The Meal Prep Growth Lab

Tripling Meal Prep Sales Through Clarity & Connection!

24 min · 1. Jan. 1970
Episode Tripling Meal Prep Sales Through Clarity & Connection! Cover

Beschreibung

Matt Proulx went from addiction and uncertainty… to tripling his sales in 2025. This one’s about identity, resilience, and the marketing shifts that turn a meal prep brand into a movement. What you’ll hear: • The recovery journey that shaped PrepXPerformance Meal Prep • How Mat tripled sales without “traditional” product-first marketing • Why connection beats food photos every time • Lessons from failed marketing that became turning points • Micro-influencers, community events, and building real loyalty • The identity shift that made Mat a confident leader • Why action > ideas when you’re rebuilding a brand If you want growth with depth—not just tactics—press play. Hosted by Cam Gordon. I help meal prep business owners fix your marketing, grow consistent sales, and build a brand that stands out and lasts.If you’re working hard but still not getting traction… I help you see the blind spots, differentiate your brand, and market in a way that actually creates demand. Take your first step → www.camgordonconsulting.com/grow-my-meal-prep [http://www.camgordonconsulting.com/grow-my-meal-prep] Or connect on IG @camgordonconsulting [www.instagram.com/camgordonconsulting] → Where I break down what’s actually working (and what’s breaking) in brand, sales & marketing—specifically for meal prep founders. Connect with Guest, Matt Proulx, on IG @prepxperformance [www.instagram.com/prepxperformance]

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4 Folgen

Episode Purpose, People & Pressure: How Kenny Garcia Built Kenny’s Meals Into a Culture, Not Just a Meal Prep Company Cover

Purpose, People & Pressure: How Kenny Garcia Built Kenny’s Meals Into a Culture, Not Just a Meal Prep Company

Kenny Garcia went from kidney failure to 15k meals/week and 3 stores... with a massive new facility incoming. This one’s about purpose, leadership, and systems that scale. What you’ll hear: * The health crisis that sparked the mission * How he keeps ~85–90% retention without subscriptions * Turning staff into a daily media engine * Culture > everything: team-first leadership & spotless ops * Transparent pricing while staying affordable * The risky bet he just made to 3× capacity If you want growth with heart, press play. Hosted by Cam Gordon.  I help meal prep business owners fix your marketing, grow consistent sales, and build your brand to stand out and last. Take your first step → www.camgordonconsulting.com/grow-my-meal-prep [https://www.camgordonconsulting.com/grow-my-meal-prep] Or connect on IG ⁠@camgordonconsulting [https://www.instagram.com/camgordonconsulting/]⁠ →  Where I break down what’s actually working (and what’s breaking) in brand, sales, and marketing, precisely for meal prep brands. Connect with Guest, Kenny Garcia, on IG @kennysmeals [https://www.instagram.com/kennysmeals/]

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Episode Fear, Focus & Family: How Zach Palmer Rebuilt His Life Through Meal Prep Cover

Fear, Focus & Family: How Zach Palmer Rebuilt His Life Through Meal Prep

Founder Zach Palmer (Z-Palm Kitchen, Garland, TX) joins me for a raw conversation about going from burnout and chaos to a purpose-driven meal prep brand. What you'll hear in this Episode We dig into: * Fear vs. action - BIG CEO CONFIDENCE! * Saying no to distractions - or risk wasting time building in the wrong direction * Mental health as a CEO skill (The first step) * Adopting tech to make more impact more easily * Building community to gain long term growth momentum * And Zack's next uncomfortable move: simplifying the menu and launching subscriptions to scale with sanity. If you’re stuck in weekly chaos, this is your reset. Hosted by Cam Gordon. I help meal prep business owners fix their marketing, grow consistent sales, and build your brand to stand out and last. Take your first step → Camgordonconsulting.com/firststep [https://drive.google.com/file/d/1oEEWRAQb4jAd5XZMFmkcNXVcmMIDxhpG/view?usp=sharing] Or connect on IG @camgordonconsulting [www.instagram.com/camgordonconsulting] where I break down what’s actually working (and what’s breaking) in brand, sales, and marketing, precisely for meal prep brands. & Go Check out Zack's transformation on IG! @zpalmkitchen [www.instagram.com/zpalmkitchen]

12. Okt. 202559 min
Episode Action + Humility: The Mindset Behind Shredded Kitchen Meal Prep’s Growth in New Zealand Cover

Action + Humility: The Mindset Behind Shredded Kitchen Meal Prep’s Growth in New Zealand

Kieran Genge, founder of The Shredded Kitchen Meal Prep in New Zealand, joins me for an unfiltered conversation on building more than meals—building momentum. We talk about giving as his love language, his customer going to prison, the courage it takes to screw up in public, and how humility and transparency can fuel growth in business and life. If you’ve ever wondered what it looks like to scale a meal prep brand with heart, this episode will hit home. Hosted by Cam Gordon. I help meal prep business owners fix your marketing, grow consistent sales, and build your brand to stand out and last. Take your first step → Camgordonconsulting.com/firststep [https://drive.google.com/file/d/1oEEWRAQb4jAd5XZMFmkcNXVcmMIDxhpG/view?usp=sharing] ⁠ [https://drive.google.com/file/d/1M7kTOni4SNOAuQuBwm-nCCtQ6JU7klbA/view] Or connect on IG ⁠@camgordonconsulting⁠ [www.instagram.com/camgordonconsulting] → Where I break down what’s actually working (and what’s breaking) in brand, sales, and marketing, precisely for meal prep brands. Connect with Episode 1 Guest, Kieran Genge, on IG @theshreddedkitchen [www.instagram.com/theshreddedkitchen]

28. Sept. 20251 h 4 min
Episode Tripling Meal Prep Sales Through Clarity & Connection! Cover

Tripling Meal Prep Sales Through Clarity & Connection!

Matt Proulx went from addiction and uncertainty… to tripling his sales in 2025. This one’s about identity, resilience, and the marketing shifts that turn a meal prep brand into a movement. What you’ll hear: • The recovery journey that shaped PrepXPerformance Meal Prep • How Mat tripled sales without “traditional” product-first marketing • Why connection beats food photos every time • Lessons from failed marketing that became turning points • Micro-influencers, community events, and building real loyalty • The identity shift that made Mat a confident leader • Why action > ideas when you’re rebuilding a brand If you want growth with depth—not just tactics—press play. Hosted by Cam Gordon. I help meal prep business owners fix your marketing, grow consistent sales, and build a brand that stands out and lasts.If you’re working hard but still not getting traction… I help you see the blind spots, differentiate your brand, and market in a way that actually creates demand. Take your first step → www.camgordonconsulting.com/grow-my-meal-prep [http://www.camgordonconsulting.com/grow-my-meal-prep] Or connect on IG @camgordonconsulting [www.instagram.com/camgordonconsulting] → Where I break down what’s actually working (and what’s breaking) in brand, sales & marketing—specifically for meal prep founders. Connect with Guest, Matt Proulx, on IG @prepxperformance [www.instagram.com/prepxperformance]

1. Jan. 197024 min