The Business Growth Podcast Series

Questions every CEO must answer with David Worth

35 min · 23. aug. 2018
episode Questions every CEO must answer with David Worth cover

Description

“This is not slow moving. This is fast moving. Consumers can change preference quite quickly… we always talk about the bright shiny new toys… we try to give consumers something exciting to look at.” David Worth is the co-founder of Go Natural. Over 25 years, David and his family has grown Go Natural into a significant FMCG business with an enviable distribution network. Go Natural uses high quality, natural ingredients and supports local farmers wherever possible. It’s this very approach that resonates with today’s consumers in the fiercely competitive snack bar category. David discusses the key questions every CEO must answer to grow such a thriving business. ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

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6 episodes

episode Questions every CEO must answer with David Worth artwork

Questions every CEO must answer with David Worth

“This is not slow moving. This is fast moving. Consumers can change preference quite quickly… we always talk about the bright shiny new toys… we try to give consumers something exciting to look at.” David Worth is the co-founder of Go Natural. Over 25 years, David and his family has grown Go Natural into a significant FMCG business with an enviable distribution network. Go Natural uses high quality, natural ingredients and supports local farmers wherever possible. It’s this very approach that resonates with today’s consumers in the fiercely competitive snack bar category. David discusses the key questions every CEO must answer to grow such a thriving business. ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

23. aug. 201835 min
episode Stages of growth with Jane Martino artwork

Stages of growth with Jane Martino

“…it actually doesn’t matter if it is a commercial business, a not for profit… key to business is promoting what you do and your brand in a way that is really clear and people will understand quickly, because then adoption happens quiet naturally and organically and all of a sudden you have referrers…” Jane Martino (@janemartino [https://twitter.com/janemartino]), co-founder of Smiling Mind and now COO at Unlockd Media talks about navigating the stages of a company’s growth, the importance of a clear mission, the importance of ‘referrers’ in customer acquisition and her experiences of existing businesses. ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

23. aug. 201831 min