THE 505 PODCAST

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Podcast af Brayden Figueroa, Kostas Garcia, Chase Uttley

This is a podcast for creatives, entrepreneurs, and anyone trying to live outside of society's normal boundaries. We are here to share our experiences, answer questions, and feature impactful guests with incredible insights. We also share our stories and make each other laugh.

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154 episoder
episode 155. The Brutal Truth About Building a Creative Agency in NYC ft. Shortstache & Chelstache artwork
155. The Brutal Truth About Building a Creative Agency in NYC ft. Shortstache & Chelstache

Our 5 Positioning Tips to Land Bigger Clients (FREE Download): https://the505podcast.courses/5positioningtips Learn the 6 Questions to ask on Every Discovery Call (FREE Download): https://the505podcast.courses/6questionsfordiscoverycall What’s up, Rock Nation! Today we’re joined by Garrett and Chelsea - The married creative duo behind Stache.Haus, a New York-based creative agency. A year ago, they left everything behind in LA, and moved across the country to launch a premium boutique agency in one of the most competitive cities in the world. In this episode, we break down what Instagram doesn’t show you - the sleepless nights, financial pressure, and learning how to fight for your business and your relationship. If you’re dreaming of launching your own agency one day, or just a creative wanting to learn how to work with bigger brands, this is the real behind-the-scenes of what it actually takes. Check out Garrett and Chelsea here: https://www.instagram.com/shortstache/?hl=en https://www.instagram.com/chelstache/?hl=en https://www.instagram.com/stache.haus/?hl=en SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-report The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders https://courses.thecreatorcoach.com/pricing-guide Join our Discord! https://discord.gg/xgEAzkqAvs COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACK KG Presets Vol. 1 https://www.kostasgarcia.com/store-1/p/kglightroompresets Kostas’ Amazon Storefront: https://amzn.to/3GhId25 15% OFF Prism Lens FX with code: KOSTAS15 https://bit.ly/42sNdej Chase’s Totality LUT pack: https://www.chasealexanderfilm.com/color/totalitylutpack Timestamps: 0:00 - Trailer 0:25 - Intro 0:52 - One Handed Crack 1:30 - Going all in on building an agency together 2:23 - The chaos of quitting, moving, and planning a wedding 3:51 - Dealing with NYC winter and emotional shock 5:19 - What Garrett gave up to start Stache.Haus 6:27 - Chelsea’s struggle to gain respect in a male-dominated space 7:59 - Why brand confusion is still a challenge 8:55 - How inbound leads split between Shortstache and Stache.Haus 10:58 - The moment they decided to launch the agency 12:09 - What makes their agency different from traditional production houses 14:25 - Agency frustrations: when bad ideas come from big budgets 17:28 - Brutal truths about launching a business in NYC 18:52 - Pressure, burnout, and financial fear 21:55 - No separation between work and life 23:20 - The cost of grinding 24/7 as a couple 25:32 - “I didn’t sign up for this” 26:43 - Building structure through calendars and time blocking 28:21 - Tools they use to run the business 30:14 - Their biggest financial mistake: no runway 31:50 - Emotional breaking point before the wedding 33:36 - Learning to love each other under extreme stress 35:25 - Becoming bulletproof through adversity 36:43 - How they decide if a client is a good fit 38:12 - Standing up to disrespectful clients 41:18 - Dream team structure for the agency 43:40 - The vision for a physical Stache.Haus location 45:45 - How Chelsea wants to evolve her role 47:08 - Garrett’s goal to stop touching the camera 50:00 - Why NYC accelerates brand relationships 52:16 - Boots-on-the-ground strategy for brand deals 54:51 - Creating campaigns that stand out from recap videos 56:23 - Their exact brand deal workflow and process 58:28 - Why every project starts with a phone call 1:01:32 - How they quote and budget campaigns 1:03:34 - Lessons learned from bad brand deals 1:07:04 - Why trust and boundaries with clients matter 1:10:25 - Advice for anyone starting a creative agency If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok: Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

07. maj 2025 - 1 h 26 min
episode 154. We Reviewed Your Creative Work artwork
154. We Reviewed Your Creative Work

SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-report What's up Rock Nation, today we're reviewing your work. We appreciate everyone who submitted their work to us! If we reviewed your work, please let us know below! The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders https://courses.thecreatorcoach.com/pricing-guide Our FREE 5 positioning tips download: https://the505podcast.courses/5positioningtips Learn the 6 Questions to ask on any discovery call (FREE Download): https://the505podcast.courses/6questionsfordiscoverycall Join our Discord! https://discord.gg/xgEAzkqAvs COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACK KG Presets Vol. 1 https://www.kostasgarcia.com/store-1/p/kglightroompresets Kostas’ Amazon Storefront: https://amzn.to/3GhId25 15% OFF Prism Lens FX with code: KOSTAS15 https://bit.ly/42sNdej Chase’s Totality LUT pack: https://www.chasealexanderfilm.com/color/totalitylutpack Timestamps: 0:00 - One Handed Crack 0:49 - NYC 2:10 - Storytime 2:30 - Kostas is moving out 3:03 - Fig's Amazon Brand Deal 3:44 – Work Review 1 (Will Coley Colavito) 6:17 – Work Review 2 (Jay Velasquez) 9:34 – Work Review 3 (Myles Curry) 11:07 – Work Review 4 (T McKinley – G League) 14:29 – Work Review 5 (Keith – Portrait Photography) 16:30 – Work Review 6 (Ryan Garcia by Riley) 18:50 – Work Review 7 (Nathan – Gym Edit) 21:02 – Work Review 8 (Caden Peso – Baseball Edit) 25:08 – Work Review 9 (Denton Taylor – Mini Doc) 28:31 – Work Review 10 (Mark Studio – Deadlift Gym Video) 32:01 – Work Review 11 (Elijah Moses – Sports Photography) 33:30 – Work Review 12 (Remy LaVert – Short Sci-Fi Film) 36:19 – Work Review 13 (Milo Norton – Sports Photography) 38:04 – Work Review 14 (Jackson – Full Portfolio Review) 41:39 – Work Review 15 (Gabriel Flores – Portraits & Misc) 45:26 – Work Review 16 (Yasmani Hernandez – Gym Video) 47:02 – Work Review 17 (Joe Alberti – Under Armour Spec Ad) If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ TikTok: Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

30. apr. 2025 - 51 min
episode 153. His Clothing Brand Makes $100K in 30 Minutes With No Ads ft. Marshal Crews artwork
153. His Clothing Brand Makes $100K in 30 Minutes With No Ads ft. Marshal Crews

SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-report What’s up, Rock Nation! Today we’re joined by Marshal Crews — the founder of Tamed Psychotic, a drop-based clothing brand doing $100K in 30 minutes without spending a dollar on ads. At 17, Marshal was homeless. Now, he’s built one of the most exciting underground streetwear brands online. In this episode, we dive into how he turned personal pain into creative fuel, why scarcity is the secret behind his brand’s success, and what every creator needs to know about building hype, community, and a movement without paid marketing. Check out Marshal here: https://www.instagram.com/marshalcrews/ https://www.youtube.com/ ⁨@marshallcrews_⁩  [https://studio.youtube.com/channel/UCDlXLtRF0mKlypdcAbJd_Uw] The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders https://courses.thecreatorcoach.com/pricing-guide Our FREE 5 positioning tips download: https://the505podcast.courses/5positioningtips Learn the 6 Questions to ask on any discovery call (FREE Download): https://the505podcast.courses/6questionsfordiscoverycall Join our Discord! https://discord.gg/xgEAzkqAvs COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACK KG Presets Vol. 1 https://www.kostasgarcia.com/store-1/p/kglightroompresets Kostas’ Amazon Storefront: https://amzn.to/3GhId25 15% OFF Prism Lens FX with code: KOSTAS15 https://bit.ly/42sNdej Chase’s Totality LUT pack: https://www.chasealexanderfilm.com/color/totalitylutpack Timestamps: 0:00 - Trailer 0:31 - Intro 1:08 - One handed crack 1:35 - Going all in on clothing 4:05 - Why clothing came naturally after success in fitness 8:42 - Turning a messy past into a movement 12:49 - The unseen hours behind every viral drop 16:58 - Starting Tamed Psychotic out of necessity, not money 21:03 - Why he refuses to run ads and prioritizes scarcity 25:32 - Email is outdated — SMS is his main channel 29:36 - Supreme’s playbook: build a world, not a product 33:42 - Scarcity vs. upsetting customers — the trade-off 38:12 - Behind the scenes: broken supply chains and production chaos 42:41 - How he preps for a drop and ships 1000s of orders 47:00 - Discord backfired — managing a community is hard 51:20 - The content loop: obsessing over every touchpoint 55:48 - How he drives sales through storytelling, not ads 59:59 - People just don’t understand the grind 1:04:07 - The mental toll of growth and pressure to keep going 1:08:27 - Deep childhood stories that shaped the brand 1:12:48 - The closet moment that changed his mindset forever 1:16:58 - Chasing the next challenge instead of the money 1:21:31 - The emotional highs of customer support wins 1:25:47 - Always evolving the creative and product 1:29:54 - The community and brand come before profits 1:34:07 - Why the goalpost keeps moving — and that’s okay 1:38:34 - The power of world-building and creative direction 1:42:45 - Obsession, late nights, and why he still edits everything If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok: Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

23. apr. 2025 - 1 h 45 min
episode 152. Become A FULL TIME Content Creator In 12 MONTHS (or less) w/ YCImaging artwork
152. Become A FULL TIME Content Creator In 12 MONTHS (or less) w/ YCImaging

SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-report What's up Rock Nation, today we have on Chrystopher Rhodes - better known as YCImaging. In this episode we sit down and talk to Chrys about what he sees working on social media right now, and how to turn your creative passion into a full-time living with YouTube. Check out Chrys here: https://www.youtube.com/ ⁨@YCImaging⁩  [https://studio.youtube.com/channel/UC-He-TI37gYyrrSy7BWvh1Q] https://www.instagram.com/ycimaging/ The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders https://courses.thecreatorcoach.com/pricing-guide Our FREE 5 positioning tips download: https://the505podcast.courses/5positioningtips Learn the 6 Questions to ask on any discovery call (FREE Download): https://the505podcast.courses/6questionsfordiscoverycall Join our Discord! https://discord.gg/xgEAzkqAvs COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACK KG Presets Vol. 1 https://www.kostasgarcia.com/store-1/p/kglightroompresets Kostas’ Amazon Storefront: https://amzn.to/3GhId25 15% OFF Prism Lens FX with code: KOSTAS15 https://bit.ly/42sNdej Chase’s Totality LUT pack: https://www.chasealexanderfilm.com/color/totalitylutpack Timestamps: 0:00 - Trailer 0:25 - Intro 0:52 - One Handed Crack 1:30 - Become a full time creator in 12 months 2:23 - What’s working right now on Long Form and Short Form 3:21 - What Chrys is most focused on right now content wise 3:51 - Why Chrys doesn’t like short form content 5:19 - Why YouTube is the best platform 6:27 - Longer videos are working on YouTube 7:59 - The state of Filmmaking YouTube 8:55 - Chrys’ gear setup 10:58 - Chrys’ YouTube process 12:09 - How much consistency is necessary for success 14:25 - Going all in on YouTube 17:28 - Having a support system 18:52 - Chrys hates business 21:55 - Brand Deal Nightmares 22:51 - How to start doing brand deals 24:21 - Negotiating brand deals 25:29 - Chrys’ biggest brand deal pay day 26:25 - Multi-deal partnerships 30:14 - Learning from other creators 31:50 - Diversifying income 33:36 - Favorite brand partnership 35:25 - Making your first $1,000 as a creator 36:43 - Building trust with your audience 41:18 - Creative Freedom 43:40 - Chrys is leaning more into storytelling 45:45 - Trying new formats and styles 47:08 - How to attract return viewers 50:00 - Will Chrys be making videos at 70 52:16 - How Chrys structures his week around content 54:51 - Dealing with Burnout 56:23 - Dialing in storytelling 58:28 - Do creators need an exit plan? 1:01:32 - Why you don’t want to go viral 1:03:34 - Mistakes young creators are making 1:07:04 - The hamster wheel of content creation 1:10:25 - Advice to your 18 year old self If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok: Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

09. apr. 2025 - 1 h 12 min
episode 151. The 2025 Social Media Playbook Nobody’s Talking About artwork
151. The 2025 Social Media Playbook Nobody’s Talking About

What's up Rock Nation, today we're breaking down how we're approaching social media in 2025. Let us know which tip or strategy is your favorite, and if you're team short form or long form. SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-report The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders https://courses.thecreatorcoach.com/pricing-guide Our FREE 5 positioning tips download: https://the505podcast.courses/5positioningtips Learn the 6 Questions to ask on any discovery call (FREE Download): https://the505podcast.courses/6questionsfordiscoverycall Join our Discord! https://discord.gg/xgEAzkqAvs COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACK KG Presets Vol. 1 https://www.kostasgarcia.com/store-1/p/kglightroompresets Kostas’ Amazon Storefront: https://amzn.to/3GhId25 15% OFF Prism Lens FX with code: KOSTAS15 https://bit.ly/42sNdej Chase’s Totality LUT pack: https://www.chasealexanderfilm.com/color/totalitylutpack Timestamps: 0:00 - Intro 0:35 - One Handed Crack 1:25 - "If you do not attack social in these next five years, you will pay the consequences” 3:06 - Should you niching down? 5:26 - Dial in your positioning 6:39 - Create Content That Feels Native to the Platform 7:59 - How to win on Linkedin 12:39 - Tips for native platform posting 13:54 - Short-Form for Growth, Long-Form for Trust 17:01 - Confirming the click through YouTube Titles + Thumbnail 19:07 - Series content is making waves 21:44 - Remember that YouTube is a search engine 23:37 - Use a call to action 24:01 - Show More Personality, Less Over-Produced Content 25:50 - Post Less, But Make Each Post More Intentional 28:55 - Overcoming burnout 29:51 - Micro-Niching Will Beat Generalized Content 31:40 - Lean into the Data (Without Letting the Algorithm Control You) 32:38 - One for them, one for you 33:51 - Prioritize Consistency Over Bursts of Inspiration 36:38 - Instagram Stories hack 37:59 - Master the Art of Repackaging Content 39:02 - How to repurpose long form content 40:22 - Keep a content bank 42:42 - Build a Community, Not Just an Audience 46:05 - Take Control of Your Audience (Don't Rely on Social Media!) If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok: Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

25. mar. 2025 - 48 min
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