report from GroupM, which forecasts a 7% growth in India's advertising market, with digital contributing nearly 60% of the ₹1.67 lakh crore ad-ex. PK speaks about digital’s rising dominance and how traditional media—including TV, print, and emerging CTV formats—still play a vital role in India's multi-market structure. On the role of technology, PK shares how AI and Gen AI are transforming marketing through hyper-personalization and data-led decision-making. We also talk about ad fraud and waste, and how GroupM prioritizes integrity and client trust. He explains GroupM's use of AI tools, education, and ongoing monitoring to combat waste. Other key themes include the evolution of retail media and commerce-led strategies, GroupM’s commitment to collaborative growth and learning, the importance of values in building resilient leadership. PK also reflects on his long-standing pride in being part of GroupM: “Definitely, I walk tall... it's been a fantastic journey and it's (been) a collective effort - whatever we were able to do.” This is a deep dive into the philosophies, frameworks, and future-forward thinking of India’s respect advertising leader, Prasanth Kumar, CEO, GroupM, South Asia. And the values and vision that continue to power GroupM’s legacy and relevance. This is Prasanth Kumar - Unplugged! So, a must-listen for ma Want to pitch someone to be featured? We have two podcast series: MVP - The Master's Voice Podcast [https://mediabrief.com/category/podcasts/mvp-the-masters-voice-podcast/], and MediaCast [https://mediabrief.com/category/podcasts/mediacast/]. Both are published by MediaBrief.com [https://mediabrief.com/]. So, if you want to pitch someone to be considered for our podcasts, here's how you can do it: * First, follow us on Facebook [https://www.facebook.com/MediaBriefDotCom/], Twitter [https://twitter.com/MediaBrief_/], Linkedin [https://www.linkedin.com/company/mediabriefdotcom/], Instagram [https://www.instagram.com/mediabriefdotcom/]. * Then, write to us at pavan [at] mediabrief dot com and alliances [at] mediabrief dot com, and also share links to your profiles that are following us. Connecting socially is something we believe in and advocate. So go ahead. Reach out. We're happy, social souls.

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