Simply CX
In this episode of Simply CX, Nicole McKinley sits down with Corinne Martinez, owner and partner of Berryessa Gap Vineyards, to explore how a family-owned winery transformed both customer and employee experience through intentional CX leadership and smart use of technology. From vineyards to tasting rooms to Teams Voice and chatbots, Corinne shares practical lessons on communication, change management, and delivering joy at every touchpoint. You'll walk away with: • How small, practical technology changes can dramatically improve customer and employee experience • Why communication breakdowns are often the root cause of CX failures—and how to fix them • Real-world lessons on applying change management in a small, people-driven business Whether you're a CX pro, team leader, or brand builder, this episode will inspire you to see customer experience through a more human—and more powerful—lens. Mentioned in this Episode * Microsoft Teams Voice and Auto Attendant * Chatbots for customer self-service * Change management best practices * Wine club and tasting room experiences * Vertically integrated winemaking (from rootstock to bottle) 🎧 Produced by Larj Media 📩 For more CX insights, follow Nicole on Linkedin If you have questions or comments about CX email us: SimplyCX@microsoft.com [SimplyCX@microsoft.com] Additional Resources Guest: Corinne Martinez Role: Partner & Chief Operating Officer Company: Berryessa Gap Vineyards Focus Areas: Customer experience, winery operations, technology-enabled CX
18 episodes
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