Pro AV by MarketScale

https://marketscale.com/industries/contributors/tyler-bonner/, Senior Vice President of Mission Critical Environments for https://diversifiedus.com/, joined this episode of MarketScale's Pro AV podcast to break down the building of mission-critical environments for power utility control buildings. Bonner’s 20-plus years in the technical innovation and critical environments field brought an expert’s perspective on the conversation. “Over the past 10-to-12 years, there’s been a migration in the U.S. utility market toward sustainable transmission facilities due to the fact our grid is interconnected,” Bonner said. Consistency in the build of transmission facilities is essential. The distribution side can vary due to the size of some areas - rural communities vs. large cities, for example. No matter the scale of the municipality, it is vital each has infrastructure capable of supporting a 24/7 operation. Different considerations come into play when the environment is a 24/7 operation. If a situation, say a weather emergency, occurs, the building may be used by more people and for a more extended time than in a non-emergency. Noise dampening to ensure people can effectively communicate over the phone, rooms to rest and relax, and areas for different stakeholders to work together without everyone accessing the control room are all factors that go into today’s mission-critical environment designs. Roughly 75% of the projects Bonner works on are remodels. The notable change in these environments, noted Bonner, is the technology. “A lot of these dispatch and transmission facilities have been operating inside the same six walls for 15 years, and the technology changes in the new building brings a culture shift and operational shock for some of them,” he said. A part of every project is training to ensure the people working in the new facility are comfortable using the latest equipment and technology.

Acrelec is hiring a Brand Relationship Manager based in their Pittsburgh, PA office. The brand relationship manager will work closely with existing customers, as well as develop new customer relationships in an assigned territory. The Brand Relationship Manager will act as the creative liaison between the development team, the design team, and the operations team to deliver Acrelec America’s suite of products and services. The position requires 3-5 years’ experience in sales, preferably outside sales and managing extended geographical territory. To see the full job description, visit MarketScale.com/careers Acrelec are Pioneers in the QSR industry and have innovated technology that can be seen in some of the largest brands around the world. If you have ordered fast-food or coffee recently, chances are you have used their products. Don’t miss this opportunity to join a team of over 700 talented individuals who are reshaping the way we purchase and interact with brands. If this job sounds like a fit for you or someone you know, visit Acrelec.com or marketscale.com/b2bjobs to apply.

Today's featured Job is from Bluewater Technologies.  Bluewater is the only woman-owned business of its kind, operating four industry-leading business units that support sensory storytelling through digital & physical canvases. Bluewater is looking to hire a Production Coordinator in their Southfield, Michigan office. This position is responsible for working with their Production Lead and Technical director to coordinate logistics on their production tours. General responsibilities include: Scheduling and managing travel for production crew (Flights, Hotel, Ground Transportation) Scheduling meals and catering for tour crew production days Assist in managing and updating production crew schedules Assist in scheduling local labor for each show Schedule venue heavy machinery (For lifts, scissor lifts, boom lifts, and generators) for each show Manage all paperwork for crew, labor, rentals for each show site Assist Account Director and Manager with paperwork for closing out each show Manage any productions runners on show sites Skills: Strong Organization Skills Strong verbal and written communication skills Resourcefulness Ability to Multitask Time management Aptitude for personnel management Experience: 3 years agency or production company experience Experience as project manager, coordinator or production coordinator and must be able to discuss relevant experience Bachelor’s Degree Requirements: Ability to travel If you are hiring or looking for jobs in B2B visit MarketScale’s https://marketscale.com/industries/careers/ to find the best resource for job placement and recruiting.

The “diligence” in “due diligence” is one of the most crucial aspects of signage, especially when dealing with multiple municipalities. On this episode of MarketScale’s Pro A/V podcast, https://marketscale.com/industries/contributors/courtney-mcdaniel/, Director of Client Services for https://kiefferstarlite.com/, sat down with Sean Heath to discuss the fact that a quick and thorough start to a permitting process can help with the unavoidable wait that follows. In today’s fast-paced environment, clients can get ahead of themselves when pursuing their signage goals. A recent situation demonstrates the need for information before beginning construction, McDaniel said. “What they did not know, what they did not ask before going into construction, was that the roof line comes into play for this city and their signage could not go above their roof line.” The value a signage expert provides is quite substantial, explained McDaniel. “With our expertise, in terms of city codes, and also, taking it a step further, with our manufacturing and installation logistics, we can execute a signage program that’s just going to run so much more smoothly and be that much more effective.” Municipal regulations can be a significant factor in a customer’s decision to open a location in that city. “We have certain cities here locally, in North Texas, where they restrict what colors can be on a given sign,” McDaniel said. “We can inform the customer if they might be better off just looking elsewhere. Even just moving a couple of miles east or west of where they’re going, so they fall into another city’s jurisdiction.”

“Digital transformation” is on the tip of everyone’s tongue as the technology revolution continues to change society at large. So what does this buzzword mean? Guest Chris Devlin, president of https://www.omnivex.com/, unpacks and defines the jargon for listeners on https://marketscale.com/industries/pro-av/, explaining how the concept benefits businesses as well as consumers. To explain the holistic idea of digital transformation, Devlin quotes MIT researcher, George Wesman. “Digital transformation is a radical rethinking of how an organization uses technology, people, and process to fundamentally change business performance," he said. Hospitals, airports, malls, restaurants, and major corporations are all undergoing digital transformations on complex levels. The biggest change is the merging and collaboration between departments as digital transformation filters throughout an agency. Devlin emphasizes this by pointing out how boards of directors are in desperate need of IT experts to oversee the digital big picture. In a fast-paced world, Devlin argues that the beauty of digital really shines, allowing for adaptability, flexibility, and the agility to control a message in real-time, such as during an emergency or crisis. Ultimately, Devlin said, digital signage and communication is about improving revenue, safety, and cost, for everyone. When organizations are proactive with public and employee communication, it shows in profits, popular perception, and customer engagement.