Rewriting Real Estate: Millionaire Moves & Modern Tactics Podcast

How She Gets 70% of Listings From Social Media

27 min ยท 1. maj 2026
episode How She Gets 70% of Listings From Social Media cover

Description

๐Ÿš€ In this episode, Lisa shares her inspiring journey of entering real estate at 46 and transforming her business using social media. She dives into the key differences between Australian and U.S. real estate, explains her unique off-market strategy, and reveals how she generates over 70% of her deals onlineโ€”all without paid ads. ๐ŸŽง Hosted by: Kimberly Falker ๐Ÿ‘ค Guest:๐Ÿก Lisa โ€“ Real Estate Agent & Agency Owner ๐Ÿ’ก Key Topics Covered: โœ”๏ธ Starting real estate later in life and succeeding fast โœ”๏ธ Differences between Australian and American real estate โœ”๏ธ Social media as a primary prospecting tool โœ”๏ธ Off-market property sales strategy โœ”๏ธ Scaling a real estate business with a small team ๐ŸŽต Whether you're an investor, agent, or homebuyer, this episode offers valuable insights! ๐Ÿ’ผ Connect with Lisa Novak: ๐ŸŒ Youtube โ†’ https://www.youtube.com/@NovakAu ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/lisa.novak.77/ ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/company/novak-properties/ ๐ŸŽ™ Follow Kimberly Falker โ€“ Rewriting Real Estate: ๐ŸŒŽ Website โ†’ https://www.rewritingrealestate.com/ [https://www.rewritingrealestate.com/] ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/ [https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/] ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/kimberlyhayslettfalker [https://www.facebook.com/kimberlyhayslettfalker] ๐Ÿ“ท Instagram โ†’ https://www.instagram.com/kimberly_falker/ [https://www.instagram.com/kimberly_falker/] ๐Ÿ”– Donโ€™t Forget to LIKE ๐Ÿ‘, SUBSCRIBE ๐Ÿ”” & COMMENT ๐Ÿ’ฌ Below! โญ Produced by Icons of Real Estate - https://iconsofrealestate.com/ [https://iconsofrealestate.com/]

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34 episodes

episode Why Most Realtors Fail at Open Houses (Part 2) artwork

Why Most Realtors Fail at Open Houses (Part 2)

๐Ÿš€ In this powerful and deeply personal conversation, Ben shares his journey through anxiety, panic attacks, agoraphobia, and the mindset shifts that helped him reclaim control of his life. Alongside host Kim, they explore how limiting beliefs, unresolved emotions, guilt, and self-imposed expectations can quietly shape our business results, relationships, and overall well-being. Through a live coaching exercise, listeners gain a firsthand look at how changing beliefs can unlock motivation, confidence, and personal growth. ๐ŸŽง Hosted by: Kimberly Falker ๐Ÿ‘ค Guest:๐Ÿก Ben Sweet โ€“ Mindset Coach, Entrepreneur & Real Estate Leader ๐Ÿ’ก Key Topics Covered: โœ”๏ธ The root causes of anxiety and panic attacks โœ”๏ธ The connection between beliefs and emotional well-being โœ”๏ธ How guilt impacts motivation and productivity โœ”๏ธ Live coaching techniques for mindset transformation โœ”๏ธ Building confidence through self-awareness and self-love ๐ŸŽต Whether you're an investor, agent, or homebuyer, this episode offers valuable insights! ๐Ÿ’ผ Connect with Ben Sweet: ๐ŸŒ Website โ†’ https://www.allcalgarylistings.com/ ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/bigbadbensweet/ ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/in/sweetben ๐ŸŽ™ Follow Kimberly Falker โ€“ Rewriting Real Estate: ๐ŸŒŽ Website โ†’ https://www.rewritingrealestate.com/ [https://www.rewritingrealestate.com/] ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/ [https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/] ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/kimberlyhayslettfalker [https://www.facebook.com/kimberlyhayslettfalker] ๐Ÿ“ท Instagram โ†’ https://www.instagram.com/kimberly_falker/ [https://www.instagram.com/kimberly_falker/] ๐Ÿ”– Donโ€™t Forget to LIKE ๐Ÿ‘, SUBSCRIBE ๐Ÿ”” & COMMENT ๐Ÿ’ฌ Below! โญ Produced by Icons of Real Estate - https://iconsofrealestate.com/ [https://iconsofrealestate.com/]

19. juni 202635 min
episode Why Most Realtors Fail at Open Houses artwork

Why Most Realtors Fail at Open Houses

๐Ÿš€ In this powerful episode, Ben Sweet shares his incredible journey from bartending and selling snow cones to building a successful real estate career spanning more than two decades. Ben opens up about the early struggles in real estate, the importance of open houses, building confidence, breaking into luxury markets, and the mindset shifts that transformed both his business and his life. He also vulnerably discusses overcoming severe anxiety, panic attacks, and agoraphobia โ€” and how changing his beliefs helped him completely reshape his future.๐ŸŽง Hosted by: Kimberly Falker ๐Ÿ‘ค Guest:๐Ÿก Ben Sweet โ€“ Realtor, Team Leader & Speaker ๐Ÿ’ก Key Topics Covered: โœ”๏ธ Open house lead generation strategies โœ”๏ธ Building confidence as a new realtor โœ”๏ธ Breaking into luxury real estate โœ”๏ธ Team building and leadership insights โœ”๏ธ Overcoming anxiety and mindset limitations ๐ŸŽต Whether you're an investor, agent, or homebuyer, this episode offers valuable insights! ๐Ÿ’ผ Connect with Ben Sweet: ๐ŸŒ Website โ†’ https://www.allcalgarylistings.com/ ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/bigbadbensweet/ ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/in/sweetben ๐ŸŽ™ Follow Kimberly Falker โ€“ Rewriting Real Estate: ๐ŸŒŽ Website โ†’ https://www.rewritingrealestate.com/ [https://www.rewritingrealestate.com/] ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/ [https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/] ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/kimberlyhayslettfalker [https://www.facebook.com/kimberlyhayslettfalker] ๐Ÿ“ท Instagram โ†’ https://www.instagram.com/kimberly_falker/ [https://www.instagram.com/kimberly_falker/] ๐Ÿ”– Donโ€™t Forget to LIKE ๐Ÿ‘, SUBSCRIBE ๐Ÿ”” & COMMENT ๐Ÿ’ฌ Below! โญ Produced by Icons of Real Estate - https://iconsofrealestate.com/ [https://iconsofrealestate.com/]

12. juni 202637 min
episode How to Get Real Estate Leads on YouTube artwork

How to Get Real Estate Leads on YouTube

๐Ÿš€ In this episode, Malcolm shares his incredible journey from serving 11 years in the Air Force to building a thriving real estate and YouTube-based business. He opens up about the life-changing decision to leave the military, how his sonโ€™s needs reshaped his career path, and how he leveraged video content to generate leads, build a brand, and scale agent attraction. From early YouTube success earning $10K/month to navigating burnout, pivoting business models, and mastering focus, this episode is packed with real-world lessons on entrepreneurship, consistency, and finding your niche. ๐ŸŽง Hosted by: Kimberly Falker ๐Ÿ‘ค Guest: ๐Ÿก Malcolm โ€“ Real Estate Agent & YouTube Strategist ๐Ÿ’ก Key Topics Covered: โœ”๏ธ Transitioning from military life to real estate โœ”๏ธ Building a profitable YouTube channel โœ”๏ธ The importance of focus in entrepreneurship โœ”๏ธ Real estate content strategies that work โœ”๏ธ Avoiding burnout and staying consistent ๐ŸŽต Whether you're an investor, agent, or homebuyer, this episode offers valuable insights! ๐Ÿ’ผ Connect with Malcolm: ๐ŸŒ Website โ†’ https://www.next-genagents.com/ ๐ŸŽ™ Follow Kimberly Falker โ€“ Rewriting Real Estate: ๐ŸŒŽ Website โ†’ https://www.rewritingrealestate.com/ [https://www.rewritingrealestate.com/] ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/ [https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/] ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/kimberlyhayslettfalker [https://www.facebook.com/kimberlyhayslettfalker] ๐Ÿ“ท Instagram โ†’ https://www.instagram.com/kimberly_falker/ [https://www.instagram.com/kimberly_falker/] ๐Ÿ”– Donโ€™t Forget to LIKE ๐Ÿ‘, SUBSCRIBE ๐Ÿ”” & COMMENT ๐Ÿ’ฌ Below! โญ Produced by Icons of Real Estate - https://iconsofrealestate.com/ [https://iconsofrealestate.com/]

22. maj 202646 min
episode How She Gets 70% of Listings From Social Media artwork

How She Gets 70% of Listings From Social Media

๐Ÿš€ In this episode, Lisa shares her inspiring journey of entering real estate at 46 and transforming her business using social media. She dives into the key differences between Australian and U.S. real estate, explains her unique off-market strategy, and reveals how she generates over 70% of her deals onlineโ€”all without paid ads. ๐ŸŽง Hosted by: Kimberly Falker ๐Ÿ‘ค Guest:๐Ÿก Lisa โ€“ Real Estate Agent & Agency Owner ๐Ÿ’ก Key Topics Covered: โœ”๏ธ Starting real estate later in life and succeeding fast โœ”๏ธ Differences between Australian and American real estate โœ”๏ธ Social media as a primary prospecting tool โœ”๏ธ Off-market property sales strategy โœ”๏ธ Scaling a real estate business with a small team ๐ŸŽต Whether you're an investor, agent, or homebuyer, this episode offers valuable insights! ๐Ÿ’ผ Connect with Lisa Novak: ๐ŸŒ Youtube โ†’ https://www.youtube.com/@NovakAu ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/lisa.novak.77/ ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/company/novak-properties/ ๐ŸŽ™ Follow Kimberly Falker โ€“ Rewriting Real Estate: ๐ŸŒŽ Website โ†’ https://www.rewritingrealestate.com/ [https://www.rewritingrealestate.com/] ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/ [https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/] ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/kimberlyhayslettfalker [https://www.facebook.com/kimberlyhayslettfalker] ๐Ÿ“ท Instagram โ†’ https://www.instagram.com/kimberly_falker/ [https://www.instagram.com/kimberly_falker/] ๐Ÿ”– Donโ€™t Forget to LIKE ๐Ÿ‘, SUBSCRIBE ๐Ÿ”” & COMMENT ๐Ÿ’ฌ Below! โญ Produced by Icons of Real Estate - https://iconsofrealestate.com/ [https://iconsofrealestate.com/]

1. maj 202627 min
episode From Realtor to Social Media Teacher: Building Trust That Converts artwork

From Realtor to Social Media Teacher: Building Trust That Converts

๐Ÿš€ In this episode, Chelsea Peitz shares her journey from a 26-year real estate career to becoming a leading voice in social media strategy for agents. She breaks down how human behaviorโ€”not algorithmsโ€”is the real key to building trust online, why engagement matters more than posting frequency, and how to create content that actually converts into clients. From Clubhouse beginnings to modern-day strategies, this conversation is packed with practical insights you can apply immediately. ๐ŸŽง Hosted by: Kimberly Falker ๐Ÿ‘ค Guest:๐Ÿก Chelsea Peitz โ€“ Social Media Strategist & Coach for Real Estate Professionals ๐Ÿ’ก Key Topics Covered: โœ”๏ธ Human behavior and social media success โœ”๏ธ Engagement-first strategies โœ”๏ธ Content balance: personal, expertise, and sales โœ”๏ธ Building trust online โœ”๏ธ Starting and scaling a personal brand ๐ŸŽต Whether you're an investor, agent, or homebuyer, this episode offers valuable insights! ๐Ÿ’ผ Connect with Chelsea Peitz: ๐ŸŒ Website โ†’ https://www.chelseapeitz.com/ ๐ŸŽ™ Follow Kimberly Falker โ€“ Rewriting Real Estate: ๐ŸŒŽ Website โ†’ https://www.rewritingrealestate.com/ [https://www.rewritingrealestate.com/] ๐Ÿ”— LinkedIn โ†’ https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/ [https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/] ๐Ÿ“˜ Facebook โ†’ https://www.facebook.com/kimberlyhayslettfalker [https://www.facebook.com/kimberlyhayslettfalker] ๐Ÿ“ท Instagram โ†’ https://www.instagram.com/kimberly_falker/ [https://www.instagram.com/kimberly_falker/] ๐Ÿ”– Donโ€™t Forget to LIKE ๐Ÿ‘, SUBSCRIBE ๐Ÿ”” & COMMENT ๐Ÿ’ฌ Below! โญ Produced by Icons of Real Estate - https://iconsofrealestate.com/ [https://iconsofrealestate.com/]

24. apr. 202651 min