School for Startups Radio
Skip Wilson – CEO of DRAFT Media Partners [https://www.draftadvertising.com/] The biggest game changer was just listening to the market. Skip Wilson is the founder and CEO of DRAFT Media Partners, an advertising infrastructure company that helps agencies and brands execute scalable paid media strategies with greater speed, efficiency, and measurable results. With a career that spans digital media, advertising technology, and entrepreneurship, Skip has become a respected voice in modern marketing and media operations. His journey in advertising began at the age of 16 when he started writing copy to impress a girl who would later become his wife. That early passion for storytelling led him into web design, entrepreneurship, and digital media while still in college. He later joined CNN’s iReport team, where he helped develop emerging digital platforms before moving to Clear Channel, where he played a key role in building the company’s digital division. During his more than a decade with iHeartMedia, Skip served as Vice President of Digital Media, helping launch and grow what would become iHeartRadio and the iHeart Podcast Network. His experience in building large-scale media platforms and managing digital growth ultimately inspired him to launch DRAFT Media Partners, which now supports agencies and brands across multiple locations with advertising technology, media execution, and operational systems. In addition to his work as an entrepreneur, Skip is a bestselling author, investor, and host of The Advertising Podcast, where he shares practical insights on marketing, business growth, and the future of media. His company has received national recognition for innovation in marketing technology, earning honors for its software development and advertising solutions. Based in Greenville, South Carolina, Skip continues to help marketers, agencies, and business leaders build scalable systems that create meaningful results, combining decades of digital media experience with a passion for innovation, storytelling, and entrepreneurial growth. Lorenzo Payman – Founder & Host Of Leader With A Heart Podcast [https://www.youtube.com/@leaderswithaheart1/videos], Keynote TEDX Speaker and Author of Leaders With A Heart (Volumes 1&2) Business is not the numbers game. Sure, numbers matter, but ultimately it’s a relationship nurturing process. We do business with people who we like, respect and trust. Lorenzo Payman is a TEDx speaker, four-time #1 international bestselling author, podcast host, and entrepreneur who helps business owners become the obvious authority in their industries. As the founder of the Profitable Podcast and YouTube Academy and the creator of the Undeniability Authority Method™, he teaches entrepreneurs, coaches, authors, and experts how to use strategic conversations, positioning, and relationship building to attract high-value clients without relying on large audiences or viral content. After rebuilding his life from rock bottom, Payman transformed his experiences into a mission to help others create meaningful impact and sustainable business growth. He is the host of the Leaders With A Heart podcast, where he has conducted more than 420 interviews with entrepreneurs, thought leaders, and changemakers from around the world. Payman is also the author of the Leaders With A Heart book series and a sought-after speaker who shares practical insights on authority building, influence, podcasting, and entrepreneurship. His approach emphasizes the power of authentic relationships, meaningful conversations, and getting into the right rooms to create opportunities that lead to long-term success. Through his coaching, speaking, and media platforms, Payman continues to help entrepreneurs position themselves as trusted experts, build stronger businesses, and create a lasting impact through leadership and service.
101 episodes
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