The Heavy Lifting Podcast
Manuel Cardenas did around 1,300 moves in a single year out of a 2012 Chevy Malibu with two dollies and thirty blankets, and that was before Veterans Best Movers even existed. In this episode you'll hear how an Army flight medic built a San Antonio moving company people trust enough to leave 1,000 five star Google reviews in under 4 years. You'll get the exact estimate process behind those reviews, from room-by-room phone walkthroughs to why he quotes worst case with a two hour window instead of a single number. You'll also hear how one 4.5 star review on a booking platform pushed him to stop renting his reputation and build his own, and how he prices in the 40th percentile while never chasing the cheapest customer. If you run a moving company and want customers who trust you before the truck arrives, this is the playbook. What you'll walk away with: -The estimate walkthrough Manuel runs on every sales call: room by room, box counts in brackets, and asking "is this it?" three times so the customer remembers saying yes -Why he quotes worst case with a two hour window, and how honest quotes protect the review after the move -The rule that everyone in his office is a mover first, and what that does to close rates and crew trust -How senior living facilities became 30 to 40% of his clientele through donuts, coffee runs, and donated mariachis -Why his owned trucks stay local for branding and leased trucks take the long distance wear -The word of mouth hiring system behind 9 of his 21 guys and near-zero turnover -What losing his ranking over a single 4.5 star review taught him about owning your reputation About the guest: Manuel Cardenas is the founder of Veterans Best Movers in San Antonio, Texas, an Army flight medic who ranked 9th in the country for jobs completed on U-Haul's Moving Help platform in his first full year. Today his company runs six trucks, 21 team members, and just crossed 1,000 five star reviews on Google. Timestamps: 00:00 1,300 Moves Out of a Chevy Malibu 13:43 Building Veterans Best Movers From Nothing 29:24 The Estimate Process Behind the Reviews 37:32 Movers First: The Team Behind the Trust Connect with Manuel and Veterans Best Movers: Website: https://veteransbestmover.com [https://veteransbestmover.com] Google Business Profile: https://share.google/BFdK16JMvxeFMRbe4 [https://share.google/BFdK16JMvxeFMRbe4] Phone: (210) 761-6595 Instagram: https://www.instagram.com/veteransbestmovers_/ [https://www.instagram.com/veteransbestmovers_/] Connect with Heavy Lifting Marketing: Website: https://www.heavyliftingmarketing.com/ [https://www.heavyliftingmarketing.com/] Instagram: https://www.instagram.com/theheavyliftingmarketing/ [https://www.instagram.com/theheavyliftingmarketing/] Facebook: https://www.facebook.com/profile.php?id=61571600552571 [https://www.facebook.com/profile.php?id=61571600552571]
20 episodes
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