Seasons in Business

Finding a way to begin (when you’d rather be doing something else)

13 min · 29. april 2026
episode Finding a way to begin (when you’d rather be doing something else) cover

Beskrivelse

In this episode, I’m exploring what’s really going on when we avoid the things we know we need to do. From small admin tasks to bigger, more meaningful projects, the resistance to begin can be strong. So we're taking a look at procrastination, what it might be trying to show us, and why it often appears when something feels important, unfamiliar, or a little bit overwhelming. I share some of my own patterns and experiences, along with a few simple, supportive ways to approach starting — without pressure, perfection, or the need to have everything figured out. So if you’ve been circling around something, waiting for the right moment, or struggling to take that first step, this episode is a quiet invitation to begin today. Key takeaways from this episode * Why procrastination isn’t always about discipline, or motivation * How fear and overwhelm can create resistance to starting * The “perfectionism loop” — and how it can delay both the start and the finish * Gentle ways to begin, including time-blocking, “eat the frog”, and starting small * A reminder that starting — not finishing — is often the most important step Thanks for listening today, I hope you enjoyed this episode! I’d love to hear your thoughts, so come and say hello on Instagram or Threads (@sarahandmaude). Remember to subscribe so you never miss future episodes. And if you’re enjoying the show, please leave a 5* rating and review. Connect with Sarah Website sarahandmaude.com [https://www.sarahandmaude.com/] Instagram @sarahandmaude [https://www.instagram.com/sarahandmaude] Threads @sarahandmaude [https://www.threads.com/@sarahandmaude] Join my email community [https://sarahandmaude.myflodesk.com/business-life] for seasonal business insights

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Alle episoder

19 Episoder

episode Stepping away from the scroll: Rethinking social media cover

Stepping away from the scroll: Rethinking social media

In this episode, I’m reflecting on social media fatigue, online overwhelm, and why I’ve started rethinking my relationship with the constant connection we find at our fingertips. From analogue nostalgia and creative pressure, to evergreen content and real-life community, this is an honest conversation about trying to build a slower, more sustainable way of living and working online. Key takeaways from this episode * Why social media can start to feel more performative than creative * Small changes I’m making to create healthier boundaries around technology and social media * Why I’m focusing more on evergreen content, SEO, Pinterest, and real-life connection Thanks for listening today, I hope you enjoyed this episode! I’d love to hear your thoughts, so come and say hello on Instagram or Threads (@sarahandmaude). Remember to subscribe so you never miss future episodes. And if you’re enjoying the show, please leave a 5* rating and review. Connect with Sarah Website sarahandmaude.com [https://www.sarahandmaude.com/] Instagram @sarahandmaude [https://www.instagram.com/sarahandmaude] @seasonsinbusiness [https://www.instagram.com/seasonsinbusiness/?hl=en] Threads @sarahandmaude [https://www.threads.com/@sarahandmaude] Join my email community [https://sarahandmaude.myflodesk.com/business-life] for seasonal business insights

27. mai 202615 min
episode Feeling the fear and doing it anyway cover

Feeling the fear and doing it anyway

In this episode, I'm getting vulnerable about the ideas I've been holding back on — and how fear has been quietly getting in the way. If you've been hesitating on something you really want to do, this episode is a gentle reminder that you don't need all the answers before you begin. Key takeaways from this episode * How to recognise when fear is disguising itself as something else * The shift from asking "am I ready?" to "can I just try?" * Making space to work on ideas without the pressure of having it all figured out Thanks for listening today, I hope you enjoyed this episode! I’d love to hear your thoughts, so come and say hello on Instagram or Threads (@sarahandmaude). Remember to subscribe so you never miss future episodes. And if you’re enjoying the show, please leave a 5* rating and review. Connect with Sarah Website sarahandmaude.com [https://www.sarahandmaude.com/] Instagram @sarahandmaude [https://www.instagram.com/sarahandmaude] Threads @sarahandmaude [https://www.threads.com/@sarahandmaude] Join my email community [https://sarahandmaude.myflodesk.com/business-life] for seasonal business insights

13. mai 20268 min
episode Finding a way to begin (when you’d rather be doing something else) cover

Finding a way to begin (when you’d rather be doing something else)

In this episode, I’m exploring what’s really going on when we avoid the things we know we need to do. From small admin tasks to bigger, more meaningful projects, the resistance to begin can be strong. So we're taking a look at procrastination, what it might be trying to show us, and why it often appears when something feels important, unfamiliar, or a little bit overwhelming. I share some of my own patterns and experiences, along with a few simple, supportive ways to approach starting — without pressure, perfection, or the need to have everything figured out. So if you’ve been circling around something, waiting for the right moment, or struggling to take that first step, this episode is a quiet invitation to begin today. Key takeaways from this episode * Why procrastination isn’t always about discipline, or motivation * How fear and overwhelm can create resistance to starting * The “perfectionism loop” — and how it can delay both the start and the finish * Gentle ways to begin, including time-blocking, “eat the frog”, and starting small * A reminder that starting — not finishing — is often the most important step Thanks for listening today, I hope you enjoyed this episode! I’d love to hear your thoughts, so come and say hello on Instagram or Threads (@sarahandmaude). Remember to subscribe so you never miss future episodes. And if you’re enjoying the show, please leave a 5* rating and review. Connect with Sarah Website sarahandmaude.com [https://www.sarahandmaude.com/] Instagram @sarahandmaude [https://www.instagram.com/sarahandmaude] Threads @sarahandmaude [https://www.threads.com/@sarahandmaude] Join my email community [https://sarahandmaude.myflodesk.com/business-life] for seasonal business insights

29. april 202613 min
episode Planning with the seasons: Finding a gentle 90-day rhythm cover

Planning with the seasons: Finding a gentle 90-day rhythm

In this episode, I’m exploring seasonal planning — a gentle way to plan your business by working with the natural rhythm of the year, rather than against it. Building on episode four, where I shared what a slow, seasonal business can look like, this feels like the next step — turning that idea into something practical and supportive. I talk through how I combine the Wheel of the Year with a simple 90-day approach, creating a way of planning that feels structured, but still flexible. This isn’t about rigid systems or doing more. It’s about choosing one meaningful focus, working with your energy, and allowing space for things to evolve as you go. So if you’ve been craving a softer, more sustainable way to plan your work, this episode is a gentle place to begin. Key takeaways from this episode * What seasonal planning is, and how it blends natural rhythms with 90-day planning * A simple way to choose a seasonal focus without feeling overwhelmed * Why working with the energy of each season can make planning feel more intuitive * The importance of a mid-season check-in, and allowing flexibility as you go * A gentle alternative to goal-setting, using themes or intentions instead Links and resources mentioned in this episode Download my Seasonal Planning Guides [https://www.sarahandmaude.com/seasonal-planning] — These gentle guides will help you reflect, set intentions, and plan your next 90 days in a way that feels calm and manageable. https://www.sarahandmaude.com/seasonal-planning If you enjoyed this episode, you might also like episode four "What running a slow, seasonal business really means — and why I love it". Thanks for listening today, I hope you enjoyed this episode! I’d love to hear your thoughts, so come and say hello on Instagram or Threads (@sarahandmaude). Remember to subscribe so you never miss future episodes. And if you’re enjoying the show, please leave a 5* rating and review. Connect with Sarah Website sarahandmaude.com [https://www.sarahandmaude.com/] Instagram @sarahandmaude [https://www.instagram.com/sarahandmaude] Threads @sarahandmaude [https://www.threads.com/@sarahandmaude] Join my email community [https://sarahandmaude.myflodesk.com/business-life] for seasonal business insights

15. april 202613 min
episode Have you ever… Asked everyone else, before asking yourself? cover

Have you ever… Asked everyone else, before asking yourself?

In this episode, I’m exploring what happens when we ask everyone else what we should do — before asking ourselves. It’s something many of us do, often without even realising. We look for reassurance, perspective, or a sense of certainty… but somewhere along the way, our own voice can get a little lost. This isn’t about never asking for help — it’s about gently shifting the order. Letting your perspective come first, and then inviting others in. So if you’ve been feeling unsure, overwhelmed by opinions, or a little disconnected from your own decision-making, this episode is a quiet invitation to come back to yourself. Key takeaways from this episode * Why we naturally seek input from others — and when it becomes unhelpful * How too many opinions can leave you with analysis paralysis * The shift from asking for permission to trusting your own judgement * Simple, gentle ways to anchor your own perspective before reaching out * A reminder that no one knows your business quite like you do Links and resources mentioned in this episode Powerful [https://uk.bookshop.org/a/17216/9781472978929] by Maisie Hill [https://uk.bookshop.org/a/17216/9781472978929] – https://uk.bookshop.org/a/17216/9781472978929 Thanks for listening today, I hope you enjoyed this episode! I’d love to hear your thoughts, so come and say hello on Instagram or Threads (@sarahandmaude). Remember to subscribe so you never miss future episodes. And if you’re enjoying the show, please leave a 5* rating and review. Connect with Sarah Website sarahandmaude.com [https://www.sarahandmaude.com/] Instagram @sarahandmaude [https://www.instagram.com/sarahandmaude] Threads @sarahandmaude [https://www.threads.com/@sarahandmaude] Join my email community [https://sarahandmaude.myflodesk.com/business-life] for seasonal business insights

1. april 202612 min