Bridge the Gap™ by Revenue Reimagined

Why are most startups crashing and burning before they even get off the ground? It’s NOT what you think. In this episode of Bridge the Gap, Adam and Dale uncover the brutal truth with 3x founder and marketing powerhouse Lindsay Tjepkema. Here’s what you’re getting: ❌ Why 90% of Founders Are DESTROYING Their Growth Without Knowing It ✅ The ICP Myth: Why You’re Targeting the WRONG People (And How to Fix It Today) ⚠️ The Dangerous “Playbook Trap” That’s Holding You Back 💡 The Real Way to Build a Human-Centric Brand That Can’t Be Ignored Most founders are making the same fatal mistake—waiting too long to re-evaluate their ICP, Buyer Persona, and Value Proposition. Miss this and your business is toast. 🥀 📌 Subscribe and grab exclusive, actionable insights from our newsletter at https://revenue-reimagined.com [https://revenue-reimagined.com] before it’s too late! Follow Lindsay - https://www.linkedin.com/in/lindsaytjepkema/ [https://www.linkedin.com/in/lindsaytjepkema/] PS - huge shout out to Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] for sponsoring our show. We could not do this without you. See how Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] can help increase pipeline, ROI, and customer retention. We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass! https://pursuitsalessolutions.com/revenuereimagined [https://pursuitsalessolutions.com/revenuereimagined] ZoomInfo is also a proud sponsor - check them out here [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence]! 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Are you struggling to make outbound work at scale? You’re not alone. In this episode, we sit down with Harris Kenny, CEO of Outbound Sync, to break down why outbound often fails and cold email is dead — and what top-performing teams are doing differently. We dive into:  • Why syncing outbound tools to your CRM is a game-changer  • The cold truth about cold email in 2025  • When to hire an agency vs. build in-house  • How AI is shaping the future of sales (and why agencies aren’t going anywhere)  • Tactical examples of outbound that actually WORK If you’re in GTM, RevOps, or sales leadership, this episode is packed with insight you won’t find anywhere else. Follow Harris - https://www.linkedin.com/in/harriskenny/ [https://www.linkedin.com/in/harriskenny/] PS - huge shout out to Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] for sponsoring our show. We could not do this without you. See how Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] can help increase pipeline, ROI, and customer retention. We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass! https://pursuitsalessolutions.com/revenuereimagined [https://pursuitsalessolutions.com/revenuereimagined] ZoomInfo is also a proud sponsor - check them out here [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence]! 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Want to turn your go-to-market strategy into a money-making machine? In this episode of Bridge The Gap , we bring you Andy Mewborn, the founder of Distribute, co-creator of Taplio, and the mind behind Brand 30—a LinkedIn growth powerhouse. Andy speaks to his first $100,000,000 he generated and how he sold companies all using a few hacks. You will be surprised when you hear his last piece of advice! Andy shares battle-tested GTM strategies that drive revenue fast, eliminate wasted effort, and help you cash in on overlooked market opportunities. 💰 What You’ll Learn: ✔️ The #1 secret to scaling your startup to $$$ FAST ✔️ How Andy turned simple ideas into high-growth, high-profit businesses ✔️ The biggest GTM mistakes that are keeping you broke ✔️ How to fix your top-of-funnel and create a pipeline that prints money ✔️ The truth about AI, sales tools, and pricing models that actually drive ROI 🚀 If you’re in B2B sales, SaaS, or marketing, this episode is your playbook for explosive growth! 📩 Join our newsletter at https://Revenue-Reimagined.com [https://Revenue-Reimagined.com] for exclusive strategies and giveaways. 🔥 LIKE, COMMENT & SHARE if you’re ready to make more money in 2025! 🔔 Subscribe now and never miss a revenue-boosting episode! Follow Andy - https://www.linkedin.com/in/amewborn/ [https://www.linkedin.com/in/amewborn/] PS - huge shout out to Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] for sponsoring our show. We could not do this without you. See how Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] can help increase pipeline, ROI, and customer retention. We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass! https://pursuitsalessolutions.com/revenuereimagined [https://pursuitsalessolutions.com/revenuereimagined] ZoomInfo is also a proud sponsor - check them out here [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence]! 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Your outbound strategy is broken—and you don’t even know it. 😱 In this episode, we sit down with Jordan Crawford, founder of Blueprint and a leading expert in outbound sales, AI-driven prospecting, and go-to-market (GTM) strategy. 🔍 What you’ll learn: ✅ The biggest mistakes companies make in outbound sales ✅ How to craft messages people would pay to receive ✅ Why most Ideal Customer Profiles (ICPs) are outdated and ineffective ✅ The secret to finding, not filtering, your best-fit accounts ✅ How AI is changing the game for prospecting and engagement 💡 “Nothing changes if nothing changes.” If you’re still running the same playbook, you’re falling behind. Tune in to discover how to optimize your outbound strategy and make your GTM motion actually work in today’s market to Bridge the Gap.  Follow Jordan - https://www.linkedin.com/in/jordancrawford/ [https://www.linkedin.com/in/jordancrawford/] PS - huge shout out to Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] for sponsoring our show. We could not do this without you. See how Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] can help increase pipeline, ROI, and customer retention. We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass! https://pursuitsalessolutions.com/revenuereimagined [https://pursuitsalessolutions.com/revenuereimagined] ZoomInfo is also a proud sponsor - check them out here [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence]! 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Struggling to bridge your go-to-market gaps? You’re not alone. In this episode, we sit down with Florian Tatulea, Head of Sales Development at Common Room, to talk all things B2B sales, prospecting, and hiring top talent. Florian shares his decade-long expertise as an SDR, AE, and sales leader—PLUS insights from his new venture, Sales Flow. 💡 We cover: ✅ The biggest mistakes founders make in hiring SDRs & AEs ✅ Why product-market fit comes BEFORE sales scaling (seriously, stop rushing!) ✅ How AI is reshaping outbound prospecting – and why AI SDRs may be killing your pipeline ✅ The real way to build a high-performance sales team without wasting resources 🎯 If you’re in GTM, sales leadership, or just trying to break into the industry, this is a must-watch! Follow Florin: https://www.linkedin.com/in/florintatulea/ PS - huge shout out to Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] for sponsoring our show. We could not do this without you. See how Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] can help increase pipeline, ROI, and customer retention. We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass! https://pursuitsalessolutions.com/revenuereimagined [https://pursuitsalessolutions.com/revenuereimagined] ZoomInfo is also a proud sponsor - check them out here [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence]! 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].