How to Build a Contractor Brand That Feels Human with Brandon from Heritage Exteriors

How to Build a Contractor Brand That Feels Human with Brandon from Heritage Exteriors

This episode is brought to you by Renoworks, the visualization software that helps you show homeowners what their new exterior home remodel will look like in a realistic way, with real manufacturer products and colors. Learn more and book a demo here: https://bit.ly/4wndsS3 [https://bit.ly/4wndsS3] Brandon Leingang of Heritage Exteriors shares how he grew his exterior remodeling company from a one-man operation into a thriving team of nearly 20 people. In this episode, Brandon talks about growing up in the industry, leaving the corporate world to build a more creative and customer-focused business, and how marketing, personality, and culture became key drivers of growth. We cover: * Building a contractor brand people remember * Marketing strategies that actually worked * Using video & social media to attract ideal customers * Creating a fun, human-centered company culture * Growing slowly and intentionally * Why attitude matters more than skill when hiring A great episode for contractors looking to grow without becoming “cookie cutter.”

How He Built a Painting Business Around His Christian Faith with Adam from Pearl Painting

Need to help homeowners pick new paint colors? Go digital with Renoworks Pro visualization: https://bit.ly/3OojIHV [https://bit.ly/3OojIHV] What if you didn’t need years of experience to start a painting business? In this episode, Jenni sits down with Adam, founder of Pearl Painting, to break down his unconventional journey—from quitting his finance job after a calling on his honeymoon… to building a painting company and leading with a Christian focus. They dive into: Why you don’t need to be the best painter to succeed What it's like leading sales and marketing with Christian messaging Hiring lessons (including scaling too fast and fixing it) Old-school marketing strategies that still work today How faith, values, and leadership shape company culture Why “every problem in business is a human problem” If you’re a contractor looking to grow—or thinking about starting—this episode will challenge how you think about business, leadership, and success.

Why Most Painting Businesses Fail and How the Best Stay Profitable with Nick from the PCA

Homeowners struggling to pick new paint colors? Get your own Renoworks' visualizer and close deals faster: https://bit.ly/4sJQl1O [https://bit.ly/4sJQl1O] What separates a struggling painting business from one that thrives for decades? In this episode, Jenni is joined by Nick Slavik to unpack the real challenges contractors face—and the systems, education, and community that help them succeed. They cover: * Why most painting companies only last 18 months * The biggest mistakes contractors make when starting out * How industry standards improve customer expectations * The role of education and business systems in long-term success * What contractors actually gain from joining the Painting Contractors Association Nick also shares insights from leading one of the largest trade associations in the industry—and why the future of the trades is more connected, collaborative, and opportunity-filled than ever. If you're growing a painting business (or thinking about it), this episode offers a clear look at what it really takes to succeed.

From $1M Burnout to a Smarter $2M Painting Business with Dustin from Ace of Diamonds Painting

What if growing your business actually made things worse? Dustin Hunter from Ace of Diamonds Painting shares his journey from working in the field to building a nearly $1M painting company—only to realize that scaling too fast left him overworked, underpaid, and constantly putting out fires. In a bold reset, he let his team go and rebuilt the business with a smarter, more sustainable approach. In this episode, we cover: * The hidden pitfalls of scaling a contracting business * Why more revenue doesn’t always mean more profit * How to build and manage subcontractor crews effectively * A consultative sales approach that improves close rates * Using visualization tools to help homeowners say yes * The importance of referrals and partnerships for growth * Creating structure and balance while running a business and raising a family This is a must-listen for contractors looking to grow the right way—without sacrificing profit, control, or quality of life. Episode sponsored by Renoworks Pro. Got homeowners struggling to pick the right paint colors for their home? See how Renoworks Pro visualization saves you time and headache: https://bit.ly/4lRyR0Q [https://bit.ly/4lRyR0Q]

How to Start a Successful Painting Business With Zero Experience -Knute from Cascade Ridge Painters

Sponsored by Renoworks: Help your homeowners visualize how new paint colors will look on their home. Get your own Renoworks visualizer branded for you. Learn more here: https://bit.ly/4bwo2MT [https://bit.ly/4bwo2MT] What does it take to start a painting business with no experience—and actually make it work? In this episode, Knute from Cascade Ridge Painting shares how he built his business from the ground up, starting with zero industry experience and learning everything along the way. He breaks down his approach to sales, marketing, and operations, including why he lists pricing on his website and how he’s built a steady stream of leads through Google reviews and SEO. Knute also explains his subcontractor model, how he structures his day for better work-life balance, and the systems he uses to keep his business running smoothly. This episode is packed with practical insights for contractors looking to grow a more efficient and scalable business. Topics include: * Starting a painting business from scratch * Sales strategies and customer trust * Getting more Google reviews * SEO and lead generation * Subcontractor vs in-house crews * Work-life balance as a business owner