Episode 2: Customer Personas: A Simple Framework to Focus Your Marketing

Episode 4: Zero-Click Content: How Sharing Freely Builds Trust and Visibility

In this episode of the Alexis Semder Marketing Podcast, we’re talking about the power of zero-click content, content that delivers real value without asking your audience to jump through hoops. Learn how to share your insights in a way that builds trust, positions you as an expert, and helps your audience take action without ever leaving the platform. If you’ve been holding back your best ideas, this quick episode will show you why giving it away might just be your best marketing move.

Episode 3: LinkedIn: How to Show Up, Share Value, and Grow Your Reach

LinkedIn isn’t just a place to list your job title or connect with coworkers. It’s a platform built for real conversation, helpful insight, and professional connection. In this episode, we’re talking about how to use LinkedIn to build trust, share your voice, and grow your business without sounding like a sales pitch. Whether you’re posting for the first time or looking to sharpen your presence, this quick episode gives you a simple strategy to show up with purpose and personality.

Episode 2: Customer Personas: A Simple Framework to Focus Your Marketing

In this episode of the Alexis Semder Marketing Podcast, we’re breaking down how to create customer personas that make your marketing more focused and effective. Learn how to identify your ideal customers, build clear profiles, and use them to shape smarter campaigns. Whether you’re launching a new product, planning a campaign, or simply trying to understand your audience better, this quick episode gives you a simple framework to help you connect with the right people and grow your business.

Episode 1: Customer Testimonials: How to Get Them and Why They Matter

In this episode of the Alexis Semder Marketing Podcast, we’re diving into one of the most effective and underused tools in your marketing toolkit: customer testimonials. Learn how to identify the right customers to feature, what questions to ask, and how to capture a testimonial that not only builds your brand but highlights the great work your customers are doing too. Whether you’re just getting started or want to level up your current approach, this quick episode gives you everything you need to take action today.