Poet Business Institute

3 Signs Art Should Be Your Job (Or Your Hobby)

21 min · 12. juni 2026
Billede af episoden 3 Signs Art Should Be Your Job (Or Your Hobby)

Description

Are you ready to turn your art into a career, or is it better kept as a hobby?In this episode of Arts and Offers, poets Geoff Anderson and Mathias dive into the big question: Should you go all-in on your creative passion? Deciding to transition from a hobbyist to a professional artist, poet, or filmmaker is a major life choice. We break down three essential considerations to help you decide if the "pro" life is right for you.In this video, we discuss:Identifying Demand: How to tell the difference between polite applause and actual customers who are ready to pay for your work.Creative Compromise: Will monetizing your art ruin your love for it? We talk about constraints and finding new avenues for existing work.The Business Reality: The truth about being your own marketing director, accountant, and bookkeeper—and the reality of late invoices!Whether you’re a poet with a manuscript ready to go or a creator feeling rushed by your 9-to-5, this conversation is for you.This is an episode of Arts & Offers, the video podcast dedicated to the intersection of poetry, art and business to help you live on poetry. Our regular hosts are the founder of diVERSES, poet Geoff Anderson, and poet Mathias.Welcome to our channel! In this video, we delve into the captivating world of poetry, exploring how asking questions while reading can unveil its hidden treasures and profound truths. Whether you're a seasoned poetry enthusiast or just beginning your journey into verse, this discussion will inspire you to approach poetry with curiosity and insight.00:00 - Intro: The reality of being a professional creator00:30 - Welcome to Arts and Offers00:43 - Catching up: Film festivals and new projects01:49 - Announcement: The Poetship cohort program02:56 - Today’s topic: Art as a career vs. a hobby03:30 - Consideration #1: demand04:30 - The difference between applause and customers06:29 - Recognizing unique value through invitations08:03 - Consideration #2: compromise09:28 - Balancing full-time work and creative energy11:05 - Finding new avenues for existing work13:31 - Understanding the business responsibilities (Marketing, Accounting, etc.)16:00 - The reality of late invoices and financial risk17:50 - The weight of bills on the creative process20:48 - Consideration #3: enjoyment🔍 What You'll Discover:The importance of questioning while reading poetry.Practical tips for asking insightful questions.How questioning enhances comprehension and appreciation.Examples of question-driven analysis applied to popular poems.Strategies for incorporating questioning into your own reading practice.The broader benefits of critical thinking fostered through poetic inquiry.🎓 Join us as we embark on a journey of discovery through the rich landscapes of poetry, where every question unlocks a new layer of meaning and understanding. Don't miss out on this opportunity to deepen your connection with literature and broaden your perspective on life.Let's embark on this poetic journey together and uncover the profound truths that lie within the lines. Share your thoughts and insights in the comments below—we'd love to hear from you!diVERSES poetry was founded by poet Geoff Anderson is currently based in Columbus, Ohio#ArtsAndOffers #diverses #poetry

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320 episodes

episode I Read 10 Business Books So Poets Don't Have To artwork

I Read 10 Business Books So Poets Don't Have To

If you're a poet who wants to live on poetry, but you don't like business or thinking about everything in business, this is your video! I'm going to share the 5 biggest lessons I got from reading 10 business books as a poet. Hopefully, these are tips that you haven't heard as often, even though they are essential for creating a product/offer built on your art!This is an episode of Arts & Offers, the video podcast dedicated to the intersection of poetry, art and business to help you live on poetry. Our regular hosts are the founder of diVERSES, poet Geoff Anderson, and poet Mathias.Welcome to our channel! In this video, we delve into the captivating world of poetry, exploring how asking questions while reading can unveil its hidden treasures and profound truths. Whether you're a seasoned poetry enthusiast or just beginning your journey into verse, this discussion will inspire you to approach poetry with curiosity and insight.🔍 What You'll Discover:The importance of questioning while reading poetry.Practical tips for asking insightful questions.How questioning enhances comprehension and appreciation.Examples of question-driven analysis applied to popular poems.Strategies for incorporating questioning into your own reading practice.The broader benefits of critical thinking fostered through poetic inquiry.🎓 Join us as we embark on a journey of discovery through the rich landscapes of poetry, where every question unlocks a new layer of meaning and understanding. Don't miss out on this opportunity to deepen your connection with literature and broaden your perspective on life.Let's embark on this poetic journey together and uncover the profound truths that lie within the lines. Share your thoughts and insights in the comments below—we'd love to hear from you!diVERSES poetry was founded by poet Geoff Anderson is currently based in Columbus, Ohio#ArtsAndOffers #diverses #poetryBooks referenced:Seth Godin The DipDaniel Priestley Key Person Of Influence https://youtu.be/CfAvJjn-JmsDaniel Priestley OversubscribedMarty Neumeier Zag https://youtu.be/Zf5nrNCsve0Stormy Andrews The World's Best Buyers PersonaGeoffrey Moore Crossing The Chasm Stephen Pressfield The War Of ArtSeth Godin IdeavirusChris Do Unbland Yourself https://youtu.be/Yuwx9jOOrBIDonald Miller Storybrand#poetry #poem #diversesDiverses is dedicated to promoting poetry from multi-ethnic, multi-racial, and under-represented writers.

Yesterday14 min
episode I FINALLY Quit Making Poetry Shorts/Tiktoks/Reels artwork

I FINALLY Quit Making Poetry Shorts/Tiktoks/Reels

Shorts, reels, tiktoks, and short form vertical video feel like real drivers for poetry and other art forms. However, there are real disadvantages to the medium, and they hide behind vanity metrics like views. So what is a poet to do? I did an experiment so you can get at least one possible idea of the approach you'll want to take with putting your art into the world. By the way, are you thinking about starting a poetry or art YouTube channel but don't know where to begin? In this video, we break down five essential considerations for new creators in the creative spac: https://youtu.be/r2Xp7JO9nfk From navigating "negativity" in titles to understanding the business side of YouTube, we cover what it actually takes to build a sustainable and impactful channel as an artist.*Welcome also to our poetry channel at diVERSES! Whether you're a seasoned poetry enthusiast or just beginning your journey into writing, this discussion will help inform your development in poetry🔍 What You'll Discover:The importance of questioning while reading poetry.Practical tips for asking insightful questions.How questioning enhances comprehension and appreciation.Examples of question-driven analysis applied to popular poems.Strategies for incorporating questioning into your own reading practice.The broader benefits of critical thinking fostered through poetic inquiry.🎓 Join us as we embark on a journey of discovery through the rich landscapes of poetry, where every question unlocks a new layer of meaning and understanding. Don't miss out on this opportunity to deepen your connection with literature and broaden your perspective on life.Let's embark on this poetic journey together and uncover the profound truths that lie within the lines. Share your thoughts and insights in the comments below—we'd love to hear from you!diVERSES was founded by poet Geoff Anderson in Columbus, Ohio to help writers achieve creative and financial independenceGet a free audio/mp3/podcast version at https://open.spotify.com/show/4vAdMbaunOPziRoovm0K5PWrite with us at the Substation! www.diversespoetry.com/aboutsubstation #poetry #PoetBusinessInstitute #diverses

15. juli 20267 min
episode Market Poetry (& Feel Good) | Seth Godin Ideavirus artwork

Market Poetry (& Feel Good) | Seth Godin Ideavirus

Poets and other artists, we’re diving into the first 30 pages of Seth Godin’s marketing classic, Unleashing The Ideavirus, and applying its legendary principles specifically to the world of poetry. If you’ve ever felt like you’re shouting into a void or hated the work of bringing your art to your readers, it’s time to stop marketing at people and start allowing people to connect with each other.What we’ll be covering in these episodes of the Creative Companionship dedicated to Seth Godin's "Unleashing The Ideavirus":The Sneezing Effect: Why your most passionate fans do your best marketingThe Power of Smoothness: How to make sharing your poems as easy as possible.Amplifying the Idea: Identifying the "hives" where your poetry can truly thrive.3 Actionable Steps: How to apply the first 30 pages of Godin’s strategy to your next poetry release.Marketing doesn't have to be "salesy"—it’s about finding the people who need your words and giving them the tools to share them.About Seth Godin's Unleashing The Ideavirus:Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that the information can spread most effectively from customer to customer, rather than from business to customer. Godin calls this powerful customer-to-customer dialogue the ideavirus, and cheerfully eggs marketers on to create an environment where their ideas can replicate and spread.In lively detail, Godin looks at the ways companies have successfully launched ideaviruses. He offers a "recipe" for creating your own ideavirus, identifies the key factors in the successful spread of an ideavirus (powerful sneezers, hives, a clear vector, a smooth, friction-free transmission), and shows how any business, large or small, can use ideavirus marketing to succeed in a world that just doesn't want to hear it anymore from the traditional marketers.Welcome to the Creative Companionship Book Club, where we take business texts and discuss how to use their techniques to create a poetry business we'd be proud to run. *Welcome also to our poetry channel at diVERSES! Whether you're a seasoned poetry enthusiast or just beginning your journey into writing, this discussion will help inform your development in poetry🔍 What You'll Discover:The importance of questioning while reading poetry.Practical tips for asking insightful questions.How questioning enhances comprehension and appreciation.Examples of question-driven analysis applied to popular poems.Strategies for incorporating questioning into your own reading practice.The broader benefits of critical thinking fostered through poetic inquiry.🎓 Join us as we embark on a journey of discovery through the rich landscapes of poetry, where every question unlocks a new layer of meaning and understanding. Don't miss out on this opportunity to deepen your connection with literature and broaden your perspective on life.Let's embark on this poetic journey together and uncover the profound truths that lie within the lines. Share your thoughts and insights in the comments below—we'd love to hear from you!#poetry #poem #diversesDiverses is dedicated to promoting poetry from multi-ethnic, multi-racial, and under-represented writers.

11. juli 202612 min
episode 3 Poetry Skills I Learned From Business artwork

3 Poetry Skills I Learned From Business

Can business actually make you a better poet? In this episode of Arts and Offers, poet Geoff Anderson and poet Mathias explore how running a poetry business has unexpectedly sharpened their creative skills. From viewing poetry as long-term projects to understanding the power of visual composition and audience awareness, they break down why a "business mindset" might be the missing piece in your artistic journey.Whether you're struggling with perfectionism, looking to reach a wider audience, or trying to find more joy in your creative process, this conversation offers a fresh perspective on why business principles aren't the enemy of art—they’re actually a tool for amplification.In this video, we discuss:How viewing poetry through a "project" lens helps you move beyond individual poems and build a cohesive body of work.The role of composition and design in poetry—and how business taught us to better direct the reader’s eye.Why understanding your audience is an act of creative empathy, not a compromise.How deadlines and "stakes" can be the ultimate cure for procrastination and fear.In this video, we discuss:How viewing poetry through a "project" lens helps you move beyond individual poems and build a cohesive body of work.The role of composition and design in poetry—and how business taught us to better direct the reader’s eye.Why understanding your audience is an act of creative empathy, not a compromise.How deadlines and "stakes" can be the ultimate cure for procrastination and fear.#poetry #poem #diverses00:00 - Intro: The intersection of art and business00:44 - Handling setbacks and creative data recovery01:44 - How business mindset fuels creative problem solving04:10 - Finding joy in the "puzzle" of business and art05:30 - Viewing your poetry as cohesive "projects" vs. isolated poems06:46 - Your core story: Why people attach themselves to you08:12 - Composition and visual symbols in branding11:33 - Using stakes and deadlines to fight procrastination14:40 - Embracing creative constraints15:30 - Audience awareness: Creating for poets vs. traditional business18:10 - Decoding markers and design languageThis is an episode of Arts & Offers, the video podcast dedicated to the intersection of poetry, art and business to help you live on poetry. Our regular hosts are the founder of diVERSES, poet Geoff Anderson, and poet Mathias.Welcome to our channel! In this video, we delve into the captivating world of poetry, exploring how asking questions while reading can unveil its hidden treasures and profound truths. Whether you're a seasoned poetry enthusiast or just beginning your journey into verse, this discussion will inspire you to approach poetry with curiosity and insight.🔍 What You'll Discover:The importance of questioning while reading poetry.Practical tips for asking insightful questions.How questioning enhances comprehension and appreciation.Examples of question-driven analysis applied to popular poems.Strategies for incorporating questioning into your own reading practice.The broader benefits of critical thinking fostered through poetic inquiry.🎓 Join us as we embark on a journey of discovery through the rich landscapes of poetry, where every question unlocks a new layer of meaning and understanding. Don't miss out on this opportunity to deepen your connection with literature and broaden your perspective on life.Let's embark on this poetic journey together and uncover the profound truths that lie within the lines. Share your thoughts and insights in the comments below—we'd love to hear from you!diVERSES poetry was founded by poet Geoff Anderson is currently based in Columbus, Ohio#ArtsAndOffers #diverses #poetry

10. juli 202619 min