Bridge the Gap™ by Revenue Reimagined

Episode #125 Outbound Isn’t Dead, You’re Just Doing It Wrong with Colin Spector

Are your cold calls getting screened while reps drown in admin? In this episode of Bridge the Gap, we sit down with Colin Specter, SVP of Global Sales at Orum, to break down human-led calling in an AI world.  We cover how to coach first, where automation actually helps, why follow up wins deals, and the real playbook for higher connect rates and cleaner pipeline. Key Highlights * Coach first beats pipeline first for durable growth * iOS call screening can lift connects when you stay human * Before, during, after the call automation that removes friction * Weekly tape review, clear WAN targets, and call scoring that sticks * Rep to manager sweet spot is 5–7 with smart prep If you are a founder, GTM leader, or operator who wants a practical calling and coaching system that drives real conversations and real pipeline, this episode is for you. Connect with Colin- colinspecter [https://www.linkedin.com/in/colinspecter] Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso today at https://www.sendoso.com…    [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined]ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...   [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Episode #124 The Modern Outbound Team Structure For Faster Pipeline | AJ Cassata

Are your cold emails getting ignored while LinkedIn sits idle? In this episode of Bridge the Gap, we sit down with AJ Cassada, co-founder and CEO of Revenue Boost, to break down outbound that actually converts. We cover how to run LinkedIn and email together, what to test, the only metric that matters, and the modern outbound setup that scales without spray and pray. Key Highlights * How to use LinkedIn for warm touch and email for scale * The one metric that matters is contacts per positive reply * Personalization that helps deliverability without fluff * Testing ideas that lift replies across crowded inboxes * The modern outbound team GTM engineer plus SDR focus If you are a founder, GTM leader, or operator who wants to get practical tooling tips for sending, tracking, and follow-up, this episode is for you.  Connect with AJ - ajcassata [https://www.linkedin.com/in/ajcassata/] Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso today at https://www.sendoso.com…    [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined]ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...   [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Episode #123 Turn Follow Ups Into Buyer Momentum In Minutes (Method) with Kim Hacker

What actually moves a deal forward when you’re not in the room? In this episode of Bridge the Gap, we sit down with Kim Hacker, COO of Arrows, to break down how to turn follow-ups into real buyer momentum.  We dig into what buyers do when you’re not there, why generic “thanks for the call” emails stall deals, and how a single shared link can align champions, finance, legal, and ops without endless back-and-forth. 🔑 Key Highlights * Send a tailored room within 5–10 minutes after the demo * Outline buyer's next steps and track them in the room and CRM * See the real buying committee by tracking who views the room * Use confidence scoring in CRM to clean up your forecast * Add onboarding steps at signature to carry momentum to activation If you are a founder, GTM leader, or operator who wants a simple follow-up workflow your team can ship after every demo, this episode is for you. Connect with Kim- kimhacker [https://www.linkedin.com/in/kimberlyhacker/]Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso today at https://www.sendoso.com…    [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined]ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour... [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Episode #122 Build Your Superpower Team That Actually Wins (Retention) with Tiffany Gonzalez

What does it take to build a team that wins on impact and keeps customers? In this episode of Bridge the Gap, we sit down with Tiffany Gonzalez, a GTM leader and startup advisor who led revenue at Microsoft and Amazon, took startups public, and rebuilt how she leads after a life-altering family crisis. This conversation shifts from activity to impact, from revenue theater to real retention, and from generic roles to teams built around superpowers. Key Highlights * Define roles around superpowers and measurable outcomes * Use jobs to be done to place the right person in the right seat * Make disagreement safe with “help me understand” and fact * Fix stalled teams by talking to six customers this week * Kill manual busywork stop it, make it valuable or automate it * Prioritize leading indicators that tie to retention over vanity metrics If you are a founder, GTM leader, or operator who wants a superpower teams that win for real, this episode is for you. Connect with Tiffany- tiffanygonzalez [https://www.linkedin.com/in/tiffanygonzalez42/]Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso today at https://www.sendoso.com…    [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined]ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...   [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Episode#121 Treat AI As A Teammate (Not A Toolstack) | Austin Myers

Are you treating AI like another tool or like a teammate you onboard? In this episode of Bridge The Gap, we sit down with Austin Myers, VP of sales and marketing at SalesAI, to unpack why GTM teams keep pressing the “more” button and how to shift from volume to signal with AI that actually drives revenue.  We cover the DPT framework, building capacity that converts, and why AI belongs on your org chart, not just in your toolstack. 🔑 Key Highlights * Capacity isn’t math and it improves when you focus on moments that actually convert * AI readiness follows DPT and it means clean data, defined processes, and real training with reinforcement. * Treat AI like a teammate and give it goals, playbooks, owners, and feedback loops * Intent matters more than MQL counts and measuring genuine buying behavior protects your lists from burnout. * Frameworks outperform scripts and systems scale better than hero reps. If you are a Founder, CRO, RevOps, or GTM leader looking for a repeatable revenue engine, not another noisy tool, this episode is for you. Connect with Austin- austinmyers [https://www.linkedin.com/in/austin-myers-430117b7/]Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso today at https://www.sendoso.com…    [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined]ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...   [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].