A More Nuanced View Of LTV With JJ Reynolds

New Customer Flow Hacks With Gavin Hewitson

In this episode of the CustomersAI podcast, we’re joined by Gavin Hewitson from In-Box to discuss how simple adjustments to email flows can drive outsized results. Gavin highlights a thoughtful strategy that impacts your new customer acquisition rate, and doesn't take more than a few minutes to setup. Tune in to learn exactly how these tweaks work and which brands are best positioned to benefit from them. Reach Gavin on LinkedIn here [https://www.linkedin.com/in/gavin-hewitson-bb561685/] and checkout his Skool community here [https://www.skool.com/email-marketing-for-ecommerce]

Getting The Most From CustomersAI With Anthony DeFelice

Anthony and Jon talk about the importance of adapting to digital trends, building strong vendor relationships, ethical practices in marketing, and ethics in client/agency relationships. We also get into how Anthony uses CustomersAI to the fullest extent of it’s capabilities, and how much of a difference that makes in client accounts.

Double Your ROAS Without Touching Your Ads

Kirby and Jon talk all things CRO and dig into the specifics of 3 tests run at Cotopaxi. Yes. You can double your ROAS without touching your ads, listen in to find out how Kirby did it.

The Art & Science Of Brand With Karlsen Termini Of Birddogs

Karlsen and Jon discuss how Birddogs evolved from transactional messages to brand-building retention machines. Karlsen details the content and creative changes that moved the needle the fastest, practical ways any brand can “wade into the water” — even if your emails are still mostly transactional & simple lifecycle frameworks that boost revenue without increasing ad spend.

A More Nuanced View Of LTV With JJ Reynolds

JJ and Jon discuss segmentation of LTV, and common mistakes merchants make when trying to increase LTV without appropriate bounds.