Pub Marketing Unplugged: Stories, Strategies & Smart Tools

Stakeholder Mapping for Pubs: Who Really Decides If Change Sticks

20 min · 10. sept. 2025
episode Stakeholder Mapping for Pubs: Who Really Decides If Change Sticks cover

Description

Every change in a pub affects more than just the landlord. Staff, regulars, breweries, landlords, even the council — they’re all stakeholders. Ignore them, and changes flop. Involve them, and changes thrive. In this episode, you’ll learn: * How to use the Power/Interest Grid in a pub context. * Why landlords and breweries sit in “high power, high interest.” * Why staff and regulars need clear communication. * How to tailor your message for suppliers vs regulars vs council. * Real pub case studies of stakeholder fails (and wins). 👉 Full written guide: smartpubtools.com/blog [http://smartpubtools.com/blog] 👉 Automate pub comms: smartpubtools.net [http://smartpubtools.net]

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