Unstoppable Real Estate Agents

The Untapped Potential of Expired Listings in Today's Market

14 min · 16. juli 2026
episode The Untapped Potential of Expired Listings in Today's Market cover

Description

In today's shifting real estate market, the agents who thrive are the ones who know exactly how to spot hidden opportunities. Right now, expired listings are one of the absolute biggest untapped goldmines available to you. In this episode of The Unstoppable Real Estate Agents Podcast, we are breaking down exactly how to transform expired listings from an intimidating challenge into a steady stream of new clients, more listings, and highly predictable income. We explain why more properties are falling off the market unsold and how you can step in as the trusted expert to solve the problem. If you want to build a smart, repeatable process that turns expireds into a foundational pillar of your business, this episode is your blueprint. What You Will Learn in This Episode: * The Rising Opportunity Market conditions are changing fast. We explain why more listings are expiring and how this opens a massive door for agents who approach the situation with real expertise and solutions. * Tracking the Right Data Learn exactly what details you need to track. By understanding property features, pricing history, and seller motivation, you can easily identify what went wrong the first time and how you can fix it. * The Relationship Based Approach We show you how to use a targeted CMA to uncover true property value and how to make initial contact in a way that feels personal and strategic, never like a pushy cold call. * The Power of Consistency Follow up is where the magic happens. Discover how consistent communication, from strategic postcards to a polished pre-listing package, builds immediate trust and keeps you top of mind. Resources & Links: The Ultimate Expired Listing System: https://www.kimhughes.com/expired-listing-system-real-estate-agents/ [https://www.kimhughes.com/expired-listing-system-real-estate-agents/] Real Estate Systems Snapshot: https://www.kimhughes.com/real-estate-systems-snapshot/ [https://www.kimhughes.com/real-estate-systems-snapshot/] Read the Blog:  https://www.kimhughes.com/the-untapped-potential-of-expired-listings-in-todays-market/ [https://www.kimhughes.com/the-untapped-potential-of-expired-listings-in-todays-market/] Watch the Video: https://youtu.be/iyf92F5RviI [https://youtu.be/iyf92F5RviI] Additional Resources: 📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/ [https://www.kimhughes.com/72-to-dos/] Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/ [https://www.kimhughes.com/resources/free-downloads/] Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com [http://www.talkwithkimhughes.com/] _____________________________________________________________________ Let’s Connect: Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant [https://www.facebook.com/KimHughesRealEstateVirtualAssistant] Instagram: https://www.instagram.com/kim_hughes_real_estate_va/ [https://www.instagram.com/kim_hughes_real_estate_va/] LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/ [https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/] Pinterest: https://www.pinterest.com/kim_hughes/ [https://www.pinterest.com/kim_hughes/]  Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

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166 episodes

episode The Untapped Potential of Expired Listings in Today's Market artwork

The Untapped Potential of Expired Listings in Today's Market

In today's shifting real estate market, the agents who thrive are the ones who know exactly how to spot hidden opportunities. Right now, expired listings are one of the absolute biggest untapped goldmines available to you. In this episode of The Unstoppable Real Estate Agents Podcast, we are breaking down exactly how to transform expired listings from an intimidating challenge into a steady stream of new clients, more listings, and highly predictable income. We explain why more properties are falling off the market unsold and how you can step in as the trusted expert to solve the problem. If you want to build a smart, repeatable process that turns expireds into a foundational pillar of your business, this episode is your blueprint. What You Will Learn in This Episode: * The Rising Opportunity Market conditions are changing fast. We explain why more listings are expiring and how this opens a massive door for agents who approach the situation with real expertise and solutions. * Tracking the Right Data Learn exactly what details you need to track. By understanding property features, pricing history, and seller motivation, you can easily identify what went wrong the first time and how you can fix it. * The Relationship Based Approach We show you how to use a targeted CMA to uncover true property value and how to make initial contact in a way that feels personal and strategic, never like a pushy cold call. * The Power of Consistency Follow up is where the magic happens. Discover how consistent communication, from strategic postcards to a polished pre-listing package, builds immediate trust and keeps you top of mind. Resources & Links: The Ultimate Expired Listing System: https://www.kimhughes.com/expired-listing-system-real-estate-agents/ [https://www.kimhughes.com/expired-listing-system-real-estate-agents/] Real Estate Systems Snapshot: https://www.kimhughes.com/real-estate-systems-snapshot/ [https://www.kimhughes.com/real-estate-systems-snapshot/] Read the Blog:  https://www.kimhughes.com/the-untapped-potential-of-expired-listings-in-todays-market/ [https://www.kimhughes.com/the-untapped-potential-of-expired-listings-in-todays-market/] Watch the Video: https://youtu.be/iyf92F5RviI [https://youtu.be/iyf92F5RviI] Additional Resources: 📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/ [https://www.kimhughes.com/72-to-dos/] Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/ [https://www.kimhughes.com/resources/free-downloads/] Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com [http://www.talkwithkimhughes.com/] _____________________________________________________________________ Let’s Connect: Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant [https://www.facebook.com/KimHughesRealEstateVirtualAssistant] Instagram: https://www.instagram.com/kim_hughes_real_estate_va/ [https://www.instagram.com/kim_hughes_real_estate_va/] LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/ [https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/] Pinterest: https://www.pinterest.com/kim_hughes/ [https://www.pinterest.com/kim_hughes/]  Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

16. juli 202614 min
episode The Secret to Stress-Free Transaction Management artwork

The Secret to Stress-Free Transaction Management

You finally got the contract signed! But as every seasoned agent knows, that is exactly when the real work begins. Managing the transaction phase effectively is what separates an average agent from an unforgettable one. In this episode of the Unstoppable Real Estate Agents Podcast, we are breaking down one of the most critical phases of your business: transaction management. We cover how to protect your reputation, eliminate client anxiety, and ensure every single deal reaches the closing table seamlessly. Whether you are ready to bring on a Transaction Coordinator or you just need better internal processes right now, these three actionable tips will help you streamline your workflow, keep your clients thrilled, and protect your peace of mind. What You’ll Learn in This Episode: * The Big Picture: The undeniable connection between airtight transaction management and scaling your business. * The Power of Leverage: How stepping out of the weeds and utilizing a Transaction Coordinator can completely revolutionize your day-to-day operations. * 3 Streamlining Strategies: Simple, immediate ways to organize your contract-to-close process, even if you are managing it all yourself. Resources & Links: Settlement Statement Package: https://www.kimhughes.com/settlement-statement/ [https://www.kimhughes.com/settlement-statement/] Transaction Management Package: https://www.kimhughes.com/transaction-management-package/ [https://www.kimhughes.com/transaction-management-package/] Read the Blog:  Watch the Video:  Additional Resources: 📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/ [https://www.kimhughes.com/72-to-dos/] Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/ [https://www.kimhughes.com/resources/free-downloads/] Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com [http://www.talkwithkimhughes.com/] _____________________________________________________________________ Let’s Connect: Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant [https://www.facebook.com/KimHughesRealEstateVirtualAssistant] Instagram: https://www.instagram.com/kim_hughes_real_estate_va/ [https://www.instagram.com/kim_hughes_real_estate_va/] LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/ [https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/] Pinterest: https://www.pinterest.com/kim_hughes/ [https://www.pinterest.com/kim_hughes/]  Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

9. juli 202619 min
episode Becoming an Unstoppable Agent Through True Accountability artwork

Becoming an Unstoppable Agent Through True Accountability

Are you feeling completely overwhelmed, stretched too thin, or like your real estate business has hit a plateau? You might be missing the one invisible thread that ties highly successful agents together: accountability. In this episode of the Unstoppable Real Estate Agent Podcast, we're diving deep into why being held accountable isn't just an industry buzzword—it's an absolute game-changer. We'll unpack exactly how it keeps you fiercely focused and gives you the instant momentum you need to scale your business and crush your goals. Tune in to discover three no-nonsense, actionable steps you can execute today to start racking up wins and moving the needle forward. Plus, we'll settle the debate: do you need an accountability partner, or is it time to invest in professional coaching? We break down the differences and help you decide which one you need for your current season of business. If you're ready to trade in the burnout for renewed clarity, massive motivation, and a clear path forward, this episode is your roadmap! Inside this episode, you'll discover: * The Catalyst for Success: The undeniable reason accountability is the ultimate secret weapon in real estate. * Quick Wins: 3 simple actions you can implement today to instantly build momentum. * The Power of Focus: The magic of time-blocking and how it multiplies your daily productivity. Resources & Links: Real Estate Accountability Partnership: https://www.kimhughes.com/real-estate-services/accountability-partnership/ [https://www.kimhughes.com/real-estate-services/accountability-partnership/] Read the Blog:  https://www.kimhughes.com/becoming-an-unstoppable-agent-through-true-accountability/ [https://www.kimhughes.com/becoming-an-unstoppable-agent-through-true-accountability/] Watch the Video: https://youtu.be/oUrM4bNwjoo [https://youtu.be/oUrM4bNwjoo] Stop Running Your Business in Chaos Build the Systems That Keep It Running Smoothly Join Real Estate OS Accelerator | Building the Operating System Behind Your Success.  The hands-on coaching program that gives you the structure, systems, and accountability to finally run your business like a pro. Real Estate OS Accelerator - Kim Hughes [https://www.kimhughes.com/real-estate-os-accelerator/] Additional Resources: 📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/ [https://www.kimhughes.com/72-to-dos/] Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/ [https://www.kimhughes.com/resources/free-downloads/] Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com [http://www.talkwithkimhughes.com/] _____________________________________________________________________ Let’s Connect: Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant [https://www.facebook.com/KimHughesRealEstateVirtualAssistant] Instagram: https://www.instagram.com/kim_hughes_real_estate_va/ [https://www.instagram.com/kim_hughes_real_estate_va/] LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/ [https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/] Pinterest: https://www.pinterest.com/kim_hughes/ [https://www.pinterest.com/kim_hughes/]  Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

2. juli 202633 min
episode Master Your Money: Organizing Your Real Estate Finances with Katy Martinez artwork

Master Your Money: Organizing Your Real Estate Finances with Katy Martinez

Are you a real estate agent who feels like your finances are getting away from you? In this episode of The Unstoppable Real Estate Agents Podcast, we sat down with Katy Martinez, an MBA, former accounting professor, and the brilliant mind behind KeepingMyDollars.com. Katy shares her 30 years of business expertise and discusses how real estate professionals can break free from financial chaos, master their commission cycles, and build lasting confidence in their numbers before handing everything over to a bookkeeper or CPA. We also dive into Katy’s game-changing new app, designed to instantly organize and categorize messy PDF bank and credit card statements using AI—saving you hours of stress and keeping you completely prepared for tax season. Key Takeaways * The Commission Rollercoaster: Real estate commissions arrive in large chunks, making it easy to fall behind on planning for standard monthly overhead and estimated quarterly taxes. * Shine a Light on the Numbers: "Money does weird things in the dark." Taking just 10 minutes every Monday morning to review bank statements and credit card charges prevents fraud, catches unwanted subscriptions, and builds immense business confidence. * The Monday Morning Strategy: Map out your projected business and personal expenses at the start of the month, and check in every Monday morning to compare expectations against reality. * Stop Commingling Funds: Even if you don't open a formal business account right away, dedicate one specific credit card exclusively to business expenses to keep your personal life and business entirely separate. * The Truth About QuickBooks: QuickBooks automates data, but it doesn't clean up a mess. You have to understand your numbers and establish clean organization habits first (garbage in, garbage out). Resources & Links: Katy's Quiz: Who's In the Cockpit? https://go.keepingmydollars.com/cockpit-kimhughes [https://go.keepingmydollars.com/cockpit-kimhughes] Katy's Website: https://keepingmydollars.com/ [https://keepingmydollars.com/] Read the Blog:  https://www.kimhughes.com/master-your-money-organizing-your-real-estate-finances-with-katy-martinez/ [https://www.kimhughes.com/master-your-money-organizing-your-real-estate-finances-with-katy-martinez/↗] Watch the Video: https://youtu.be/0fOT4oZGmfA [https://youtu.be/0fOT4oZGmfA] Stop Running Your Business in Chaos Build the Systems That Keep It Running Smoothly Join Real Estate OS Accelerator | Building the Operating System Behind Your Success.  The hands-on coaching program that gives you the structure, systems, and accountability to finally run your business like a pro. Real Estate OS Accelerator - Kim Hughes [https://www.kimhughes.com/real-estate-os-accelerator/] Additional Resources: 📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/ [https://www.kimhughes.com/72-to-dos/] Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/ [https://www.kimhughes.com/resources/free-downloads/] Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com [http://www.talkwithkimhughes.com/] _____________________________________________________________________ Let’s Connect: Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant [https://www.facebook.com/KimHughesRealEstateVirtualAssistant] Instagram: https://www.instagram.com/kim_hughes_real_estate_va/ [https://www.instagram.com/kim_hughes_real_estate_va/] LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/ [https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/] Pinterest: https://www.pinterest.com/kim_hughes/ [https://www.pinterest.com/kim_hughes/]  Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

25. juni 20261 h 9 min
episode Stop Paying for Leads You Will Never Call artwork

Stop Paying for Leads You Will Never Call

Are you throwing money into a burning fire pit? In this episode of the Unstoppable Real Estate Agents Podcast, we expose a costly problem that many real estate agents face; buying cold leads without a follow-up system in place. Discover how to stop paying for leads you aren't calling, drive a massive return on investment from your database, and use relationship-based strategies to re-engage past clients this summer. Key Takeaways * The CRM Leak: Buying leads without a dedicated follow-up system is like buying a Ferrari without an engine. It looks nice, but it won't take you anywhere. * Go Warm Before Cold: Your past clients already trust you. Nurturing these existing relationships is far more valuable than constantly chasing cold leads. * Be Authentically You: Show your true personality over the phone and on social media because people want to do business with agents they can relate to. Action Plan: This Week's Homework * Audit Your Database: Look closely at your leads. Calculate your exact net ROI by evaluating your cost per lead, conversion rate, and total spend. If the math doesn't work, cancel the program. * The Five Calls Challenge: Call five past clients or warm database contacts this week. Keep real estate off the table unless they bring it up first. * Do a Social Media Pre-Check: Look at their social accounts before calling to find organic conversation starters like recent vacations or family milestones. * Put AI to Work: Use your AI assistant to draft a customized follow-up system with text templates, email sequences, and phone scripts tailored to your personal style. Resources & Links: Real Estate OS Accelerator (REOSA): https://www.kimhughes.com/real-estate-os-accelerator/ [https://www.kimhughes.com/real-estate-os-accelerator/] Read the Blog:  https://www.kimhughes.com/stop-paying-for-leads-you-will-never-call/ [https://www.kimhughes.com/stop-paying-for-leads-you-will-never-call/] Watch the Video: https://youtu.be/RezHPm-Xv-c [https://youtu.be/RezHPm-Xv-c] Additional Resources: 📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/ [https://www.kimhughes.com/72-to-dos/] Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/ [https://www.kimhughes.com/resources/free-downloads/] Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com [http://www.talkwithkimhughes.com/] _____________________________________________________________________ Let’s Connect: Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant [https://www.facebook.com/KimHughesRealEstateVirtualAssistant] Instagram: https://www.instagram.com/kim_hughes_real_estate_va/ [https://www.instagram.com/kim_hughes_real_estate_va/] LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/ [https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/] Pinterest: https://www.pinterest.com/kim_hughes/ [https://www.pinterest.com/kim_hughes/]  Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

18. juni 202619 min